The Events Cast

The Events Cast is a show dedicated to all things event marketing where, in each episode, we dive into the marketing tactics and strategies that will help you attract new attendees, grow your audience, and sell out your events. This podcast is your weekly dose of coaching, guidance and inspiration to help you achieve your marketing goals and boost your events. Through interviews with event marketers and professionals and solo episodes with Francesca, you'll learn practical tips and strategies to better market your events along with real-world advice and trends happening in the wild and wonderful world of events. Subscribe now if you are ready to level up your event marketing, and for all the show notes, links and resources, head to theeventscast.com

Last refreshed: July 5th, 2025 at 2:01 PM ⓘ

Follow this podcast in the Metacast mobile app to refresh it and see new episodes.

Follow on

Apple Podcasts

Spotify

RSS

Podcasts are better in Metacast mobile app

Don't just listen to podcasts. Learn from them with transcripts, summaries, and chapters for every episode. Skim, search, and bookmark insights. Learn more

Episodes

#4: From an event-led business to a community-led business: How Mind the Product not only survived but thrived during the pandemic with James Mayes

In this episode, we talk with James Mayes, CEO @ Mind the Product (the world's largest product community with meetups, trainings, and conferences all around the world) about how they have transformed from an event business to a community/membership-led business that has allowed them to not only survive during the pandemic but thrive as a business. We discuss how they came up with this idea, how they executed it in such a short timeframe and how it has turned out for them. We also talk about how ...

Dec 12, 2021•29 min•Ep. 4

#3: The positive impact Covid has had on Charity and Fundraising Events with Rebecca Elcome

In this episode, we will be exploring the positive impact Covid has had on Charity and Fundraising Events with Rebecca Elcome, Founder & Director Of Events @ Coveted Events. We’ll be discussing the new opportunities that have arisen from virtual and hybrid events, such as growing a global audience, raising more money and the ability to connect people from anywhere in the world at a single event. We’ll be hearing some inspiring stories on how fundraisers from across the globe have had to thin...

Dec 03, 2021•40 min•Ep. 3

#2: One event, two experiences: How to create a successful hybrid event that is engaging for all your participants with Mike Edwards & Jack Webb

In this episode, we are talking with two experts in all things virtual and hybrid events: Mike Edwards & Jack Webb @ Eventspace Productions about the important aspects to consider when running a successful hybrid event and how to create a unique experience for all our event participants. We discuss when to choose to run a hybrid event versus a live or virtual event and most importantly, what our new audiences’ journey looks like, and how do we build an event that is engaging for both partici...

Dec 03, 2021•52 min•Ep. 2

#1: Importance of high-quality photography at events with Susannah Fields

As organisers, we spend months, even years planning the perfect event and making sure everything is ready for the special day. But many times, we forgot about the power of a post-event strategy to continue engaging with our audience. There is no doubt that good event photography is something that lives on well past our event, extending the experience, and giving the attendees the opportunity to reflect and look back to the event, while also showing others what they missed. In this episode, we ta...

Dec 03, 2021•32 min•Ep. 1

Introduction to The Events Cast - A show to inspire corporate event professionals

Welcome to The Events Cast, a community of energetic event professionals sharing stories, experiences and inspiration to help you unleash your creative powers. This is a show for corporate event professionals who need a little inspiration to level up their marketing strategies to sell more tickets, gain more sponsorships and create a community with their audience that returns year after year. This is a short episode to introduce the show. Find out more at www.theeventscast.com Follow along or se...

Nov 24, 2021•4 min

← Prev

Hosted on Libsyn

For the best experience, listen in Metacast app for iOS or Android