The Freenoter - podcast cover

The Freenoter

The Freenoterwww.thefreenoter.com
Introducing The Freenoter! There are lots of resources out there on how to become a paid speaker or keynoter, but what if you speak to build your business, as a FREEnoter? Each week, join Tamsen and Tom Webster as they cover all the angles of how to profit from speaking for free. If you are looking to grow your business from the stage--without "selling from the stage," this is the show for you. We will cover EVERY aspect of building your business through speaking, and even share a different craft cocktail recipe every week, just because.
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Episodes

Adapting Your Talk For The Small Screen (AKA The Lazy River)

On this episode, Tamsen and Tom revisit the COVIDCABANA and look at how to adapt your content to the virtual world now that we have no stages to speak from! We will look at how the very talented Vinh Giang has upped his virtual game and evolved his offerings, and we will celebrate the beaches we aren't visiting with a refreshing Mojito. Show Notes: MC SKAT KAT: https://www.youtube.com/watch?v=xweiQukBM_k The world's biggest lazy river is in Texas because of course it is: https://www.youtube.com/...

May 28, 202051 minSeason 1Ep. 19

The Great Q&A Episode (AKA: THE COVIDCABANA!!!)

On this episode of The Freenoter, Tamsen and Tom delve into that bane of all freenotes, Question and Answer time! How can speakers and freenoters turn the Q&A section of their talk into a secret weapon? Also, we debut a new segment: the COVIDCABANA!!!...in which we adapt the lessons from each episode especially for webinars and virtual presentations, since we won't be seeing live stages for a while! We also visit the work of Real Hero of Speaking Michael Port, and enjoy a lovely Irish cockta...

May 14, 202038 minSeason 1Ep. 18

The Story Structure Episode (AKA Man In A Hole)

On this week's episode of The Freenoter, Tom and Tamsen go deeper into story structure, the purpose of stories, and DO YOU EVEN NEED STORIES, BRO? They also spotlight the great work of Nick Morgan and his research on the types of stories. And finally, they introduce a cocktail so terrible, they couldn't even bring themselves to make it. Show Notes: Park Howell: https://parkhowell.com/ Ron Ploof: https://storyhow.com/about-ron-ploof/ That Wolf of Wall St. scene: https://www.youtube.com/watch?v=wM...

Apr 16, 202044 minSeason 1Ep. 17

The Webinar Episode (AKA Keynopes and Freenopes)

On this week's special, COVID-19 -FREE episode of The Freenoter, we look at the next best thing to being there: webinars and virtual keynotes. Are they for everybody? Tom and Tamsen share their most carefully-guarded secrets for virtual success. And they also enjoy a plague-inspired cocktail that is seemingly keeping them healthy. Show Notes: The Foley: https://en.wikipedia.org/wiki/Foley_(filmmaking) Goodnight, Nurse: https://www.youtube.com/watch?v= _H2qI Hello, Nurse: https://www.youtube.com/...

Apr 08, 202046 minSeason 1Ep. 16

Metaphors, Analogies, and Stories (AKA Feral Hogs)

On this week’s episode of The Freenoter, we talk about examples, metaphors, analogies, and an introduction to stories—all of the rhetorical devices we use to explain our points. We also look at the work of Kindra Hall and the research she has done on stories. Finally, we enjoy a Vesper—the only cocktail James Bond himself ever invented. Show Notes: Make It Stick: https://www.amazon.com/Make-Stick-Science-Successful-Learning/dp/0674729013/ref=as_li_ss_tl?keywords=make+it+stick+peter+c+brown&q...

Mar 25, 202040 minSeason 1Ep. 15

To TED Or Not To TED? (AKA Injured By A Toilet)

On this week's episode of The Freenoter, we look at TED/TEDx talks - are they worth it for freenoters? What makes a great TED-style talk, and why they may or may not be right for you. We also look at one of the TEDxCambridge speakers Tamsen worked with, Andrew Lo, and what goes on behind the scenes during a TEDx event. And we debut an original-ish cocktail, the tequila-based Spectre. Show Notes: Tamsen's TEDx Talk Flowchart ("Should I do a TEDx talk?"): https://tamsenwebster.com/tedx/ Andrew Lo'...

