In this episode I discuss being 'December ready' in your education business. It's taken me a few years to get the right business/home balance when it comes to the Christmas holidays, but I think I now have a formula that works, and I want to share it with you. You will learn: Mistakes I used to make when preparing for the Christmas break and why things had to change Steps for preparing you and your business for the Christmas break that actually work Tips to plan effectively for January: a big sa...
Dec 05, 2022•16 min•Season 1Ep. 81
In this episode, we had the privilege to talk to Ruth Kudzi about her journey out of education leadership and into business. She gives us a peek into what life has been like since leaving the classroom, opens up about her reasons why she left teaching and tells us what it's like to work alongside her husband in her coaching business. You will learn: Which skills transfer from the classroom to business How a shift in mindset can make all the difference when transitioning from the classroom How ju...
Nov 28, 2022•31 min•Season 1Ep. 80
In this episode I address the elephant in the room - what can we do to help our business stand out in a densely populated education business world? I reveal what I really think about the level of saturation in the education business market and whether or not it's possible to start or grow an education business in the current market. You will learn: Why it comes down to mindset over matter The skills you need to thrive in the education business world What difficult questions you need to ask yours...
Nov 20, 2022•7 min•Season 1Ep. 79
What is the magic formula to grow your education business? The answer might surprise you. In this episode, you will learn, Why I believed in the magic formula early in my education business journey What my journey taught me about the magic formula What you need to focus on to grow your business, sell to schools and develop your skills as a business owner and entrepreneur Resources: Join Education Business Club: https://www.educationbusinessclub.co.uk/join-education-business-club Apply for Educat...
Nov 14, 2022•10 min•Season 1Ep. 78
This episode is a guest interview where I dig deeper into CRMs and ticketing systems, with my co-founder at Classroom Secrets (and husband!), Ed. What you will learn: The best ways to streamline your customer interaction using ticketing systems Why you should improve your customer service using a ticketing system How a ticketing system might be the best option to support a growing business Listen to my previous episode with Ed, all about CRM's in your education business here, https://pod.fo/e/14...
Nov 07, 2022•19 min•Season 1Ep. 77
In this episode I ask you to consider how effective your time management is and the ways in which you can improve it. Spoiler - we can all improve or time management in one way or another! You will learn: How my ADHD impacts my time management and the ways in which I work with it, not against it How you can improve your time management systems regardless of where you are in your business journey How simply making lists so you can tick things off is likely NOT the best way to manage your time How...
Oct 31, 2022•16 min•Season 1Ep. 76
In this episode Ed and I chat to Monique Louis, MD at RM Educational Resources LTD, about her transition from the commercial sector to becoming the managing director within an educational business; and the lessons she's learnt along the way. You will learn: How to overcome impostor syndrome when faced with new challenges How to reach your ideal customer for your education business and keep on top of their desires and challenges as an educator, even if you don't work in a classroom What the simil...
Oct 24, 2022•31 min•Season 1Ep. 75
In this episode, I talk to you about how embracing what you don't know and investing in your own personal and professional development early on can be a key factor in your business success. You will learn: How I overcame my own mindset challenges about not 'knowing it all' How having a fear of what you don't know might be holding your business growth back What those who are more experienced than you really think about what you know and don't know about business How to get yourself on the fast-tr...
Oct 17, 2022•15 min•Season 1Ep. 74
This episode is a guest interview with Ed (Classroom Secrets co-founder, tech expert and my husband!) all about CRMs for your education business. What you will learn: Key considerations when choosing a CRM system for your business How to find a best-fit CRM system for your business Why CRMs and other systems are important for the customer journey Where to find support when choosing a CRM Resources: Join Education Business Club: https://www.educationbusinessclub.co.uk/join-education-business-club...
Oct 10, 2022•20 min•Season 1Ep. 73
In today's episode we talk about a thing I love: morning routines. Yes, I'm a morning person but what I love about them is what we can learn about ourselves in that time. What you will learn: Why people have morning routines Why should have one What you could incorporate into your morning routine Resources: Miracle Morning Book: https://amzn.to/42Cginx (This is an affiliate link) Join Education Business Club: https://www.educationbusinessclub.co.uk/join-education-business-club Apply for Educatio...
