We are always told to dream big, but how can you handle that paralysing and overwhelming feeling when you consider “how do I accomplish that”? In this episode, I am so excited to talk to Sarah Davidson who is an entrepreneur, author and podcaster. Sarah’s previous career was as a mergers and acquisitions lawyer at a leading International law firm. She then began her own business with her boyfriend at the time (who is now her husband), Matcha Maiden, after becoming very sick with complete adrenal...
Aug 16, 2021•41 min•Ep. 172
Are you feeling tired, sluggish and unmotivated? Are you experiencing isolation brain fog and struggling to concentrate on anything right now? Lockdowns have a significant effect on our mental health. Here in Melbourne, we’re going into our 6th lockdown and sometimes it can feel as if it’s never-ending. I wanted to share with you some articles that I read about the impact that lockdowns have on our motivation, which may help to explain why you’re feeling the way you are. If your energy levels ar...
Aug 12, 2021•10 min•Season 1Ep. 171
Quitting your full time job and investing everything into running your own business can be really scary, I know! That’s why I’m here to help you along your journey and tell you that it can be done successfully. In this episode, I chat with Courtney Brewster who is one of my students inside the Modern Marketing Collective. Courtney has 10 years of experience across fashion retail and management, visual merchandising, managing a coworking space, and has studied across various creative disciplines....
Aug 09, 2021•32 min•Season 1Ep. 170
Attracting the right type of clients to your business is a constant challenge for business owners. I’ve found that a lead magnet is an effective marketing method to engage with customers who are interested in your product or service. In this episode, I discuss how a lead magnet can work to obtain contact information for potential clients and will ensure your business is kept at the forefront of their minds when they’re ready to make the purchase. I talk about considering your ideal customer, the...
Aug 05, 2021•8 min•Season 1Ep. 169
When I think about the guests who I’d love to have on the show, it comes down to people who are doing work that brings them joy. This is something that today’s guest, Meredith Gaston, encapsulates in the most thoughtful, serene and intuitive way. Meredith is an Internationally acclaimed best selling author, artist, speaker and passionate wellness advocate. You may have already seen her lovingly illustrated books, her paintings or her work in collaboration with the Breast Cancer Network Australia...
Aug 02, 2021•32 min•Season 1Ep. 168
Traditional marketing is all about talking at your audience by telling, informing, and directing. It’s a very one way directional approach that doesn't necessarily engage with your audience and can feel dry, too formal and insincere. With online marketing and social media today, we have the power to turn that communication around to a relational conversation speaking with our audience. In this episode, I talk about how to create a strong connection with your audience by shifting to a relational ...
Jul 29, 2021•7 min•Season 1Ep. 167
I’m so excited for you to listen to this episode as I speak with my incredible guest, Tamica Wilder. We share a conversation that isn’t typically had in business circles, one that is potentially confronting yet so powerful and relevant to us all. Also known as the Orgasmic Mamma, Tamica is a Melbourne based somatic sex coach and multi-qualified therapist who has a deep passion for teaching humans to reattune to the wisdom of their bodies while giving full permission to shamelessly prioritise ple...
Jul 26, 2021•31 min•Season 1Ep. 166
I have a question for you. When you have that dream business that you’re working towards, who are you? This episode is all about stepping into the future to discover who you are when you have the success, abundance and lifestyle that you dream of and being that person now. You don’t have to wait until you achieve certain parameters of success. It’s all about making a choice to step into that feeling now. Who do you want to be? Take some time to look at the future vision you have for your busines...
Jul 22, 2021•5 min•Season 1Ep. 165
It can be really disheartening when you set big goals for your business but you just don’t seem to be reaching them. But before you give up altogether and stop believing that those dreams are even possible, remember that every big goal is made up of small steps. In this solo episode, I share some practical tips and strategies to help you move closer to those big things you want to achieve. Get your pen and paper ready for this one and start writing down what you need to make happen to reach your...
Jul 19, 2021•5 min•Season 1Ep. 164
It’s really tempting for a lot of new business owners to wait until they’ve got the perfect plan before moving forward. But waiting to take action before you have total clarity is not only unrealistic, it’s simply holding you back. This episode is a challenge to you to just start. You might not have it all figured out, but neither did I. Clarity comes through action. Through the process of showing up and putting yourself out there, things will become more clear and you’ll learn more through expe...
