.Why your social media marketing plan isn't working and what you can do to fix it! Check out Thinkific's FREE course on building thriving communities: https://try.thinkific.com/latasha-communities-course Communities checklist: https://try.thinkific.com/latasha-communities-checklist Report template: https://www.subscribepage.com/reporttemplate Last chance to join SMMA: https://courses.latashajames.com/courses/smma *Thanks to Thinkific for sponsoring today's episode! My Socials: YouTube: https://w...
Sep 02, 2022•15 min
Taking a break from the video podcast this week for this cozy little catch-up episode. What's new in your biz? Doors to SMMA close NEXT WEEK! https://courses.latashajames.com/courses/smma My Socials: YouTube: https://www.youtube.com/user/latmichjam?sub_confirmation=1 Instagram: http://instagram.com/thelatashajames Twitter: http://twitter.com/thelatashajames TikTok: https://www.tiktok.com/@thelatashajames My business email: hey@latashajames.com...
Aug 26, 2022•26 min
Selling your services, courses, or programs probably feels different in an "almost" recession... but it's still possible! Ethically, too. Here are three ways to make your business stand out so you can sell more and serve better. WATCH this episode: https://youtu.be/nDi7AFJLA-k SMMA is open for enrollment: https://courses.latashajames.com/courses/smma My Socials: YouTube: https://www.youtube.com/user/latmichjam?sub_confirmation=1 Instagram: http://instagram.com/thelatashajames Twitter: http://twi...
Aug 19, 2022•15 min
Answering your social media management and freelance questions! WATCH this episode: https://youtu.be/KUy4_AZ4aEQ SMMA is open for enrollment: https://courses.latashajames.com/courses/smma My Socials: YouTube: https://www.youtube.com/user/latmichjam?sub_confirmation=1 Instagram: http://instagram.com/thelatashajames Twitter: http://twitter.com/thelatashajames TikTok: https://www.tiktok.com/@thelatashajames My business email: hey@latashajames.com...
Aug 12, 2022•24 min
A few of my favorite FREE resources for starting or growing a freelance business, from events to mentors, networking to tools! Thanks to Renderforest for sponsoring today's episode: https://bit.ly/Renderforest-LatashaJames Learn how to create a social media strategy for ANY brand in my free class next week: https://event.webinarjam.com/register/7/8o25ruw Resources mentioned: Creative Mornings Tuesdays Together Focusmate SCORE Mentors HubSpot Academy Google Docs Asana Slack Mailerlite Acuity Sche...
Aug 05, 2022•21 min
Interested in creating user-generated content? Sharing some tips for becoming a UGC creator today! WATCH this episode: https://youtu.be/RiWvMBQaA6Y Free pitching masterclass -- learn how to sell your social media and UGC services: https://view.flodesk.com/pages/62e34c8903e5892a034943da Get instant access to proposal, case study, and portfolio templates in the Social Media Management Toolbox: https://courses.latashajames.com/courses/smmtoolbox The Social Media Management Accelerator is OPEN for e...
Jul 29, 2022•22 min
I (mostly) quit social media for a few weeks. More on how I maintain a healthy relationship with social media when I WORK in social media. P.S. This is my 200th podcast episode! 🥳 Fill out my listener survey and get 20% off anything in the Online Business Launch Lab: https://forms.gle/9kDeHUPgEZ4wos5eA WATCH this episode: https://youtu.be/nOKRalo3fKU Mentioned- D'Angelo's video: https://youtu.be/T__5tVZLy9w Social Media Management Accelerator Waitlist https://view.flodesk.com/pages/62b8cecabed9...
Jul 22, 2022•21 min
Is freelancing right for you? Ask yourself these questions before quitting your day job! WATCH this episode: https://youtu.be/5mgUbQVXx3M Join the Freelance Friday Club: https://www.freelancefriday.club/ Social Media Management Accelerator Waitlist https://view.flodesk.com/pages/62b8cecabed963e901bc6c31 FREE social media manager starter kit: https://bit.ly/thesmmstarterkit My Socials: YouTube: https://www.youtube.com/user/latmichjam?sub_confirmation=1 Instagram: http://instagram.com/thelatashaja...
