Doing a Marketing Campaign with Jerry Seinfeld | John Dwyer | Episode 35
Episode description
How did this man get Jerry Seinfeld to do a BANKING AD??
Today we meet the man behind Greater Building Society's Jerry Seinfeld Marketing Campaign
John Dwyer
John Dwyer (known as “JD” by most of his clients) is a marketing enigma.
When it comes to creating sales for small businesses, his “thinking” is refreshingly unconventional.
Thank goodness!
Because there are way too many so-called marketing experts out there who simply pedal the same old “marketing 101″ philosophies which mostly fail miserably.
John preaches “in a sea of sameness in your industry, you need to stand out like a beacon – and the best way to do this is by using wow factor marketing techniques”.
John thinks “way outside the square” and brings proven wow factor ideas to the table for small business owners – not the motherhood marketing waffle we all hear from many self-professed advertising experts.
Johns Links
https://www.theinstituteofwow.com/
Tim's contact