Oct 03, 2022•18 min•Season 1Ep. 72
In this episode, I share the events that led up to me seeking an ADHD diagnosis. What you will learn: Why ADHD and business are strongly linked What I've understood about myself through this process Resources: Join Education Business Club: https://www.educationbusinessclub.co.uk/join-education-business-club Apply for Education Business Mentoring: https://www.educationbusinessclub.co.uk/mentoring Join the Education Business Facebook Group: https://www.facebook.com/groups/educationbusinessclub Edu...
Sep 26, 2022•11 min•Season 1Ep. 71
In this episode, I share a story of a client who struggling with too many business ideas and the key lessons. What you will learn: Three key areas to consider when evaluating your business ideas Why it's important to learn from stories The results that can happen when you focus on the main thing Resources: Your Big Idea for Your Education Business Course: https://club.educationbusinessclub.co.uk/checkout/tier-1-membership Join Education Business Club: https://www.educationbusinessclub.co.uk/join...
Sep 19, 2022•11 min•Season 1Ep. 70
In this episode, I discuss the differences between running a business and running a hobby. What you will learn: Why we treat our businesses like a hobby Three things to look out for in your business to identify hobbying Resources: Your Big Idea for Your Education Business Course: https://club.educationbusinessclub.co.uk/checkout/tier-1-membership Join Education Business Club: https://www.educationbusinessclub.co.uk/join-education-business-club Apply for Education Business Mentoring: https://www....
Sep 12, 2022•9 min•Season 1Ep. 69
In this episode, I talk about the two things that I feel are the difference between having an employed team and having freelancers. What you will learn: Why culture is so important What happens when you have a culture of ownership Resources: Your Big Idea for Your Education Business Course: https://club.educationbusinessclub.co.uk/checkout/tier-1-membership Join Education Business Club: https://www.educationbusinessclub.co.uk/join-education-business-club Apply for Education Business Mentoring: h...
Sep 05, 2022•14 min•Season 1Ep. 68
In this episode, I talk about the early days of Classroom Secrets, where we worked on the business around a kitchen table. What you will learn: How we worked as a team when we grew the business from a kitchen table The strengths of our kitchen table days What we lost when we transitioned to an office environment Resources: Your Big Idea for Your Education Business Course: https://club.educationbusinessclub.co.uk/checkout/tier-1-membership Join Education Business Club: https://www.educationbusine...
Aug 28, 2022•12 min•Season 1Ep. 67
In this episode, I talk about what CEOs actually do, well, what this CEO does anyway. What you will learn: The two things that I did consistently to get to be the CEO How I spend my time day to day as CEO The intention that guides what I do each day Resources: Your Big Idea for Your Education Business Course: https://club.educationbusinessclub.co.uk/checkout/tier-1-membership Join Education Business Club: https://www.educationbusinessclub.co.uk/join-education-business-club Apply for Education Bu...
Aug 22, 2022•18 min•Season 4Ep. 66
In this episode, we celebrate teacher-entrepreneurs and why they started their education businesses. I share two big things that I feel are important in making sure you have the right idea to start your education business. What you will learn: Why you should take your ideas through an assessment to get them right Why an idea returning to you is important The types of barriers to watch out for Resources: Your Big Idea for Your Education Business Course: https://club.educationbusinessclub.co.uk/ch...
Aug 15, 2022•14 min•Season 1Ep. 65
In this episode, we celebrate teacher-entrepreneurs and what they didn't know when they first started an education business. I share four of the stories and beliefs that held me back in the early days of Classroom Secrets. What you will learn: Common reasons we hold ourselves back based on our belief systems The one area our misconceptions are centred around when it comes to what we think we don't know How others in education business have moved through their doubts Resources: Your Big Idea for ...
Aug 08, 2022•14 min•Season 1Ep. 64
In this episode, we celebrate teacher-entrepreneurs and why they left teaching to start a business. I share my personal journey of leaving my permanent teaching job to start Classroom Secrets as well. What you will learn: What's required to make the reasons you want to leave teaching into a living reality Why other teacher-entrepreneurs decided to start their businesses Why I wanted to start a business Resources: Your Big Idea for Your Education Business Course: https://club.educationbusinessclu...
Aug 01, 2022•14 min•Season 1Ep. 63
In this episode, I share how to create a life/work balance when you own an education business. I promise you it can be done! I don’t want it to take you as long as it took me to create that for yourself. What you will learn in this episode: Why it is so important you learn when your creative times are Why really considering how long tasks actually take will help you get that life/work balance How to make the most of planning out your schedule Resources: Your Big Idea for Your Education Business ...