Jul 15, 2021•7 min•Season 1Ep. 163
I’m so excited to share this episode with you today. I’m joined by Steph Taylor, a very successful Digital Product Launch Strategist who helps guide online entrepreneurs to launch without the overwhelm and scale their businesses with simple launch success. Steph and I have an honest conversation about what the struggles and challenges of business can really look like and how she has gotten to where she is today. In this episode, Steph talks about her journey starting out in business, some of the...
Jul 12, 2021•27 min•Season 1Ep. 162
Do you trust yourself? It can be really confronting and challenging for many business owners but when it comes to investing in the things that can really help your business grow, self trust is essential. In this episode, I share my approach to investing into my business and talk about the importance of trusting yourself instead of asking permission from those around you. I share about a recent investment I made into joining a group program, why I chose to do so and talk about making sure we don’...
Jul 09, 2021•13 min•Season 1Ep. 161
My guest on the show today is the incredibly talented, creative genius Sandy McKinley of Acre of Roses, a spell-binding flower filled retreat in the small town of Trentham, Victoria. With roots as a rose farm, Acre of Roses has evolved to become an internationally recognised accommodation spot for weekends away, intimate elopements and immersive experiences. In this episode, Sandy and I chat about the way she approaches marketing, how she looks at making investments in her business, the strategi...
Jul 05, 2021•30 min•Season 1Ep. 160
Can you believe we’re half way through the year already? For those of us in Australia, it’s the end of the financial year, which is the time to look at revenue, expenses and profit for the year. It’s also a great time to pause and reflect on the last 6 months and think about how you want to position yourself for the rest of the year. In this episode, I share 3 things to audit in your business at this mid year point. This is a great activity to help shed light on some of the things you may not ne...
Jul 01, 2021•14 min•Season 1Ep. 159
Some of us just want everything to be perfect. The problem is, nothing ever is and if we hold the standard of perfection for our lives or business, we often hold ourselves back from doing anything at all. My guest today is Kiara Johnson, a qualified NLP Practitioner and Hypnotherapist who I’ve been working with in the Modern Marketing Collective for the last 2 years. Kiara specialises in helping overwhelmed and stressed women to cultivate a more loving relationship with themselves and their body...
Jun 28, 2021•29 min•Season 1Ep. 158
Today’s episode is all about prices. Sometimes we can get caught up in the idea that the higher we set our prices, the more value we have as a person and a creative person. It’s easy to get upset because what we sell is often worth so much more than the money we receive for it from one person, but we are generally not selling what we’ve made just once, we’re selling it over and over. Of course, our products are often worth more than the price tag we attach but the unfortunate truth is that price...
Jun 22, 2021•12 min•Season 1Ep. 157
Today I’m speaking with Tina Tower, an award winning serial entrepreneur. She has founded, grown, and sold several businesses and franchises and helped hundreds of people package their expertise into an online course and launch it into the world. Through her Empire Builder program, Tina is on a mission to help one hundred women build a million dollar business by 2025. She’s just released her second book “Million Dollar Micro Business - How to turn your expertise into an online course” and I’ve a...
Jun 16, 2021•39 min•Season 1Ep. 156
Do you want to show up on Instagram stories but you fear people won’t be interested? Do you hold yourself back because you’re not sure of what content to share? Maybe you’re worried that people will unfollow you or worse, think you’re an idiot! If that’s you, you’re not alone. A lot of small business owners feel the same but with a little practise, you can say goodbye to fear and use social media to connect authentically with your ideal customers, feel confident to share and make sales while bei...
Jun 10, 2021•5 min•Season 1Ep. 155
Do you ever feel you just can't find the time to get important things done for your business? It can be hard to have time with everything else going on in your life. We never magically have free time show up for us, time just gets filled, so we need to consciously be aware of what our time is being taken up by. If you want more time to work on your business, that time needs to come from somewhere else. In today’s episode I’ll talk you through identifying when your time is unbalanced, and how to ...
Jun 08, 2021•14 min•Season 1Ep. 154
Have you got roadblocks holding things up in your business and things just don’t seem to be moving forward the way they should be? I’ve noticed lately that I’ve had too many things on my plate and my long to-do list was holding up processes and slowing work down. It turns out, I was being the bottleneck! In this solo episode, I talk about some of the tell tale signs to look out for that can give you a little hint to see if you’re the one holding things up in your business. I share my advice on w...
