Turning older content into revenue and structuring your content for discoverability with Sandie Markle of Blueberri. ----- Welcome to episode 525 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Sandie Markle from Blueberri . Unlocking the Hidden Value of Your Recipe Content with Sandie Markle of Blueberri In this episode, Sandie Markle shares her journey from working at SideChef to launching her own venture, Blueberri. She and Bjork dive into the evolving world of foo...
Jul 01, 2025•57 min•Ep. 525
Creating multiple revenue streams, making $100 a day from affiliate revenue, and committing to consistent content creation with Mary Smith from Mary's Whole Life. ----- Welcome to episode 524 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Mary Smith from Mary’s Whole Life. How Mary Smith Uses Her 500k Instagram Followers to Monetize Across Platforms This week is our third (and final!) episode in our mini-series with Grocers List. In this episode, we chat with a glute...
Jun 24, 2025•50 min•Ep. 524
Leveraging social media and your email list to make your content work smarter with Ben Jabbawy from Grocers List. ----- Welcome to episode 523 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Ben Jabbawy from Grocers List . Turning Followers into Revenue with Ben Jabbawy from Grocers List In this week’s episode, we’re continuing with our Grocers List mini-series with Ben Jabbawy, the founder of Grocers List! He’ll dive deep into how creators can truly leverage social m...
Jun 17, 2025•1 hr 2 min•Ep. 523
Making Instagram work smarter for your business, repurposing old content, and making the most out of DM automation tools with Lindsay Ostrom from Pinch of Yum. ----- Welcome to episode 522 of The Food Blogger Pro Podcast! This week, Bjork interviews Lindsay Ostrom from Pinch of Yum. How Pinch of Yum Uses Instagram to Grow Their Email List Welcome to the kickoff episode of our new mini-series, sponsored by Grocers List! In this conversation, Bjork and Lindsay are diving into how Pinch of Yum is r...
Jun 10, 2025•50 min•Ep. 522
Scaling a Brand, Navigating Burnout, and Finding Your Why with Joanie Simon of The Bite Shot. ----- Welcome to episode 521 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Joanie Simon from The Bite Shot . Joanie Simon of The Bite Shot on Scaling, Burnout, and Finding Joy Again In this week’s episode, Joanie gets real about the not-so-glamorous side of turning a creative passion into a full-on business. She shares how her love for food photography grew into something m...
Jun 03, 2025•59 min•Ep. 521
Pitching, writing, publishing, and marketing a cookbook with Erin Clarke from Well Plated by Erin. ----- Welcome to episode 520 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Erin Clarke from Well Plated by Erin. What It Really Takes to Publish a Cookbook with Erin Clarke from Well Plated by Erin In this episode, we are thrilled to welcome back Erin Clarke (after 9 years!!!) to dive into the behind-the-scenes journey of traditionally publishing a cookbook — from deve...
May 27, 2025•50 min•Ep. 520
The power of consistency, community, and time management with Christina Leopold from Addicted to Dates. ----- Welcome to episode 519 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Christina Leopold from Addicted to Dates . How Christina Leopold of Addicted to Dates Turned Content into Community and Hit 550K Followers This week’s episode dives deep into the journey of food blogger Christina Leopold, who built and scaled her brand, Addicted to Dates. Her story is packe...
May 20, 2025•50 min•Ep. 519
Surveying your audience, building effective lead magnets, and staying consistent with emails with Molly Thompson from What Molly Made. ----- Welcome to episode 518 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Molly Thompson from What Molly Made. How Molly Thompson Grew Her Email List from 15K to 100K Tired of the ever-changing Google algorithms, Molly Thompson decided to lean into email marketing a few years ago and has since developed a super effective four-part s...
May 13, 2025•49 min•Ep. 518
Crafting a brand with meaning and scaling a business with Shen Chen from Just One Cookbook. ----- Welcome to episode 517 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Shen Chen, who jointly runs the English-language Japanese food blog Just One Cookbook with his wife Nami. Preserving Tradition While Scaling a Modern Business with Shen Chen from Just One Cookbook This week on the podcast, Bjork sits down with Shen Chen — one-half of the powerhouse duo behind Just One ...
May 06, 2025•1 hr 5 min•Ep. 517
Growing and nurturing your email list, understanding your subscribers' needs, and creating lead magnets with Matt Molen from Email Crush. ----- Welcome to episode 516 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Matt Molen, the CEO of Email Crush . Diversifying Income Series: Monetizing Your Email List with Matt Molen In this episode, Matt shares email marketing principles and why it’s one of the most powerful tools bloggers often overlook. He breaks down how to gr...
