In a live recording from AutoTech 2025 in Novi, Michigan, Suat Kasafalou Global Solutions Director from Capgemini shares insights on the evolution of software-defined vehicles and the journey to advanced vehicle technology. Drawing from his two decades of experience, he highlights the evolution in vehicle architectures, such as the shift from discrete ECUs to integrated solutions, emphasizing the importance of managing complexity. The conversation touches on the rapid innovation of Chinese OEMs ...
Aug 12, 2025•24 min•Season 3Ep. 14
In a live episode from AutoTech Detroit, Stephanie May, director of the Women Automotive Network, discusses the organization's mission to attract and retain female talent in the automotive sector, which currently sees only 20% of its workforce as women. With 40,000 international members, the network offers mentorship and networking opportunities to combat issues like loneliness and the lack of role models that many women face. The conversation highlights the importance of work-life balance for y...
Jul 29, 2025•11 min•Season 3Ep. 13
Christoph Loytved, product manager from COMPREDICT, describes their innovative virtual sensor technology. Virtual sensors can offer cost reduction and system optimization by using existing data from the vehicle to derive data points instead of needing a dedicated hardware sensor. Christoph describes a number of example applications of virtual sensors and COMPREDICT's progress with investors and commercial adoption. Virtual sensors are an ideal application of the flexibility that software-defined...
Jul 17, 2025•12 min•Season 3Ep. 12
Today's guest is Joe Capuano, is head of technology for Bosch Mobility Americas. A seasoned expert in the automotive industry, Joe discusses the evolution towards software-defined vehicles (SDVs) and the increasing complexity of vehicle systems. He highlights the critical role of AI in managing vehicle data and enhancing development cycles, while also addressing the need for scalable and standardized architectures. The conversation reveals diverse perspectives on vehicle architecture and the ong...
Jul 02, 2025•34 min•Season 3Ep. 11
William Dalton, VP and Managing Director for North America and Europe from VicOne, the automotive cybersecurity subsidiary of Trend Micro, talks with host John Heinlein, Ph.D., Chief Marketing Officer of Sonatus about the state of automotive cybersecurity. He addresses the unique challenges and opportunities posed by software-defined vehicles (SDVs), how to enhance vehicle security with proactive security measures, and intrusion detection and prevention (IPDS) systems. He discusses their work to...
Jun 18, 2025•33 min•Season 3Ep. 10
Filmed at the COVESA All-Member Meeting in Berlin, Germany, Maitê Bezerra, senior principal analyst, software-defined vehicles for Wards Intelligence (now part of Omdia), shared insights on the automotive industry's shift towards software defined vehicles (SDVs) with host John Heinlein, Ph.D., Chief Marketing Officer of Sonatus. The SDV survey, newly expanded to seven countries, highlights the growing role of AI in vehicles, the timeline of rollout of many key technologies, open source operating...
Jun 04, 2025•26 min•Season 3Ep. 9
In a live recording from the COVESA meeting in Berlin, Steve Crumb, COVESA's executive director, discusses enhancing connected vehicle value through collaboration and innovation with John Heinlein, Ph.D, Sonatus's CMO. He emphasizes the Vehicle Signal Specification (VSS) for simplifying data communication among OEMs, benefiting data users. Despite challenges for OEMs transitioning from legacy systems, VSS is advantageous. Steve notes growing fleet interest in VSS, and COVESA's efforts to streaml...
May 21, 2025•14 min•Season 3Ep. 8
In this episode, recorded live at the Sonatus booth at CES2025, Tomm Clarke, EV Product Manager from Parkopedia talks with host John Heinlein, Ph.D., Chief Marketing Officer from Sonatus. Parkopedia works with over 30 OEMs for in-car payments as well as improving the experience for EV-charging ranging from more authoritative charger information, easier payments and more.
Apr 09, 2025•13 min•Season 3Ep. 7
In this episode, filmed live at the Sonatus booth at CES2025, Prashant Gulati, CEO of SDVerse, talks with host John Heinlein, Ph.D., Chief Marketing Officer from Sonatus about the SDVerse vehicle software marketplace. Prashant explains the goals of SDVerse, its member companies, and explains their business model. He shares some success stories about how this marketplace is gaining traction.
Mar 26, 2025•14 min•Season 3Ep. 6
Martin Krantz, CEO and Co-founder of Smart Eye talks with host John Heinlein, Ph.D., Chief Marketing Officer of Sonatus about their incredible occupant monitoring system. Martin explains how their technology has evolved with new computational capabilities and the growth of AI to discern distraction, fatigue, intoxication, but in the future mood, stress and intent. Recorded live at CES 2025 in the Sonatus booth.