Jul 15, 2022•17 min
Breaking down the marketing plan that drives my marketing strategy and online education biz! WATCH this episode instead: https://youtu.be/avgshbIkzxc Social Media Management Accelerator Waitlist https://view.flodesk.com/pages/62b8cecabed963e901bc6c31 Videos Mentioned My YouTube Income and Expenses: https://youtu.be/jrlBQMLfqCg How to build an audience... that you can actually sell to: https://youtu.be/L2j40xu3XUs Join the YouTube Insiders to take part in monthly office hours + get first access t...
Jul 08, 2022•19 min
The EASIEST Instagram Reels strategy that even a one-person show can keep up with, feat. repurposing, b-roll videos, and using a good editor! Thanks to Descript for sponsoring today's episode! https://www.descript.com/?lmref=wPzGLQ WATCH this episode instead: https://youtu.be/DQQL5lmDifs Mentioned in this episode: The Video Lab https://courses.latashajames.com/courses/video-content-creation Join the YouTube Insiders to take part in monthly office hours + get first access to new programs, a month...
Jul 01, 2022•16 min
These are the 5 things you need to do before launching your business, from knowing your audience to creating your offer. Links Mentioned: Online Business Launch Lab - https://courses.latashajames.com/courses/online-business-launch-lab HoneyBook - http://share.honeybook.com/latasha Thinkific - https://www.thinkific.com/?utm_source=ajourneyeast Flodesk - https://flodesk.com/c/BHANYK Evolved Finance - https://evolvedfinance.com/ Join the YouTube Insiders to take part in monthly office hours + get f...
Jun 24, 2022•24 min
Answering a very detailed question about relationships and money as an entrepreneur! Spilling all the tea about prenups, splitting finance, and more. Join the YouTube Insiders to take part in monthly office hours + get first access to new programs, a monthly bonus video, and more: https://www.youtube.com/channel/UC9aFCPXdF5AtiQd8L62GkSA/join FREE social media manager starter kit: https://bit.ly/thesmmstarterkit Mentioned: The Financial Diet interviews a divorce lawyer https://youtu.be/WZHUhmCN_f...
Jun 17, 2022•21 min
AUDIO EXCLUSIVE due to the Social Media Marketing for Beginners series happening on YouTube ( watch here ) Join the YouTube Insiders to take part in monthly office hours + get first access to new programs, a monthly bonus video, and more: https://www.youtube.com/channel/UC9aFCPXdF5AtiQd8L62GkSA/join FREE social media manager starter kit: https://bit.ly/thesmmstarterkit My Socials: YouTube: https://www.youtube.com/user/latmichjam?sub_confirmation=1 Instagram: http://instagram.com/thelatashajames ...
Jun 10, 2022•29 min
I BOUGHT A HOUSE (while self-employed)! Here's the step-by-step process I used to get approved for a mortgage as a self-employed freelancer. Thanks to Descript for sponsoring today's episode. https://www.descript.com/?lmref=wPzGLQ Join the YouTube Insiders to take part in monthly office hours + get first access to new programs, a monthly bonus video, and more: https://www.youtube.com/channel/UC9aFCPXdF5AtiQd8L62GkSA/join FREE social media manager starter kit: https://bit.ly/thesmmstarterkit My S...
Jun 03, 2022•22 min
We've all had that experience of watching a fellow creator, musician, artist, or business owner seemingly "blow up" overnight. But in reality, that is rarely the case and there is generally much more that's gone on behind the scenes that has contributed to massive results. Here are my thoughts on gaining overnight success and how you can set yourself up to succeed. Join the YouTube Insiders to take part in monthly office hours + get first access to new programs, a monthly bonus video, and more: ...
May 27, 2022•17 min•Season 6Ep. 192
Detailing my entire entrepreneurship journey from start to finish, as well as the 7 biggest lessons I learned throughout my 7-ish year freelancing journey. *Originally aired: January 15, 2021* Watch this episode instead: https://youtu.be/6pyoEuYXuPU Have a question? Become a YouTube Member to take part in monthly office hours + get first access to new programs, a monthly bonus video, and more: https://www.youtube.com/channel/UC9aFCPXdF5AtiQd8L62GkSA/join My Socials: YouTube: https://www.youtube....
