E405:🎙️EXPLORING THE HOLY GRAIL OF COOKIELESS 1ST PARTY CUSTOMER DATA TRACKING FOR ECOMMERCE | YIQI WU - AIMERCE | THE ECOMMERCE EDGE Podcast
Aug 09, 2024•56 min
Episode description
đź’ˇYiqi (https://www.linkedin.com/in/yiqi-wu-62490479) is the Founder & CEO of Aimerce - https://www.aimerce.ai
đź’ˇAimerce is an AI driven, Pixel based 1st party persistent customer data tracking platform for eCommerce
đź’ˇAimerce help brands track customer behaviours in a privacy compliant way with the proprietary Aimerce Durable lD - a First-Party Pixel
đź’ˇAimerce can help merchants drive significantly higher ROI on their Klaviyo, Meta Ad & Google Ad spend with their out of the box integrations
đź’ˇIn this episode, Jason & Yiqi discuss the rapidly evolving privacy landscape and what merchants can do to create better, more personalized eCommerce experiences without being 'creepy'
Enjoy!
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