The Event Hustlers - podcast cover

The Event Hustlers

The Event Hustlerspodcasters.spotify.com
Join me, Liz King Caruso - the CEO of Liz King Events and techsytalk - as I interview thought leaders from all corners of the events industry on my quest to constantly evolve. Learning from my colleagues has been invaluable for my career and now I get to share this journey with all of you! With topics ranging from technology to ethics to engagement, we talk about it all!

Episodes

Episode 62: LIVE from techsytalk GLOBAL: What we learned about Building Belonging from our work with Google Xi with Naomi Clare, Storycraft Labs

In 2022 Storycraft Lab has been working with Google’s Xi (Experience Institute) to explore evolving audience needs, and how we might design experiences that respond to those needs. In this chat Naomi, Katy and Maya will share the Wheel of Belonging, a framework used to gather community input through conversation – and share the emerging insights about how we can Build Belonging at the Experiences we create.

Nov 14, 202213 minEp. 62

Episode 58: Pandemic Positives: Rethinking the Member/Sponsor Relationships for Associations with Ann Hollins from Events Outlined

While the pandemic had many troubles for our industry, Ann chooses to look at the bright side - and think about how we can use this opportunity to rethink how to provide value to both sponsors and members. We talk about her work in this niche, and also how Ann has helped the techsytalk team produce several events after connecting post-pandemic!

Sep 22, 202231 minEp. 58

Episode 56: Iron Sharpening Iron: Why Collaborating with Competitors Makes Us Better with Jennifer Clark from Emerge Events

The pandemic powered many global event partnerships in a way that has made our industry better. In this episode, we chat with Jennifer Clark to learn more about how she's been helping the techsytalk team do things we couldn't do on our own, and how she's helping and learning from event planners all over the world! While many people say you shouldn't collaborate with your competitors, Jennifer knows it's the way to true success!

Sep 08, 202235 minEp. 56

Episode 55: Community Building Tips with Krysta Eigelberger

In another dive into the brains of the techsytalk team, we're chatting with Krysta Eigelberger who works with us to build the techsytalk Collaborative - our for planner, by planner community. In this episode, we'll talk about engagement, marketing, building and nurturing your email list and so much more!

Aug 05, 202228 minEp. 55

techsy Bytes: Liz riffs on Giving Attendee Lists to Sponsors

ENOUGH with the attendee list sharing! In this short episode, Liz talks through why sharing your attendee list with sponsors has to stop. How can we help our sponsors be more creative in their approach to a winning partnership? We'd also LOVE to hear what you think!

Jul 15, 20225 min

Episode 52: Be Clear to Be Kind: How Professional Copywriters Can Take Your Events to the Next Level with Christy Wolff of ChristyCopywriting.com

In this episode, we go behind the scenes of the techsytalk team and chat with Christy Wolff, owner of Christy Copywriting to talk about why professional event planners need to consider professional copywriting for their businesses and events. We'll chat with Christy about some recent techsytalk projects she's done and lessons Liz can learn (and you might need to learn too!) to better communicate our value and benefits.

Jul 08, 202233 minEp. 52

Episode 51: Engaging Virtual Events with John Chen

Can virtual events actually be engaging? What about the power of virtual to be BETTER than in-person? While John and I agree in-person is super important and a luxury experience, we love chatting about all things virtual in this catch-up!

Jul 01, 202226 minEp. 51

Episode 48: Easy Gifting for Event Engagement with Cassy Aite from Hoppier

Whether it's lunch at a virtual event or a gift to make a special connection with an attendee, we're talking about creative gifting ideas in this episode. Hoppier is a leader in virtual credit cards and we'll be talking about all the ways you can use gifting at your next in-person, virtual or hybrid event to engage your attendees!

Apr 05, 202229 minEp. 48

Episode 47: How Associations Can GROW in 2022 with KiKi L'Italien

After that past 2 years, Associations are under more pressure than ever to stay afloat and GROW - and there are lots of things they can be doing. In this discussion, we'll talk to Association Expert - KiKi L'Italien - about what she thinks Associations need to know, what they're missing and how she sees the future unfolding!

Mar 08, 202239 minEp. 47

Episode 46: Setting Up Your Live Studio for Success in 2022 with Carrie Ferenac of CNTV

The event industry is all talking about upleveling the production quality of our virtual and hybrid events, but a lot of planners are not sure where to start. In this episode, we'll chat with Carrie Ferenac from CNTV about what we need to know, what mistakes we're making and, of course, we'll have a chance to geek out about all the latest tech. Join us!

Feb 15, 202232 minEp. 36

Episode 45: Start NOW: Building The Life of Your Dreams with Dan Ram, International MC

As we wrap up our season for this year, we're excited to interview Dan Ram - international MC - who has designed a business that works for him (and not the other way around!) and pivoted through challenge after challenge. In this episode, we'll talk about how he did it and how YOU can take control of your future and build the life you love.

Nov 03, 202132 minEp. 45

Episode 44: The Changing Landscape of Meetings with Joe Schwinger, CEO of MeetingPlay

There is no question that the meetings landscape is changing rapidly, but what does that mean for the future of meetings? How has the event space changed in the last 1-2 years and how will it continue to change? What role will event tech will have in the future? I'm this episode we will chat with Joe from MeetingPlay about all this and more!

Oct 27, 202131 minEp. 44

Episode 43: Dissecting Virtual Events with Michael Michalowski

As we get deeper into the world of virtual events, we're starting to learn best practices and places on the road to watch out for. In this session, we'll chat with Michael Michalowski about the work they've been doing with The Digital Events Report & Spark of Change event in the virtual event space to glean insights.

Oct 07, 202132 minEp. 43
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