Apr 29, 2025•46 min•Ep. 516
Build relationships that last with brands, simplify brand outreach, and develop confidence in your offerings with Candice Ward from Eat More Cake ----- Welcome to episode 515 of The Food Blogger Pro Podcast! For part three of our Diversifying Income Series, Bjork interviews Candice Ward from Eat More Cake. Diversifying Income Series: Working with Brands In today’s crowded content landscape, with the rise of AI, increased competition, and more user-generated content, Candice shares how she built ...
Apr 22, 2025•1 hr•Ep. 515
Making decisions about diversifying your business and launching and running a cooking camp for kids with Jess Smith from Inquiring Chef. ----- Welcome to episode 514 of The Food Blogger Pro Podcast! For part two of our Diversifying Income Series, Bjork interviews Jess Smith from Inquiring Chef. Diversifying Income Series: Cooking Classes Jess Smith launched her blog, Inquiring Chefs, in 2010 and has slowly but steadily transformed it into a thriving multi-six-figure business. In recent years, sh...
Apr 15, 2025•57 min•Ep. 514
Generating recurring revenue through membership sites, the power of community, and how to scale your business with multiple income streams. ----- Welcome to episode 513 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Adam Sobel. Diversifying Income Series: Membership Sites with Adam Sobel In this week’s episode, Adam Sobel of Cinnamon Snail shares his journey from owning a restaurant to launching successful online cooking classes after the pandemic. He reveals how bui...
Apr 08, 2025•57 min•Ep. 513
Balancing creativity and consistency, maximizing productivity, and navigating food trends with RIz Asad from Chocolates and Chai. ----- Welcome to episode 512 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Rizwan Asad from Chocolates and Chai. How to Balance Creativity and Consistency in Blogging This week, we’re chatting with Riz from Chocolates and Chai, who shares some amazing insights on balancing creativity with monetization. It can feel like a compromise when y...
Apr 01, 2025•54 min•Ep. 512
Finding success as a personal brand, balancing creative work with financial sustainability, and leaving YouTube for Substack with Carla Lalli Music. ----- Welcome to episode 511 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Carla Lalli Music. The Cost of Content and Why Carla Lalli Music left YouTube Carla Lalli Music has been a fixture of food media for the last 15 years, including six years as the Food Director of Bon Appetit. You might also know Carla from her in...
Mar 25, 2025•1 hr
Reinventing your brand, transitioning from self-publishing to traditional publishing, and developing a cookbook for a fan base with Chelsea Cole from A Duck's Oven. ----- Welcome to episode 510 of The Food Blogger Pro Podcast! This week on the podcast, we are welcoming back Chelsea Cole from A Duck’s Oven. Publishing a Fan Cookbook for A Court of Thorns and Roses This is Chelsea’s third (!!!) appearance on the podcast and we’re thrilled to have her back. In her previous two interviews, she has s...
Mar 18, 2025•52 min•Ep. 510
Prioritizing providing authentic value to your readers, updating old content, and choosing the right marketing channels for your content with Elena Davis from Cucina by Elena. ----- Welcome to episode 509 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Elena Davis from Cucina by Elena. Creating Reader-First Content and Growing to 800,000 Monthly Page Views with Elena Davis We are so excited to welcome back Elena Davis to the podcast this week. When we first chatted wi...
Mar 11, 2025•1 hr•Ep. 509
Understanding active passive income, creating authentic content, and navigating brand partnerships with Britney-Brown Chamberlain from Britney Breaks Bread. ----- Welcome to episode 508 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Britney Brown-Chamberlain from Britney Breaks Bread . How Britney-Brown Chamberlain Grew Her Food Blog to a $20K/month Business This week’s podcast features Britney Brown-Chamberlain of Britney Breaks Bread, who shares her inspiring journ...
Mar 04, 2025•57 min•Ep. 508
Building a full-time business as a food creator over the course of eight years, understanding your 'why,' and meeting your goals with Alexandra Shytsman from The New Baguette. ----- Welcome to episode 507 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Alexandra Shytsman from The New Baguette. Key Strategies for Taking Your Blog Full-Time In this podcast episode, Alexandra shares the ins and outs of becoming a full-time food creator and her reflections on what she wou...
Feb 25, 2025•1 hr 2 min•Ep. 507
Understanding Reddit's community dynamics, Reddit posting strategies, and how to maintain a work-life balance with Jacqueline Schell. ----- Welcome to episode 506 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Jacqueline Schell from Crafty Cookbook . How to Grow Your Audience as a Food Creator on Reddit In this episode, Jacqueline Schell from Crafty Cookbook talks all about how to navigate the world of content creation on Reddit and how to connect with like-minded pe...
