Growing a business isn’t easy—especially when you hit roadblocks that slow you down. In this episode, we break down the three biggest challenges entrepreneurs face when trying to scale: finding enough customers, building the right team, and managing systems effectively. We’ll share practical strategies to overcome these obstacles, avoid common mistakes, and keep your business growing without losing momentum. Whether you’re just starting out or looking to take things to the next level, this episo...
Jan 30, 2025•14 min•Ep. 162
In this episode, we explore the power of focus and why doubling down on what’s already working can be the key to sustainable business growth. Discover the practical framework of compound, augment, and leverage to scale effectively without chasing distractions or falling into the trap of constant reinvention. Whether you're navigating the challenges of growth or feeling the pull of "shiny new ideas," this episode will help you stay on track and maximize your potential. Join the Off Market Method ...
Jan 23, 2025•14 min•Ep. 161
In this episode, we break down what "distress" really means in real estate. We’ll clear up common misunderstandings, talk about what makes a seller or property truly distressed, and share tips on how to spot the best opportunities. Whether you’re a seasoned investor or new to the game, this episode will give you practical advice on dealing with distressed properties and making smart investment decisions. Tune in to learn how to turn challenges into opportunities! Join the Off Market Method Commu...
Jan 20, 2025•27 min•Ep. 160
In this episode, we dive into the crucial role of underwriting in real estate success. Learn how mastering local market nuances can give you a competitive edge, as we explore key strategies, golden rules, and the importance of focusing on a core market. Whether you're a seasoned investor or new to the field, this discussion offers valuable insights to sharpen your underwriting skills and boost your deal-making prowess. Join the Off Market Method Community: https://www.myeasybuttoninvestor.com/of...
Jan 16, 2025•13 min•Ep. 159
Tired of being sold the same old real estate courses and get-rich-quick promises? This video pulls back the curtain on the truth about real estate 'gurus' and what it really takes to succeed. No fluff, no scripts—just real talk about building a profitable, sustainable business. Whether you’re just starting or feeling stuck, this is your guide to avoiding the hype and focusing on what works. Join the Off Market Method Community: https://www.myeasybuttoninvestor.com/off-market-method Connect with ...
Jan 13, 2025•16 min•Ep. 158
In this episode, we’re breaking down how to level up your real estate sales funnel for 2025. We’ll talk about smarter ways to handle leads, boost your middle and post-funnel game, and build real value for your clients. Whether you're new or experienced, these simple tips can help you close more deals and grow your business. Join the Off Market Method Community: https://www.myeasybuttoninvestor.com/off-market-method Connect with Cole Ruud-Johnson Instagram: https://www.instagram.com/coleruudjohns...
Jan 09, 2025•13 min•Ep. 157
In this episode of The Easy Button Investor Podcast, Tucker and I dive into what really sets apart amateur investors from the pros. We share some personal stories, lessons we've learned along the way, and practical tips to help you take your real estate game to the next level. Tucker talks about his journey, from mastering lead generation to focusing on smarter, less stressful deals. Whether you're just getting started or looking to fine-tune your skills, we’ve got plenty of insights to help you...
Jan 06, 2025•32 min•Ep. 156
In this episode, we’re diving into how to use data to take your real estate business to the next level. We’ll cover the key numbers to focus on—like profit margins, lead conversions, and deal sizes—and how to turn those into a solid plan for 2025. You’ll learn how to set clear goals, scale your operations, and break everything down into manageable steps. Whether you’re flipping, wholesaling, or developing, this episode is packed with practical tips to help you grow smarter and faster. Let’s buil...
Jan 02, 2025•16 min•Ep. 155
As we head into 2025, it's time to redefine success in your real estate business. In this episode, we discuss why scaling for profit—not just revenue—should be your focus. Learn how to design a business you love, avoid the traps of vanity metrics, and build a sustainable path to financial freedom. Whether you're an entrepreneur just starting out or a seasoned investor, this is your roadmap to creating a dream business centered on what truly matters: profit and purpose. Join the Off Market Method...