Mar 10, 202037 minSeason 1Ep. 14

The Actionable Takeaway (AKA the VIGOROUS EPISODE)

On this week's episode of The Freenoter, Tom and Tamsen take ACTION and discuss what every conference organizer loves to see--your actionable takeaways. We also celebrate the work of Brian Fanzo, who always leaves audiences with an actionable action, and we toast the week with a delicious bourbon concoction--the Paper Plane. Show Notes: Bloom's Taxonomy: https://tips.uark.edu/using-blooms-taxonomy/ Jen Montfort: www.jenmontfort.com Brian Fanzo: https://www.brianfanzo.com/ Fyre Festival: https://...

Mar 04, 202045 minSeason 1Ep. 13

Getting The Gigs, Part Two (AKA The Anchovy Show)

In this episode of The Freenoter, Tamsen and Tom revisit how to book speaking gigs as a Freenoter, and reveal some next-level ways to find conferences and events. They also look at the latest book from Grant Baldwin, and in the spirit of this show being a sequel, they share a cocktail "sequel," The Corpse Reviver #2. Show Notes: Nancy Duarte: https://www.duarte.com/ Shoutout to Anchovies. https://www.youtube.com/watch?v=becMIR7ZitA Tamsen's Gig Calculator: https://tamsenwebster.com/is-speaking-a...

Feb 25, 202035 minSeason 1Ep. 12

The Insights Show (AKA METAVELCRO)

In this week's episode of The Freenoter, Tamsen and Tom look at how we make ideas stick as speakers--does every talk need a "big idea?" We also examine the work of Real Hero of Speaking Brene Brown, and how her approach to making ideas stick has given her two of the biggest TED talks of all time. And we will make this podcast stick with a classic cocktail from the golden age of newspapers, The Hearst. Show Notes: Sir Robin Bravely Ran Away: https://www.youtube.com/watch?v=BZwuTo7zKM8 I'd like to...

Feb 19, 202049 minSeason 1Ep. 11

The Slides Episode (AKA "The Slidecar")

On this week's episode, we talk about slides! We love them, we hate them, we need them. And we look at the work of Joey Coleman, who has a unique take on using slides in his talks. And finally, we rename a classic cocktail: The Slidecar! Bob Hope and Bing Crosby's "Road" movies: https://en.wikipedia.org/wiki/Road_to_... The Road to Hana: https://roadtohana.com/ Chris Anderson: https://www.ted.com/speakers/chris_anderson_ted Edward Tufte: https://www.edwardtufte.com/tufte/ Joey Coleman: https://j...

Feb 12, 202047 minSeason 1Ep. 10

Listener Grab Bag (AKA WHAT Narrative Arc???)

On this week's episode of The Freenoter--it's a LISTENER FIESTAVAL. A grab bag of excellent questions about staying in touch with the audience, selling without sounding like a jerk, and even where Tamsen and Tom disagree! Plus we look at how Drew Davis stays engaged with his audiences after the event, and we reveal our take on the classic gin martini--with a literal and figurative twist. SHOW NOTES Our friend Chris Farias, who did our logo and branding! https://www.theunicornrebellion.com/ Have ...

Feb 05, 202052 minSeason 1Ep. 9

Performance (AKA Tom and Tamsen Acting Badly)

This week, Tom and Tamsen address the finer points of performance--actually delivering your talk. Are speakers actors? We also celebrate the work of Eva Kor, who taught us that content trumps performance. And we celebrate "dry January" with our favorite non-alcoholic cocktail. SHOW NOTES (all Amazon links are affiliate links): More on the "white lab coat effect": https://beyondphilosophy.com/dress-success-white-lab-coat-effect-subconscious-experience/ Journey, "Separate Ways": https://www.youtub...

Jan 28, 202044 minSeason 1Ep. 8

The Problem of The Problem (AKA The Duckbunny)

On this week's episode of The Freenoter, Tom and Tamsen dissect the problem of...the problem. As speakers, we hope to solve a problem for our audience--but often, their version of the problem and our version of the problem are different! This episode will teach you to reframe, adapt, and deliver true value. Show notes: Tamsen's post on reframing the problem: https://tamsenwebster.com/what-is-your-problem-or-rather-what-is-theirs/ The "duckbunny": https://en.wikipedia.org/wiki/Rabbit%E2%80%93duck...

