Under the Influence(ers)
Episode description
Jordan Basham, founder/owner/operator of Wheretogeaux225, joins us to talk about the ins and outs of the social media influencer world; a strategic marketing tool that is still largely untapped by industry. Jordan started Wheretogeaux225 in 2018, as an Instagram page, in an effort to highlight some of the great food and activities going on in Louisiana’s capital city and surrounding areas. Since then, it’s grown to amass a large following and expand across several platforms including Facebook, Tiktok and even an official Wheretogeaux225.com. And there is no ceiling in sight for this one!
The ETB Pod is sponsored by the legendary Baton Rouge food truck, The Big Cheezy. And the pod features music from Louisiana based singer/songwriter, Adam Dale, from the album “Shadowtown”.