Dec 26, 2024•11 min•Ep. 154
Have you ever wondered, why some people crush it in real estate, while others barely get by — or worse, lose it all? What if, everything you thought you knew about real estate investing was wrong? Today, I’m busting down the 5 Myths that keep you broke as a real estate investor! Join the Off Market Method Community: https://www.myeasybuttoninvestor.com/off-market-method Connect with Cole Ruud-Johnson Instagram: https://www.instagram.com/coleruudjohnson Twitter: https://twitter.com/coleruudjohnso...
Dec 23, 2024•11 min•Ep. 153
In this episode, I was invited to REsimpli's Mastermind Call hosted by Sharad Mehta, CEO of REsimpli. We talked about sourcing off market deals and other insightful stuff on the real estate space all with the goal to Supercharge Your Deal Flow with Off-Market Opportunities in 2025. Join the Off Market Method Community: https://www.myeasybuttoninvestor.com/off-market-method Connect with Cole Ruud-Johnson Instagram: https://www.instagram.com/coleruudjohnson Twitter: https://twitter.com/coleruudjoh...
Dec 19, 2024•18 min•Ep. 152
In this episode, I'll be talking about how to plan for 2025. I want to layout the framework of how I plan out a year and I think we should all be planning our year in getting to the goal we want to hit. Join the Off Market Method Community: https://www.myeasybuttoninvestor.com/off-market-method Connect with Cole Ruud-Johnson Instagram: https://www.instagram.com/coleruudjohnson Twitter: https://twitter.com/coleruudjohnson...
Dec 17, 2024•15 min•Ep. 151
In this episode, I'll be talking about maximizing the holiday season in December. What that means is we're going to get the most out of this 30 days to set yourself for a great Q1 in 2025. Because for us, December has been either best month of the year or our worst month of the year. Join the Off Market Method Community: https://www.myeasybuttoninvestor.com/off-market-method Connect with Cole Ruud-Johnson Instagram: https://www.instagram.com/coleruudjohnson Twitter: https://twitter.com/coleruudj...
Dec 12, 2024•10 min•Ep. 150
In this episode, you're going to learn how to make an extra $250,000 or more for yourself in 2025 if you're in Real Estate. I'll introduce a concept that will truely make a massive change to your Real Estate Business. Join the Off Market Method Community: https://www.myeasybuttoninvestor.com/off-market-method Connect with Cole Ruud-Johnson Instagram: https://www.instagram.com/coleruudjohnson Twitter: https://twitter.com/coleruudjohnson...
Dec 09, 2024•8 min•Ep. 149
In the next 10 minutes, you're going to learn exactly how to create 100 new leads per month for your Real Estate Business. Why is 100 leads important? Because that gets you about 2-3 deals internally generated and that is where the needle really starts to move in understanding direct-to-seller acquisitions, building a team around it, and ultimately growing your business. Stack Your Data: https://www.reisift.io/ Get Your Lists: https://www.propstream.com/ Skip-Trace Your Data: https://easybuttons...
Dec 05, 2024•7 min•Ep. 148
For 20 minutes, you're going to our exact sales process we use internally to build a $1,000,000 a year Real Estate Company. Start Getting Leads: https://easybuttonleads.com/ Join the Off Market Method Community: https://www.myeasybuttoninvestor.com/off-market-method Connect with Cole Ruud-Johnson Instagram: https://www.instagram.com/coleruudjohnson Twitter: https://twitter.com/coleruudjohnson...
Nov 29, 2024•13 min•Ep. 147
In the next 20 minutes, you're going to learn exactly how to build a $1,000,000 a year Real Estate Company in a brand new market. Imagine starting in a new market with no resources and no tools. How would you build a Real Estate Business to reach $1,000,000 a year revenue within 6 to 12 months? Well, that's what I'm exactly going to show you today. Create a Landing Page: https://carrot.com/demo/ Use a Simple CRM: https://dashboard.resimpli.com/auth/signup?fpr=cole82 Buy Leads: https://easybutton...