Mar 13, 2025•26 min•Season 3Ep. 5
Francis Chow, VP & GM, In-Vehicle Operating System and Edge, Red Hat speaks with host John Heinlein Ph.D., Chief Marketing Officer, Sonatus about the many changes in software-defined vehicles, with a particular focus on vehicle operating systems. The conversation explains Red Hat’s journey towards a safety-certified Linux, and shares many of the opportunities SDV can bring to the entire vehicle value chain and consumers. Recorded live in Las Vegas at CES 2025 in the Sonatus booth....
Feb 25, 2025•21 min•Season 3Ep. 4
James Roberts, President of IOT and Analytics and Ronaldo Castillo, Software Engineering Manager, both of LHP, talk with host John Heinlein, Ph.D., Chief Marketing Officer of Sonatus. A special focus of this episode is functional safety and safety certification. Sonatus recently achieved ISO26262 ASIL-D functional safety rating for our Automator Safety Interlock module, which was developed in collaboration with LHP. Recorded live at the Sonatus booth at CES 2025. Links referenced in this episode...
Feb 11, 2025•16 min•Season 3Ep. 3
Dr. Moritz Neukirchner, Sr. Director Strategic Product Management, SDV, Elektrobit, joins host Dr. John Heinlein, Chief Marketing Officer from Sonatus, to discuss his valuable perspective on the shift to software-defined vehicles. Moritz is well-known in the automotive industry and explains critical technical infrastructure, including how Elektrobit is advancing Linux for vehicles, how SDV suits commercial vehicles, prototyping, CI/CD, and more. Moritz also explains his SDV maturity framework an...
Jan 28, 2025•29 min•Season 3Ep. 2
Recorded live at the Sonatus booth at CES 2025, Collin Shaw, President, MEMA Original Equipment Suppliers spoke with host John Heinlein, Ph.D., Chief Marketing Officer from Sonatus about the important opportunities and challenges that software offers to vehicle manufacturers spanning passenger vehicles, commercial vehicles and more. MEMA represents about 500 original equipment manufacturers, so Collin brings incredible perspective from across the industry, don’t miss it!
Jan 15, 2025•21 min•Season 3Ep. 1
In this episode of The Garage we talk with Rich Nass, famed journalist who is Executive Vice President with Open Systems Media following his long career at storied electronics periodicals. Rich talks with John Heinlein, Ph.D., Chief Marketing Officer at Sonatus and shares his perspective from talking with leaders across the industry about vehicle innovation ranging from architecture, software, safety, regulations, AI and much more.
Oct 30, 2024•30 min•Season 2Ep. 16
In this episode, Vidya Rajagopalan, Senior Vice President of Electrical Hardware Engineering at Rivian joins host John Heinlein, Ph.D., Chief Marketing Officer from Sonatus to discuss the electrical and software architecture for Rivian vehicles ranging from the R1, the R1 second generation, and the newly announced R2. This conversation covers topics including domain architecture vs zonal architecture, decisions around high performance ECU’s, vehicle networking, sustainability, ADAS/autonomous dr...
Oct 15, 2024•33 min•Season 2Ep. 15
In this episode of The Garage we talk about vehicle batteries, battery technology and battery management, all critical topics for the shift to EV’s. Our guest is Nadim Maluf, founder and CEO of Qnovo, a leader in battery software, who joins Sonatus CEO Dr. John Heinlein.
Aug 22, 2024•32 min•Season 2Ep. 14
Matt Harden, AVP Business Development, Connected Car, from AT&T joins host John Heinlein, Ph.D., Chief Marketing Officer from Sonatus, to talk about connected cars, networking, the transition to 5G, and software defined vehicles. Recorded live at AutoTech: Detroit 2024.
Aug 06, 2024•16 min•Season 2Ep. 13
We talk vehicle cybersecurity with Jason Masker, Director of Solutions Architecture for Upstream talks who joins host John Heinlein, Ph.D., Chief Marketing Officer of Sonatus. This discussion highlights the evolving (and challenging!) landscape of vehicle cyber threats. Jason explains what Upstream is doing about that threat, empowering OEMS with solutions and how collaboration with high quality data sources can improve the ability to detect threats quickly.