May 20, 2022•35 min
Want to get PAID brand deals? Or maybe you want to work with influencers for your own brand. Talking all things influencer marketing with Nina Zadeh of Sidewalker Daily today! Pitching to Brands Mastercourse: https://sidewalkerdaily.lpages.co/pitching-to-brands-mastercourse-partner/ **Use code JAMESANDPARK200 to save $$$** Sidewalker Daily on social: YouTube: https://www.youtube.com/c/SidewalkerDaily Instagram: https://www.instagram.com/sidewalkerdaily/ TikTok: https://tiktok.com/@sidewalkerdail...
May 13, 2022•44 min•Season 6Ep. 190
Podcasts can be a great way to nurture your audience and establish credibility in your industry. Here's how to start one, step-by-step! Watch this episode instead: https://youtu.be/w9vofCyNzs4 Become a YouTube Member to take part in monthly office hours + get first access to new programs, a monthly bonus video, and more: https://www.youtube.com/channel/UC9aFCPXdF5AtiQd8L62GkSA/join Links Mentioned: The Video Lab (self-paced) https://courses.latashajames.com/courses/video-content-creation The Vid...
May 06, 2022•18 min
Growing an Instagram account from scratch - here's my progress so far! Sorry if you were here and listened to the unedited audio ahhhh, fixed as of 9am EST Watch this episode instead: https://youtu.be/S67UtSorWNs Thanks to Descript for sponsoring today's episode! Get started free: https://www.descript.com/?lmref=wPzGLQ Become a YouTube Member to take part in monthly office hours + get first access to new programs, a monthly bonus video, and more: https://www.youtube.com/channel/UC9aFCPXdF5AtiQd8...
Apr 29, 2022•26 min•Season 7Ep. 189
Sharing five books that changed the way I thought about creative entrepreneurship. Steal Like an Artist The Minimalist Entrepreneur The War of Art The Subtle Art of Not Giving a F Winging It Watch this episode instead: https://youtu.be/fy-_H1wvB3E More marketing and business book recommendations: https://youtu.be/Ity3etx-YFY Join The Video Lounge Waitlist! https://view.flodesk.com/pages/624f9800274c31b2fa76a2a6 My Socials: YouTube: https://www.youtube.com/user/latmichjam?sub_confirmation=1 Insta...
Apr 22, 2022•19 min•Season 7Ep. 188
Personal brands - do you really need one to get a good job in social media, digital marketing, or to run a freelance business? In today's episode, I'll share my take on the ongoing debate of whether you should be more focused on your clients, or more focused on your own brand. Join The Video Lounge Waitlist! https://view.flodesk.com/pages/624f9800274c31b2fa76a2a6 Mentioned in today's episode: LinkedIn for Freelancers: Profile Tips - https://youtu.be/9xVaobwjcwQ LinkedIn Dos and Don'ts for Freela...
Apr 15, 2022•17 min•Season 6Ep. 186
Today I'm sharing my formula for how to build a content strategy for any brand! Whether you're looking to build up your own personal/freelance brand, or you're consulting with a client who needs some help, this episode will provide you with a solid roadmap so you can get started right away! Join The Video Lounge Waitlist! https://view.flodesk.com/pages/624f9800274c31b2fa76a2a6 Mentioned in today's episode: Platform Demographics - https://sproutsocial.com/insights/new-social-media-demographics/ A...
Apr 08, 2022•15 min•Season 6Ep. 185
Sharing my best productivity secrets and how I keep all aspects of my business running, even during the busiest of times. ** Enrollment for the Social Media Management Accelerator ENDS THIS WEEKEND, secure your spot now! https://courses.latashajames.com/courses/smma Mentioned in today's episode: - Calendar blocking video: https://youtu.be/KyTgnchZeQo - The Secret to Being a Succesful Freelancer (6-figure freelancer) video: https://youtu.be/H6hKNsK8J84 - Focusmate: www.focusmate.com - Freelance F...