Nov 25, 2024•13 min•Ep. 146
In this episode, I going to walk you through the whole Real Estate Business. Access the 500+ Training Videos, 200+ Resources, SOPs, & Tools we use here: https://www.myeasybuttoninvestor.com/off-market-method The Cold Call Company: https://easybuttonleads.com/ The CRM: https://resimpli.com/ The List Stacker: https://www.reisift.io/ The Dialer: https://batchdialer.com/ EasyButton Investor Podcast: https://open.spotify.com/show/4C5iPwTOxYRuoZr316FWli?si=e0a72531ad804fa8 Connect with Cole Ruud-J...
Nov 22, 2024•7 min•Ep. 145
Access the 500+ Training Videos, 200+ Resources, SOPs, & Tools we use here: https://www.myeasybuttoninvestor.com/off-market-method Easy Button Skip Trace: https://easybuttonskiptrace.com/ HelloPad: https://hellopad.com/ EasyButton Investor Podcast: https://open.spotify.com/show/4C5iPwTOxYRuoZr316FWli?si=e0a72531ad804fa8 Connect with Cole Ruud-Johnson Instagram: https://www.instagram.com/coleruudjohnson Twitter: https://twitter.com/coleruudjohnson
Nov 18, 2024•11 min•Ep. 144
Access the 500+ Training Videos, 200+ Resources, SOPs, & Tools we use here: https://www.myeasybuttoninvestor.com/off-market-method Easy Button Skip Trace: https://easybuttonskiptrace.com/ HelloPad: https://hellopad.com/ EasyButton Investor Podcast: https://open.spotify.com/show/4C5iPwTOxYRuoZr316FWli?si=e0a72531ad804fa8 Connect with Cole Ruud-Johnson Instagram: https://www.instagram.com/coleruudjohnson Twitter: https://twitter.com/coleruudjohnson
Nov 15, 2024•9 min•Ep. 143
After talking about reverse engineering to solve the $2,000,000 problem in Real Estate on the previous episode, we'll be talking about what tech and tools are needed to achieve a dream goal of $1,000,000 per year in revenue from the Real Estate Business. Access the 500+ Training Videos, 200+ Resources, SOPs, & Tools we use here: https://www.myeasybuttoninvestor.com/off-market-method Easy Button Skip Trace: https://easybuttonskiptrace.com/ HelloPad: https://hellopad.com/ EasyButton Investor P...
Nov 11, 2024•10 min•Ep. 142
Access the 500+ Training Videos, 200+ Resources, SOPs, & Tools we use here: https://www.myeasybuttoninvestor.com/off-market-method Easy Button Skip Trace: https://easybuttonskiptrace.com/ HelloPad: https://hellopad.com/ EasyButton Investor Podcast: https://open.spotify.com/show/4C5iPwTOxYRuoZr316FWli?si=e0a72531ad804fa8 Connect with Cole Ruud-Johnson Instagram: https://www.instagram.com/coleruudjohnson Twitter: https://twitter.com/coleruudjohnson
Nov 04, 2024•8 min•Ep. 141
People are what help scale the company fast. High quality hires are what make the company great. People are the most valuable part in business. Never waste them! Access the 500+ Training Videos, 200+ Resources, SOPs, & Tools we use here: https://www.myeasybuttoninvestor.com/off-market-method Easy Button Skip Trace: https://easybuttonskiptrace.com/ HelloPad: https://hellopad.com/ EasyButton Investor Podcast: https://open.spotify.com/show/4C5iPwTOxYRuoZr316FWli?si=e0a72531ad804fa8 Connect with...
