Let's talk about changing niches on YouTube, imposter syndrome, and leaving marketing for a new career. Find all links, show notes, and more here: https://youtu.be/6pZ-dahXdm0 Thanks to Metricool for sponsoring this episode. Get 30 days free on any Metricool plan with code LATASHA using this link: https://metricool.com/?utm_source=podcast&utm_medium=influencer&utm_campaign=20250704_latasha-james_sign-up_en&utm_content=audio&utm_term=q3...
Jul 04, 2025•27 min
Let's talk about how to grow your business during slow seasons with a social media marketing strategy checklist anyone can take charge of! Take 25% all courses at https://courses.latashajames.com/ with code SUMMER25! Thanks to Metricool for sponsoring this episode. Get 30 days free on any Metricool plan with code LATASHA using this link: https://metricool.com/?utm_source=podcast&utm_medium=influencer&utm_campaign=20250627_latasha-james_sign-up_en&utm_content=audio&utm_term=q2...
Jun 27, 2025•17 min
This email marketing mistake might be costing you. I'm sharing my email list cleaning advice, plus why I might be switching from Flodesk to Kit, and touching on some thoughts regarding influencers making business decisions for you. WORK WITH ME Courses: https://courses.latashajames.com Services: https://www.latashajames.com/studio Speaking: https://latashajames.com/speaking...
Jun 20, 2025•24 min
Here's my business startup essentials: a complete guide of things you need to have in place before you officially start a business, from a domain name to a business plan. Thanks to Hostinger for sponsoring today's video. Use coupon code LATASHA at this link to try it out: https://hostinger.com/latasha
Jun 13, 2025•21 min
Let's talk about the marketing strategies that have been working for my online business so far in 2025! Thanks to Metricool for sponsoring this episode. Get 30 days free on any Metricool plan with code LATASHA using this link: https://metricool.com/?utm_source=podcast&utm_medium=influencer&utm_campaign=20250606_latasha-james_sign-up_en&utm_content=audio&utm_term=q2 Summer Learning Series - watch replays and sign up for the next session: https://latashajames.com/summer-learning-se...
Jun 06, 2025•18 min
Here's a full social media marketing case study of my first social media management client! As the community manager for Octoly, I helped build a community of 10,000+ users using organic Instagram marketing strategies, email marketing, events management, and more. Learn more about creating social media strategies here: https://courses.latashajames.com/courses/smma
May 30, 2025•25 min
Wondering how to price your freelance services? Explaining the different freelance pricing models, from retainers to hourly rates to projects. Thanks to Metricool for sponsoring this episode. Get 30 days free on any Metricool plan with code LATASHA using this link: https://metricool.com/?utm_source=podcast&utm_medium=influencer&utm_campaign=20250523_latasha-james_sign-up_en&utm_content=audio&utm_term=q2 [NEW!!!] FREE social media manager portfolio challenge: https://brave-hall-72...
May 23, 2025•21 min
Here are a few mindset shifts that changed my life, courtesy of my nearly 34 years on Earth. BIRTHDAY SALE! 34% off anything with code HAPPYBDAY: https://courses.latashajames.com/ (sale ends May 21, 2025)
May 16, 2025•18 min
These are the social media marketing niches I'd try to tap into if I were a new social media manager in 2025! [NEW!!!] FREE social media manager portfolio challenge: https://brave-hall-727.myflodesk.com/l3swntsn1m Thanks to Metricool for sponsoring this episode. Get 30 days free on any Metricool plan with code LATASHA using this link: https://metricool.com/?utm_source=podcast&utm_medium=influencer&utm_campaign=20250509_latasha-james_sign-up_en&utm_content=audio&utm_term=q2 Social...
May 09, 2025•17 min
Now might not be the time to quit your job or main revenue generator, but you might want to get creative and start a side hustle. Thanks to Metricool for sponsoring this episode. Get 30 days free on any Metricool plan with code LATASHA using this link: https://metricool.com/?utm_source=podcast&utm_medium=influencer&utm_campaign=20250502_latasha-james_sign-up_en&utm_content=audio&utm_term=q2 FREE TRAINING - Side Hustle Success: https://event.webinarjam.com/register/55/8o25ruyw...