Jan 14, 202033 minSeason 1Ep. 7

Speaking Rituals (AKA These Are A Few Of Our Favorite Things)

On this week's episode of The Freenoter, we ring in 2020 with a look at some of our favorite speaking rituals--the things we ALWAYS to do be ready for a gig. We also talk about a few of the books that have helped us get better at the craft, and answer a listener email about video. Show Notes: “We are what we repeatedly do.” https://medium.com/the-mission/my-favourite-quote-of-all-time-is-a-misattribution-66356f22843d Jerry Seinfeld on Pop-Tarts: https://www.today.com/news/jerry-seinfeld-reveals-...

Jan 09, 202055 minSeason 1Ep. 6

The Audience (AKA The Thing That Keeps You From Crazy Talking To Yourself)

In this week's episode of The Freenoter, we examine one of the most important aspects of freenoting: the audience, and how much you should tailor your talk to each event. We also spotlight a speaker who always customizes for her audience, and we ring in the holidays with the most festive of beverages, the Champagne Cocktail. Note: The Freenoter is taking a holiday break! Look for our next episode on January 7th. Show Notes: A Flock of Seagulls - "I Ran" https://www.youtube.com/watch?v=iIpfWORQWh...

Dec 17, 201939 minSeason 1Ep. 5

The Three Types of Talk (AKA 10 Yard Penalty: Excessive Football Analogies)

On this week's episode of The Freenoter, Tom and Tamsen tease out the goal (yes, singular) of a great Freenote, and how to get clarity on a practical outcome from any talk you give. They also examine the three broad types of talk to achieve that goal, celebrate the "original" Freenoter, and ring in Winter in the most appropriate means possible--a craft cocktail designed for the season. Have questions for the show? Email them to: thefreenoter@gmail.com and we might answer them on a future show! S...

Dec 10, 201941 minSeason 1Ep. 4

Getting the Gigs (AKA, the Outbound of Inbound)

In this episode of The Freenoter, Tamsen calls in from her speaking engagement in Dallas to chat about how to get gigs as a Freenoter: the craft of writing speaking proposals, enlisting the help of clients, and even when it makes sense to create your own event. Tom talks about how he used to write proposals, and how he changed, while Tamsen shares her own best practices for compelling speaker proposals from her previous experience as an event organizer. We also take some listener mail from Cathy...

Dec 04, 201938 minSeason 1Ep. 3

What Makes a Great Freenote? (AKA Reliable Narrators)

On this week's episode of The Freenoter, Tom and Tamsen look at what makes a great Freenote, and where they can go wrong. No one loves the feeling of being sold to from the stage, and this show is all about recognizing that fine line between being helpful, and being seen as simply a shill--and how you can tell the difference when you walk off the stage. They also celebrate Real Hero of Speaking Sylvie di Giusto and revisit a grand old cocktail from the pre-prohibition era, the Last Word. Also: t...

Nov 26, 201931 minSeason 1Ep. 2

The Case for Freenoting (AKA, I'm A Crap Networker)

In the first episode of The Freenoter, Tamsen and Tom make the case for speaking for free, why it is a great way to succeed at networking, and how freenoting is the most efficient way to win over prospects without selling. They also doff their caps to this week's Real Hero of Speaking, Mitch Joel, and reveal their own not-so-secret Manhattan recipe, the T&T. RESOURCES: The Freenoter: https://www.thefreenoter.com Tamsen Webster: https://www.tamsenwebster.com Tom Webster: https://thetomwebster...

Nov 19, 201929 minSeason 1Ep. 1

The Freenoter Trailer Blooper Reel

It may have taken Tom and Tamsen between 100 and 200 takes to record their first 2-minute trailer for The Freenoter. Luckily, some of their greatest "misses" are captured here, in the inaugural Freenoter Blooper Reel. You'll hear some cringeworthy singing, meet Phlegmmy, and hear Tamsen call Tom a giant LIAR. See omnystudio.com/listener for privacy information. See omnystudio.com/listener for privacy information....

Nov 11, 20192 min

Introducing The Freenoter

Introducing The Freenoter! There are lots of resources out there on how to become a paid speaker or keynoter, but what if you speak to build your business, as a FREEnoter? Each week, join Tamsen and Tom Webster as they cover all the angles of how to profit from speaking for free. If you are looking to grow your business from the stage--without "selling from the stage," this is the show for you. We will cover EVERY aspect of building your business through speaking, and even share a different craf...

Nov 11, 20192 min
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