Nov 01, 2024•3 min•Ep. 140
Access the 500+ Training Videos, 200+ Resources, SOPs, & Tools we use here: https://www.myeasybuttoninvestor.com/off-market-method Easy Button Skip Trace: https://easybuttonskiptrace.com/ HelloPad: https://hellopad.com/ EasyButton Investor Podcast: https://open.spotify.com/show/4C5iPwTOxYRuoZr316FWli?si=e0a72531ad804fa8 Connect with Cole Ruud-Johnson Instagram: https://www.instagram.com/coleruudjohnson Twitter: https://twitter.com/coleruudjohnson
Oct 28, 2024•3 min•Ep. 139
Access the 500+ Training Videos, 200+ Resources, SOPs, & Tools we use here: https://www.myeasybuttoninvestor.com/off-market-method Easy Button Skip Trace: https://easybuttonskiptrace.com/ HelloPad: https://hellopad.com/ EasyButton Investor Podcast: https://open.spotify.com/show/4C5iPwTOxYRuoZr316FWli?si=e0a72531ad804fa8 Connect with Cole Ruud-Johnson Instagram: https://www.instagram.com/coleruudjohnson Twitter: https://twitter.com/coleruudjohnson
Oct 25, 2024•4 min•Ep. 138
Access the 500+ Training Videos, 200+ Resources, SOPs, & Tools we use here: https://www.myeasybuttoninvestor.com/off-market-method Easy Button Skip Trace: https://easybuttonskiptrace.com/ HelloPad: https://hellopad.com/ EasyButton Investor Podcast: https://open.spotify.com/show/4C5iPwTOxYRuoZr316FWli?si=e0a72531ad804fa8 Connect with Cole Ruud-Johnson Instagram: https://www.instagram.com/coleruudjohnson Twitter: https://twitter.com/coleruudjohnson
Oct 21, 2024•3 min•Ep. 137
Access the 500+ Training Videos, 200+ Resources, SOPs, & Tools we use here: https://www.myeasybuttoninvestor.com/off-market-method Easy Button Skip Trace: https://easybuttonskiptrace.com/ HelloPad: https://hellopad.com/ EasyButton Investor Podcast: https://open.spotify.com/show/4C5iPwTOxYRuoZr316FWli?si=e0a72531ad804fa8 Connect with Cole Ruud-Johnson Instagram: https://www.instagram.com/coleruudjohnson Twitter: https://twitter.com/coleruudjohnson
Oct 18, 2024•6 min•Ep. 136
In this episode, I talk about the 5 things that are stopping you from your dream real estate business. Access the 500+ Training Videos, 200+ Resources, SOPs, & Tools we use here: https://www.myeasybuttoninvestor.com/off-market-method Easy Button Skip Trace: https://easybuttonskiptrace.com/ HelloPad: https://hellopad.com/ EasyButton Investor Podcast: https://open.spotify.com/show/4C5iPwTOxYRuoZr316FWli?si=e0a72531ad804fa8 Connect with Cole Ruud-Johnson Instagram: https://www.instagram.com/col...
Oct 14, 2024•6 min•Ep. 135
Access the 500+ Training Videos, 200+ Resources, SOPs, & Tools we use here: https://www.myeasybuttoninvestor.com/off-market-method Easy Button Skip Trace: https://easybuttonskiptrace.com/ HelloPad: https://hellopad.com/ EasyButton Investor Podcast: https://open.spotify.com/show/4C5iPwTOxYRuoZr316FWli?si=e0a72531ad804fa8 Connect with Cole Ruud-Johnson Instagram: https://www.instagram.com/coleruudjohnson Twitter: https://twitter.com/coleruudjohnson
Oct 11, 2024•7 min•Ep. 134
Access the 500+ Training Videos, 200+ Resources, SOPs, & Tools we use here: https://www.myeasybuttoninvestor.com/off-market-method Easy Button Skip Trace: https://easybuttonskiptrace.com/ HelloPad: https://hellopad.com/ EasyButton Investor Podcast: https://open.spotify.com/show/4C5iPwTOxYRuoZr316FWli?si=e0a72531ad804fa8 Connect with Cole Ruud-Johnson Instagram: https://www.instagram.com/coleruudjohnson Twitter: https://twitter.com/coleruudjohnson
Oct 07, 2024•5 min•Ep. 133