Jul 24, 2024•21 min•Season 2Ep. 12
Steve Bell, Chief Analyst, Connectivity, Wards Intelligence joins host John Heinlein, Ph.D., Chief Marketing Officer, Sonatus to discuss vehicle connectivity, the evolution of cellular networks from 4G to 5G and their application to vehicles, cybersecurity, V2X and the automotive industry’s “Shanghai moment”. Aviation buffs, don’t miss the fun fact of this episode.
Jul 10, 2024•27 min•Season 2Ep. 11
In this episode, Dr. Oliver Rumpf-Steppat from BMW North America joins Dr. John Heinlein, Chief Marketing Officer from Sonatus. We talk all about BMW in North America, Connected Drive, their new app store and much more
Jun 26, 2024•17 min•Season 2Ep. 10
Art Hyde, Mr. Mustang, worked for Ford for 40 years across engineering, but especially with their iconic Mustang. Now he’s an associate professor of Automotive Engineering at the University of Michigan. This wide-ranging discussion starts in 1964 when Art first saw the Mustang, about his unique experiences as Chief Engineer of Mustang, and his thoughts on the shift to software-defined vehicles.
Jun 12, 2024•30 min•Season 2Ep. 9
Ray Cornyn, Senior Vice President and General Manager of Automotive Processors from NXP Semiconductors, talks with host John Heinlein, Ph.D., Chief Marketing Officer from Sonatus about how NXP is providing unique silicon solutions for software defined vehicles and partnering with key software providers. This episode also covers the S32 CoreRide platform, as well as S32N, the newest and highest performance member of the S32 Vehicle Processor family, optimizing vehicle data…and even Angry Birds....
May 15, 2024•30 min•Season 2Ep. 8
Amir Bar-Niv, VP Marketing and Business Strategy for Marvell Automotive joins Sonatus Chief Marketing Officer John Heinlein, Ph.D to give a masterclass in the evolution of vehicle networking and particularly the shift towards an all-ethernet vehicle. In this insightful episode we touch on zonal architecture, cybersecurity, the diversity of vehicle networks, Marvell’s automotive strategy and much more.
Mar 13, 2024•29 min•Season 2Ep. 7
Doug Newcomb, automotive journalist and outreach manager for AVCC, the Autonomous Vehicle Computing Consortium, joins Sonatus Chief Marketing Officer John Heinlein, Ph.D., to discuss the AVCC’s mission, which spans the wide range of autonomy in vehicles from driver assistance to fully autonomous. The conversation touches on machine learning for automotive, benchmarking, total cost of ownership, saving lives, and the importance of collaboration to advance vehicle autonomy. Recorded live at CES 20...
Mar 06, 2024•16 min•Season 2Ep. 6
Chiara Delporto, VP Advanced Sales for SDV from Marelli joins Sonatus Chief Marketing Officer John Heinlein, Ph.D., to discuss leading automotive Tier-1 supplier Marelli and their perspective on latest trends in the automotive industry ranging from software, vehicle personalization, the importance of the cloud, machine learning, sustainability and much more. Recorded live at CES 2024.
Feb 27, 2024•17 min•Season 2Ep. 5
Filmed live at CES2024, longtime automotive industry analyst and expert Roger Lanctot from TechInsights joins Sonatus Chief Marketing Officer John Heinlein, Ph.D., to discuss the automotive industry’s evolving use of vehicle software, the trends at the Consumer Electronics Show for vehicle technology such as artificial intelligence, vehicle personalization, and more.
Feb 20, 2024•26 min•Season 2Ep. 4
Mike Dosenbach, Director of SW Development, Auto Industry Products, AWS discusses the evolution of AWS’s engagement with partners, prototyping in the cloud, machine learning, OTA Updates, the importance of data and much more. Recorded live at CES 2024.
Feb 13, 2024•21 min•Season 2Ep. 3
At CES2024, the Alexandre Corjon, EVP of Innovation and Software from Plastic Omnium sat down with John Heinlein, Ph.D., Chief Marketing Officer of Sonatus to discuss diverse topics ranging from vehicle software, dynamic vehicle lighting, the future of hydrogen vehicles, usage-based vehicles, and much much more, including the joint CES demonstration between the two companies.
Jan 30, 2024•23 min•Season 2Ep. 2
In this episode, filmed live at the Consumer Electronics Show 2024 (CES 2024), George Ayres, Founder and Managing Director of AutoMobility Advisors speaks with host John Heinlein, Chief Marketing Officer of Sonatus in the podcast studio at the Sonatus booth. In this wide-ranging episode we discuss SDV, vehicle electrification, fleet management, vehicle personalization, and much more.
Jan 18, 2024•16 min•Season 2Ep. 1