#32 - Kate Watts (Faire Design)

Kate Watts, a trailblazer in the agency space, narrates her impressive rise from being the president of Huge, a top digital agency, to launching and subsequently selling her own agency, Faire Design, to The Atlantic.   She opens up about the challenges and triumphs she faced during the integration and spin-off process, eventually regaining majority ownership and rebranding as Long Dash. This conversation is filled with valuable insights on mergers, acquisitions, and navigating the entrepreneurial landscape.     00:28 Welcome to the Exit Whisperer 01:39 Introducing Kate Watts 02:06 From Huge to Faire Design 04:24 The Leap of Faith: Starting Faire Design 07:05 Unexpected Acquisition by The Atlantic 14:57 Integration Challenges and Successes 18:10 Spinning Off: The Birth of Long Dash 23:50 Future Plans and Reflections