Feb 18, 2025•53 min•Ep. 506
Using deep links, understanding your audience's behavior, and tracking links with Scott Allan from URLgenius. ----- Welcome to episode 505 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Scott Allan from URLgenius . Maximizing Affiliate Revenue with Deep Linking Ever wondered how to squeeze every last drop of revenue from your affiliate links? In this week’s episode, Scott Allan from URLgenius reveals how deep linking can boost affiliate sales by preventing commission...
Feb 11, 2025•53 min•Ep. 505
Using data to navigate helpful content updates and drive social media success and taking your blog full-time with Mika Kinney from Joy to the Food. ----- Welcome to episode 504 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Mika Kinney from Joy to the Food. From 1K to 250K: The Instagram Growth Strategy That Transformed Joy to the Food Mika and her husband Dan launched their food blog, Joy to the Food, in 2021 with the goal of building a successful brand and business...
Feb 04, 2025•50 min•Ep. 504
Treating your blog like a business, choosing a business structure, and growing your income with Ansley Beutler ----- Welcome to episode 503 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Ansley Beutler from Peach Perfect Financials — this is the fourth and final episode of our finance mini-series! Finance Mini-Series: Smart Money Habits for Bloggers with Ansley Beutler In this episode, Ansley spills the tea on all things finances – from the nitty-gritty of bookkeepin...
Jan 28, 2025•1 hr 10 min•Ep. 503
Navigating brand partnerships, tips and tricks for negotiating collaborations, and understanding your worth with Justin Moore. ----- Welcome to episode 502 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Justin Moore from Creator Wizard . How to Become a Sponsor Magnet with Justin Moore In this episode, Justin dives deep into the world of brand partnerships and shares his proven approach to securing long-term sponsorships. He walks us through his Sponsorship Wheel fra...
Jan 23, 2025•57 min•Ep. 502
Monetizing a food blog, building a brand, and implementing systems and strategies with Amina Al-Saigh from Hungry Paprikas. ----- Welcome to episode 501 of The Food Blogger Pro Podcast! This week, Bjork interviews Amina Al-Saigh from Hungry Paprikas, where she shares recipes from across the Middle East with an authentic Arab voice. From Side Hustle to Full-Time Food Blogger In this interview, Amina shares her journey from starting out as a food content creator on Instagram while working full-tim...
Jan 21, 2025•1 hr 4 min•Ep. 501
Setting up an LLC, claiming unique deductions, and deciding on when to hire a tax professional with Nate Coughran from Cookie Finance. ----- Welcome to episode 500 of The Food Blogger Pro Podcast! This is the second episode of our finance mini-series, and we’re excited for Bjork to sit down with Nate Coughran from Cookie Finance . Finance Mini-Series: The Smart Creator’s Guide to Taxes with Nate Coughran In our latest episode, Nate Coughran from Cookie Finance shares key tips for getting your fi...
Jan 16, 2025•1 hr 7 min•Ep. 500
Launching a cookie starter kit product, growing a TikTok following to 3 million followers, and networking with Dana Hasson. ----- Welcome to episode 499 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Dana Hasson, an entrepreneur, content creator, self-taught baker, and founder of Homemade Ish. Leveraging 3 Million TikTok Followers to Launch a Product Dana Hasson has spent the last decade building her business — reaching over 3 million followers on TikTok and launchin...
Jan 14, 2025•58 min•Ep. 499
Investing in Yourself and your Business, managing seasons of burnout, and the importance of time tracking with Megan Porta. ----- Welcome to episode 498 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Megan Porta from Eat Blog Talk and Pip and Ebby. Investing in Your Business You might recognize Megan Porta from her podcast, Eat Blog Talk (chances are, if you listen to this podcast, you also listen to hers)! Megan has also been a food blogger herself for over 14 years...
Jan 09, 2025•56 min•Ep. 498
Mastering time management, outsourcing, and creating a vision for your life with Jaimee Campanella. ----- Welcome to episode 497 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Jaimee Campanella . How to Reclaim Your Time and Find Your Focus In this episode, Jaimee Campanella gets real about the time management struggles bloggers and entrepreneurs face. She shares her journey of finding the balance between work and family and how being intentional with your time is a ...
Jan 07, 2025•1 hr•Ep. 497
Developing a content strategy and writing blog posts that will get traffic to your blog with Ashley Segura from TopHatRank. ----- Welcome to episode 496 of The Food Blogger Pro Podcast! This week on the podcast, we're rewinding back to one of our favorite episodes with Ashley Segura from TopHatRank and TopHatContent! As bloggers, our goal is to create content that our readers find valuable. But even more, we want to create content that people are actually searching for. And that’s what we’re cha...
Dec 31, 2024•1 hr 2 min•Ep. 496