May 02, 2025•21 min
The social media management world is changing. Here's my advice for social media mangers in 2025! FREE Social Media Manager Portfolio Challenge: https://brave-hall-727.myflodesk.com/l3swntsn1m Learn more about the Social Media Management Accelerator: https://latashajames.com/smma
Apr 25, 2025•21 min
If you want to grow your business on social media, you really should be on LinkedIn! Sharing the best LinkedIn tips and strategies via a new Metricool report. Thanks to Metricool for sponsoring today's episode. Check out the full LinkedIn study here: https://metricool.com/linkedin-trends-study/?utm_source=podcast&utm_medium=influencer&utm_campaign=20250411_latasha-james_2025-linkedin-study-download_en&utm_content=audio&utm_term=q1 Get 30 days free on any Metricool plan with code ...
Apr 11, 2025•24 min
Talking about how to prioritize mental health and take time off while running a business. Resources mentioned - Try HoneyBook FREE for 7 days + 30% off for your first year: http://share.honeybook.com/latasha Open a high-yield Online Savings Account and earn a Cash Bonus: https://www.marcus.com/share/LAT-N88-643E Affordable mental health care (I am not affiliated with them in any way — they are not paying me and are a non-profit): https://openpathcollective.org/ More affordable or free mental hea...
Mar 28, 2025•19 min
Is there still room for educational content on Instagram? Do people care about vlogs on YouTube? Let's talk about your social media strategy and how to balance educational and entertaining content! FREE YOUTUBE COURSE: https://courses.latashajames.com/courses/the-art-of-the-vlog
Mar 21, 2025•19 min
Sharing 10 social media and marketing ideas local businesses can use to get more customers in the door and book more clients! Thanks to Metricool for sponsoring this episode. Get 30 days free on any Metricool plan with code LATASHA using this link: https://metricool.com/?utm_source=podcast&utm_medium=influencer&utm_campaign=20250314_latasha-james_sign-up_en&utm_content=audio&utm_term=q1 FREE social media manager masterclass: https://event.webinarjam.com/register/54/on0vxhmp FREE ...
Mar 14, 2025•26 min
Let's talk about how to become a full-time content creator in 2025, even if you don't have a ton of followers yet! FREE TRAINING - How to Land Paid Brand Deals: https://sidewalkerdaily.lpages.co/how-to-land-paid-brand-deals-latasha-james/ Join the Video Creator Collective: https://www.latashajames.com/video-creator-collective...
Feb 28, 2025•22 min
Wondering how to ACTUALLY grow on social media in 2025? Let's look at some new social media marketing data! Thanks to Metricool for sponsoring this episode. Download the full study here: https://metricool.com/social-media-study/?utm_source=podcast&utm_medium=influencer&utm_campaign=20250224_latasha-james_social-media-study-podcast-example_en&utm_content=audio&utm_term=q1 Get 30 days free on any Metricool plan with code LATASHA using this link: https://metricool.com/?utm_source=...
Feb 24, 2025•26 min
Answering your questions about social media management, getting brand deals, and freelance lifestyle! Have a question for a future social media manager Q&A? Be sure to ask in the comments :) FREE social media manager starter kit: https://bit.ly/thesmmstarterkit MENTIONED: Free Training! How to Land Paid Brand Deals https://sidewalkerdaily.lpages.co/how-to-land-paid-brand-deals-latasha-james/ Video Creator Collective https://latashajames.com/video-creator-collective My Substack https://wordsa...
Feb 14, 2025•23 min
Teaching you the steps I took to grow my podcast! Thanks to Metricool for sponsoring this episode. Check out their new social media study here: https://metricool.com/social-media-study/?utm_source=podcast&utm_medium=influencer&utm_campaign=20250207_latasha-james_social-media-study-podcast-read_en&utm_content=audio&utm_term=q1 Get 30 days free on any Metricool plan with code LATASHA using this link: https://my.mtr.cool/astrla 🎙️ I'm hosting a free Intro to Podcast class! Regis...
Feb 07, 2025•29 min
Social media marketing is changing FAST -- let's talk about what's new. From a 14 hour TikTok ban to Meta's community notes, I'll share my thoughts on where the industry is headed. Thanks to Metricool for sponsoring this episode. Get 30 days free on any Metricool plan with code LATASHA using this link: https://my.mtr.cool/astrla Other Links: My Substack https://wordsarehard.substack.com/ Flodesk (14 Day Free Trial) https://partners.flodesk.com/latasha Video Creator Collective https://latashaj...
