Rob Muller (QVC) on creating omnichannel strategy in Teleshopping
Jun 23, 2020•26 min•Season 1Ep. 6
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Episode description
Our host Dan Kendall is joined by senior business leader Rob Muller.
Having previously held roles with QVC in their Philadelphia HQ across two decades, Rob took up his position in London as CEO of the UK market in 2016.
In this podcast, Rob discusses how he and his team have transformed QVC UK from a teleshopping pioneer into an omnichannel experience. He touches on the role QVC may play moving forward and his pride in leading a business that has adapted to external challenges whilst continuing to deliver for both their people and their customers.
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