Episode #180: Frances Robustelli – Communicating Through Crisis

In this episode, host Steve Vancore speaks with St. Pete Beach City Manager Frances Robustelli about thethe vital role of communications in public safety, especially during storm season. They explore how leveraging multiple platforms—from social media to trustedcommunity leaders—can build public trust and ensure that timely, accurate information reaches residents when it's needed most.

Frances shares her real-world experience managing storm recovery, including the importance of clearmessaging, documenting conditions, and proactive coordination with contractors, particularly for debris removal. She also underscores the value of strong vendor relationships and around-the-clock communication to accelerate recoveryefforts.

Frances highlights the need for emotional support, space for residents to share their experiences, and transparent town hall discussions. Together, she and Steve reflect on how effective communication strategies are essential not just for safety, but for community resilience.