Jul 25, 2022•13 min•Season 1Ep. 62
In this episode, I talk about how to get the most out of the summer break. Schools are closed but that doesn’t mean work has to stop. It also doesn’t mean you shouldn’t take a break yourself! What you will learn in this episode: Why this period is ideal for working on what you feel inspired to do in the moment How you can use this time for real reflection Why it is important to balance work and rest in a way that serves you best Resources: Your Big Idea for Your Education Business Course: https:...
Jul 18, 2022•10 min•Season 1Ep. 61
In this episode, I talk about how to sell to teachers over the summer holidays which, in England, take place in August. I know this might make you feel uncomfortable but remember you are offering a service that people need. What you will learn in this episode: Why it is important to build relationships rather than go in for a hard sell How to time your sales strategy so you don’t sell too early Why you need to talk about your offering repeatedly once it is time to sell Resources: How ro Sell to ...
Jul 11, 2022•9 min•Season 1Ep. 60
In this episode, I share additional income stream ideas for tutors – but they could serve any educational entrepreneur depending on your cause, beliefs, and your current model. What you will learn in this episode: How you can make money on someone else’s time How simple tweaks the resources you make for your tutees can make you money How you can turn repeat problems into passive income streams Resources: Other Income Ideas for Tutors Free PDF: https://zurl.co/StAG Join Education Business Club: h...
Jul 04, 2022•9 min•Season 1Ep. 59
In this episode, I talk about why it is important to build a brand your audience recognise and love. You need to become known for doing what you do so people recommend you to other people – it’s all about creating the word-of-mouth wave! What you will learn in this episode: Why you can’t build a brand solely on being polarising Why building your brand is more than just putting out a few social posts How not being afraid to show vulnerability can help you build your brand Resources: Free Resource...
Jun 27, 2022•7 min•Season 1Ep. 58
Some might find this episode rather boring. It’s about a boring topic, but an important topic nonetheless. Standard Operating Procedures. SOPs are definitely not my cup of tea, but they are worth having in your education business. What you will learn in this episode: Why SOPs can add value to your business How SOPs can help improve training for staff How SOPs can help you improve processes across your education business Resources: Join Education Business Club: https://www.educationbusinessclub.c...
Jun 20, 2022•10 min•Season 1Ep. 57
In this episode, I go through the pros and cons of working with freelancers and hiring employees. I also explain where this content came from and how I might also be able to help you scale or grow your business. What you will learn in this episode: What the future looks like for Education Business Club Why freelancers are great if you want specific tasks done quickly The main benefits of hiring employees vs freelancers Resources: How to Hire Employees Training: https://club.educationbusinessclub...
Jun 13, 2022•10 min•Season 1Ep. 56
In this episode, I go through the end to end hiring process that I have developed over the last 7 years. When I first hired, there were things I should have done, and it’s taken a lot of trial and error to get the process right. What you will learn in this episode: Why it’s important to work out exactly what you need across all areas of your business Why you should be transparent with potential hires regarding dates The 14 steps I believe you should carry out when you are hiring Resources: How t...
Jun 06, 2022•10 min•Season 1Ep. 55
In this episode, I talk about the help you will need when you start your education business. Will you need help? The short answer is yes! What you will learn in this episode: Why there will always be tasks you can give to someone else The difference between hiring freelancers and employing How your mindset could be holding you back Resources: How to Hire Employees Training: https://club.educationbusinessclub.co.uk/checkout/tier-3-membership Join Education Business Club: https://www.educationbusi...
May 30, 2022•8 min•Season 1Ep. 54
In this episode, I wanted to give you a flavour of life as an entrepreneur – so you can see what is normal when it comes to developing your education business ideas. I’m all about making sure I am working in integrity and sharing this recent experience with you is all part of that. What you will learn in this episode: Why your first idea isn’t going to be the perfect idea Why super-niching can help you develop your education business idea That it is okay for your ideas to change as you work to b...
May 23, 2022•9 min•Season 1Ep. 53
In this episode, I chat with the wonderful Eileen Adamson about pricing and money mindset. Eileen has been a teacher for 28 years. Now working part-time as a PE teacher, she teaches financial education through her online courses, runs her own website offering financial advice, and is a qualified financial coach. She hosts her own podcast, Your Money Sorted Teachers’ Podcast, and she also co-hosts the BBC podcast Clever About Cash. Resources: Join Education Business Club: https://www.educationbus...
May 16, 2022•38 min•Season 1Ep. 52