Jan 31, 2025•25 min
Let's talk about how to make money as a UGC creator with Social Media Management Accelerator alum Valeria Desousa of The Social Sea! Join the Social Media Management Accelerator: https://latashajames.com/smma WATCH this episode here: https://youtu.be/y4ouj252zO4 All Valeria's Links ⬇️ LinkedIn: https://linkedin.com/in/valeriedesousa Instagram: https://www.instagram.com/myclaraoceans/ Email: hello@thesocialsea.ca Stanstore: https://stan.store/thesocialsea...
Jan 27, 2025•44 min
Sharing my advice for making your social media clients happy in 2025. WATCH this episode here: https://youtu.be/H032tjzl0rs Thanks to Metricool for sponsoring this episode. Get 30 days free on any Metricool plan with code LATASHA using this link: https://my.mtr.cool/astrla FREE CLASS - learn how to book more social media management clients in 2025: https://event.webinarjam.com/register/49/ywq31f7q ALSO MENTIONED: HoneyBook http://share.honeybook.com/latasha Social Media Management Toolbox htt...
Jan 17, 2025•22 min
Sharing what YouTube paid me in 2024 and how I plan to increase my content creator income in 2025. FREE CLASS - The 2025 Content Creation Blueprint: https://event.webinarjam.com/register/45/nv9r6i7q Join my video creation accountability group: https://latashajames.com/video-creator-collective
Jan 03, 2025•21 min
Sharing an easy way to set and achieve BIG business goals in 2025 using the 12 Week Year framework. WATCH this episode here: https://youtu.be/XTNXEWrK9sc Thanks to Metricool for sponsoring this episode. Get 30 days free on any Metricool plan with code LATASHA using this link: https://my.mtr.cool/astrla READ THE BOOK - THE 12 WEEK YEAR: https://amzn.to/4gPe6PA Other resources: YOU'RE INVITED! 2025 Vision Board Party: https://event.webinarjam.com/register/44/vq0xouv5 FREE RESOURCE - Freelance F...
Dec 27, 2024•23 min
Repurposing content is not only for long-form to short-form content. You can also repurpose TikToks to make them live longer in case of a TikTok ban! Thanks to Metricool for sponsoring this episode. Get 30 days free on any Metricool plan with code LATASHA using this link: https://my.mtr.cool/astrla Check out for a special episode about the TikTok ban coming out on Monday: https://open.spotify.com/show/71qL7KmmH2cLQDmDNCtsEK Also Mentioned - Castmagic: https://get.castmagic.io/g087lw4xoruo Jo...
Dec 20, 2024•15 min
Breaking down my 7 freelance revenue streams and some overall trends I've observed this year in the online business space. VISION BOARDING WORKSHOP: https://event.webinarjam.com/register/44/vq0xouv5 WATCH this episode here: https://youtu.be/ob3wKm3GUuQ
Dec 13, 2024•29 min
These are my social media marketing predictions for 2025, from the TikTok ban to an increase in long-form content. WATCH this episode here: https://youtu.be/2u9RhjKe9Sg Say hello! YouTube: https://www.youtube.com/@thelatashajames Threads: https://www.threads.net/@thelatashajames Instagram: https://instagram.com/thelatashajames Web: http://socialmediamanagementtoolbox.com/...
Dec 06, 2024•26 min
Sharing all the tools and equipment you need to become a successful content creator! Shop all of my equipment here: https://amzn.to/3petu2v Thanks to Metricool for sponsoring this episode. Get 30 days free on any Metricool plan with code LATASHA using this link: https://my.mtr.cool/astrla WATCH this episode here: https://youtu.be/FXPL2ddI3rI...
Nov 29, 2024•14 min
Here's how to grow on TikTok in 2025, according to new data from Metricool. WATCH this episode here: https://youtu.be/ZyJsH9X0MXY Download the full report for free: https://metricool.com/tiktok-study/?utm_source=latasha-podcast&utm_medium=influencers&utm_campaign=latasha-tiktok-study-podcast-ad-read_2024&utm_term=q3 Thanks to Metricool for sponsoring this episode. Get 30 days free on any Metricool plan with code LATASHA using this link: https://my.mtr.cool/astrla...
Nov 22, 2024•25 min
Explaining evergreen content and how social media managers can use it in their content calendars!Thanks to Metricool for sponsoring this episode. Get 30 days free on any Metricool plan with code LATASHA using this link: https://my.mtr.cool/astrla WATCH this episode here: https://youtu.be/vGIAFD3Nxas Say hello! YouTube: https://www.youtube.com/@thelatashajames Threads: https://www.threads.net/@thelatashajames Instagram: https://instagram.com/thelatashajames Web: http://socialmediamanagem...
Nov 15, 2024•14 min