Apr 01, 2022•19 min•Season 6Ep. 184
What's the difference between a social media manager and a community manager? Best copywriting resources? Book launch details? Let's hop into all things freelancing and social media management - from copywriting tools, to lead generation, plus a few fun personal Qs. Mentioned in today's episode: - Writing updates: https://wordsarehard.substack.com/ - The Copywriter's Handbook: https://amzn.to/3wbmvWd - Terry Schilling episode: https://anchor.fm/thelatashajames/episodes/Terry-Schillings-Freelance...
Mar 25, 2022•24 min•Season 6Ep. 183
I've sold thousands of units of different digital products ranging from template packs to evergreen courses, to cohort-based courses and I have learned a thing or two over the years! I have a lot to share on this topic and I'm really excited to dive into it with you in today's episode. Mentioned in today's episode: - Metricool 30 days free with code LATASHA - https://my.mtr.cool/astrla - BEST Social Media Scheduler for Social Media Managers & Creators (Metricool walkthrough video) - https://...
Mar 18, 2022•20 min•Season 6Ep. 182
Feeling overwhelmed with all the platform updates, multiple content forms, and trying to figure out what to prioritize where? Because same! I know that if I'm struggling with these decisions and platforms, a lot of you who are newer in your journeys are likely struggling with the same thing. So let's break it down and talk about some social news! Social Media Management Accelerator DOORS ARE OPEN! Save your seat here: https://courses.latashajames.com/courses/smma Mentioned in today's episode: Ha...
Mar 11, 2022•20 min•Season 6Ep. 181
Here's how to seamlessly offboard your clients as a social media manager (or any type of freelancer, really)! Plus, Social Media Management Accelerator DOORS ARE OPEN! Save your seat here: https://courses.latashajames.com/courses/smma Free Social Media Manager Class on March 7: https://view.flodesk.com/pages/620d77cbd328ec5152cf0673 Onboarding Process video: https://youtu.be/tbkFzDsgCqQ My Socials: Youtube: https://www.youtube.com/user/latmichjam?sub_confirmation=1 Instagram: http://instagram.co...
Mar 04, 2022•20 min•Season 7Ep. 182
YouTube and content marketing is my best tip for lead generation! Here's how I'd start a content marketing strategy in 2022 and what I would do if I were just getting started now. Mentioned in the episode: YouTube Cheat Sheet Download: https://view.flodesk.com/pages/621807b0a41d78f73c501242 MM SToolbox: https://courses.latashajames.com/courses/smmtoolbox Descript: https://www.descript.com/?lmref=wPzGLQ WTF is a sales funnel? (Lead magnets/Freebies): https://youtu.be/1fXBfS2wqbk YouTube income re...
Feb 25, 2022•24 min•Season 6Ep. 179
From client acquisition to outsourcing here are 5 things I wish I knew before I started freelancing (part two!). Check out part one here: https://www.youtube.com/watch?v=HfUPNwaXYV4 Mentioned in the episode: - Toolbox: https://courses.latashajames.com/courses/smmtoolbox - Honeybook: http://share.honeybook.com/latasha - Flodesk: https://flodesk.com/c/BHANYK - Zapier: https://zapier.com/ - Trademarks Explained Episode: https://youtu.be/shMwwHKBQ_8 - Freelance Taxes (Bookkeeper vs Accountant): http...
Feb 18, 2022•17 min•Season 7Ep. 178
Dealing with difficult client situations is never easy, but today I'll be sharing some pointers on how to find a positive resolution, plus my criteria for when it's time to consider ending a business relationship. Mentioned: Podcast - Accepting criticism for creative work https://anchor.fm/thelatashajames/episodes/29-Criticism-on-Creative-Work-e2lohv/a-a6r7a2 My Socials: youtube: https://www.youtube.com/user/latmichjam?sub_confirmation=1 instagram: http://instagram.com/thelatashajames twitter: h...
Feb 11, 2022•20 min•Season 7Ep. 177