Jun 03, 2021•14 min•Season 1Ep. 153
It’s my absolute pleasure to introduce my guest to you today. Bec Idien has been a member of the Modern Marketing Collective for the past 18 months and she joins me in this episode to chat about stepping out of her comfort zone to start a life changing business. Bec is the owner and operator of Lemonade Kids, the first licensee in Brisbane to delivery Standing Strong wellness programs for girls and boys aged 5-16 years. Her programs take a holistic approach to health and well being and help kids...
Jun 01, 2021•52 min•Season 1Ep. 152
I have a simple question for you today that, despite being a little unnerving, will really help you take an honest look at where you’re at so that you can start shifting your focus to where it needs to be. Think about what it is that you really want to do. What dreams do you have? What Pinterest boards have you created? What goals do you want to achieve? And the simple question is, why aren’t you doing that now? This episode is all about giving yourself permission to start working toward your dr...
May 27, 2021•9 min•Season 1Ep. 151
I am honoured to introduce you to my guest today, a woman who brings such an incredible depth of joy, connection, and gratitude to this space as we talk about creating powerful Acknowledgements of Country. Natarsha Bamblett is an Indigenous leader and facilitator, speaker, storyteller and entrepreneur. She is a mother, she was the first player signed to the Richmond Victorian Football League Women’s (VFLW), a member of the First Peoples’ Assembly of Victoria and spends a large portion of her tim...
May 24, 2021•50 min•Season 1Ep. 150
BIG NEWS!! Enrolment is now open to my course Scalable, where you'll learn how to design, create & launch your online program
May 21, 2021•10 min•Season 1Ep. 149
Have you been thinking about creating an online program but you’re getting stuck when it comes to figuring out exactly what to teach? Perhaps you’re questioning if you even have enough knowledge to share, or on the other hand, maybe you have a huge amount of knowledge and condensing it down to a program seems like an impossible task. In this episode, I discuss 4 things to consider when planning the framework for your online program. I talk about taking your members from A to B, not necessarily a...
May 13, 2021•14 min•Season 1Ep. 148
Katherine Baquie is a mum of 3 young girls, a physiotherapist for women and one year ago, Kath launched her online community, FitNest Mama. Her program helps to provide pregnant and new mothers with exercises, support and resources to help them reduce the overwhelm, physical aches and pains of pregnancy and weakness felt after birth. Through her program, Kath helps her members to increase their comfort and confidence to get their bodies and minds strong again so that they can get back to doing w...
May 10, 2021•24 min•Season 1Ep. 147
I’m winding back the clock today and giving you a behind the scenes look at what was going on for me before I started the Modern Marketing Collective. It didn’t just happen overnight, in fact it nearly didn’t happen at all! In this episode, I share the three beliefs that almost stopped me from creating my online program and talk about what helped me push through the pain barriers of my fears and limiting beliefs. I reflect on the time of transition from my old business to where I am now and how ...
May 07, 2021•22 min•Season 1Ep. 146
We have our first return guest on The Emily Osmond Show: watercolour artist, surface pattern designer and - now - online educator Cass Deller! In Episode 74: Becoming a six figure artist with Cass Deller, which is one of the most listened to episodes of the show, Cass shared the realities, challenges, decisions involved and the triumphs of creating a successful business as an artist - on her terms. As we ended the interview and I asked Cass what was next for her business, she described her desir...
May 04, 2021•30 min•Season 1Ep. 145
When you first start a business, it can be tricky to figure out what kind of business model makes sense for you. Depending on the industry that you’re in, often the easiest thing to do is look at what everyone else in your industry is doing, and go with a model that seems to be tried and tested. That may work as you start up and get going, but at some point you may start to realise that you only have really one revenue stream. Especially if you’re a client based business, you can reach a point w...
Apr 29, 2021•15 min•Season 1Ep. 144
Building an online membership community when you have previously always operated in person is no easy task. Diving into a world where you need to learn the technology, build websites, record videos and put together course material could be seen as too overwhelming. In fact, for a lot of people it does feel like it’s too hard. They don’t have the patience to start from scratch and they’re too embarrassed to ask for help. My guest today on the podcast, Alexandra Ganipeau rose to the challenges tha...
Apr 26, 2021•28 min•Season 1Ep. 143
