The Opener: March 27, 2024 - podcast episode cover

The Opener: March 27, 2024

Mar 27, 202429 min
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Episode description

Here's the opening segment for Wednesday March 27th, 2024, featuring a discussion on how to make a viral tiktok video. It sounds like an Always Sunny episode, but follow our TikTok account @971thefreak anyways

Transcript

Good a Wednesday morning match. Blakes. Thanks to everyone who came out Almo Draft House in Dallas to see us last night. Bore the down beating Kevin Turner, Kane Bilis, Mike's Roy, j J and Jackson little step Brothers watch party last night and it was great. Food Court back at nine, believe it along the way to food Court. Third time we've done it. I think more time we've done it. Yeah, we'll try a new ford.

I think discuss stories of food. There's a quick quite food. Nothing in rereadible puts blips on our little radar talking food and showing pictures of food on the internet. A picture of chocolate covered strawberries. Mike, we had like a little social media not meeting or talk yesterday. Somebody mentioned some item of food. They got two billion view whatever. It was, chocolate covered ssherries or strawberries. And we're in the feeding of Danny just looks at me

and just goes food. And I think he said it's white and that's all I need to hear, because I was like, he's right, food, that's true. Okay. People like looking at food on the internet, don't you, Yes, Okay, just seak it out. No, but I look every time and I told you guys, I suck at TikTok. Don't know what's up, and you brought it up. I have a picture of wings. And when I was in Buffalo and I was trying to TikTok my whole trip, I'm like, all right, this is it. I'm gonna

get myself. I'm a TikTok guy. This is a year ago whatever, not even I want to do this. This is football season, Mikey. I just can't get any other social media thing other than Twitter to stick is something that I actually use every day. And you know, but I know TikTok's is popular or whatever. So I kept sending videos and I was overdoing

it with like emojis and sparkles on the video. You know. I'm like, all right, this is this is the one I was joking, like over the top, and I'm like this, I don't care if it works. I'm just trying to get myself comfortable with it. And like they all got a thousand spins or whatever or something like that. And then I just had one video of these wings because at Anchor Bar, the famous wing.

Well no, it wasn't even angry or whatever, it doesn't matter. There's a place and they're like, look, we don't dip the wings, we don't shake them in the sauce. We individually paint every wing. That was the rumor. I'm like, all right, prove it, prove it, Jack. And then I peeked, like in the kitchen. It was kind of a half open kitchen, and I went in there and there's a guy speed fingers like a court stenographer with a little brush and just ba. It's

really a fast process. But they were individually painting every wing and I got a little video of it, and damn it, that thing's over two million. I think mm hm for food, and it's food, and it shows it to any's right. Food food is the answer. There's nothing like and it is no offense intended. Hear it at all, But there's nothing spectacular or incredibly unique about. It's just a guy. It's not a bowl of wings and a paint brush. And the video lasts all of what ten seconds.

This is a problem with us, and I'm speaking about we overthink everything too much when what people really want is just to see pictures of food. And we said, here you are it be a good creative bit here when we do this, we do this. If we do that, well, I don't mean is that really funny? You know? Instead we should just be showing people pictures of food and probably talking about rebrand ninety seven won the Food the Food our morning show? The food Beat? Yeah, the food

Beat or game could be Mike food soroy Oh. We can make it a debate show and call it the Food Beef. If we wanted to go that direction, well, that could be like a weekly segment we do where we bring up people that like food and we argue about food. Yeah, and we beat them with the food that is their favorite. You lose. Taking asparagus to the face, pump ouch, hump my asparagus on your forehead kind

of hurt. Can a thin kind of snap? It wouldn't It would hurt more getting hit by a cucumber in the face or cucumber a cucumber POI that asparagus though? Would steam one asparagus? I mean you're talking about raw or or steamed steamed. You don't want to over steam your asparagus the right steamed go ahead and air fryer. Yea cucumber getting it in the face with a raw cucumber would hurt much worse than one strand of a sparrig or one stock

or spray. If somebody has a mid joke and then they repeat it, you get ten asparagus lashings. Okay, you have to lift your shirt and expose your back like Michael Fay and Singapore. Remember he got lashed the famous American asparagus lashings and JJ gets to dole them out. How are you going to make a deep reference to the guy that got lashed. We're just talking about just talking about food man, and you're gonna use You should have said

that's what I don't need. Yeah, I should have just I should have instead of made that game. I should have named a famous chef or just listed a few more foods. Yeah, we know that people like foods. I would rather take a dunk than a ah. You know, No, dude, a giant cucumber on your head a banana. You can get bludgeoned by a cucumber. You can die. You can get killed with a cucumber. You can't get killed in an asparagus. Should sting It feels like it

would sting. Whatever, it doesn't matter. The point is, I do think we overthink things. It's the buffalo wing example is example one two points. I was looking at my previous talks leading up to it. Six hundred and forty views, seven hundred views, eight hundred and sixty views, two point three million views out of nowhere, same account. I don't know how

it happened two point three million. And what's funny about that? You would expect that many views to just increase your number of followers, and yeah know, but it didn't. It really didn't affect that much, did it. Here's the don't eve Yeah, I don't even know where to look at. Here's the bowl of chocolate covered strawberries that at the end of February went viral online with comments like why did you get fourteen point four million likes on strawberry

with chocolate? Oh? Then it goes up a few hours later to thirty two and a half million. I mean, it just kept rising. And maybe it's just like everyone online just started voting on it as a bit something spread like wildfire. But it's just a bowl. It looks like a bullet. I don't even gonna say it. Well, it looks like gravy on top of strawberry. I think it's that appears to be some form of a new teller, maybe a peanut butter type substance. The point is, it's

just a bowl of strawberries. I know that. It's not even a video. No, it's just a picture. It's just a picture picture. I don't know people want video too. It was a fifteen second wide angle video. It was filmed with the flash on. It alternates between close up and long shots, and it was set to the nineteen seventy song what You Won't Do for Love by Bobby Caldwell. That's how you get success, That's how you get it success. I wonder if Bobby Caldwell had more to do with

this the popularity of that post than the actual picture did. Tell you no, because it's a song that a lot of people probably don't necessarily know, and it's pretty ear catching, kind of like the the Cranberry Juice skateboard Man. Yeah, okay, cool, you're drinking juice on a skateboard, right, the song, but the song was more. Yeah, it probably eight

seventy percent of the success of that of Cranberry Man's success. What is what you Won't Do for Love by Bobby Collector's Damn Thing in and play it. You can find anything on the internet now, Kevin not too full love, Okay, that's huting meat loaf. I'm already I find ten seconds of this because I don't want to play it and get ready to be wrong. Should be j can crack me up here, pack your time. Kevin does that.

Yeah, I guess you know. It's in every commercial and all over TikTok Yeah, you can find that with chocolate, so fruit food, picture of food, put that song on it. We have any food here. We will like nine o'clock food court. Yeah, okay, trying something from a new place. Yes, we are going to sample live on air, a brand new restaurant to Dallas. We're getting food from them, yes,

and we're going to you know, review it. But what we should do is when the food arrives, we take a nice video of it, okay, and put a song, maybe not that one, to pick different song. I'll find. I'll find something that may not be out there and popular, but it's kind of cool. Exactly. Is that telling you that's something that like that that when you hear it, you're like, oh, of course I know that song. I love it. Yes, but the song

you hadn't thought of him forever. It's something Yeah, something that you're you're you're kind of familiar with that will make you want to look it up. We shouldn't play with that, that's cool. One of the top TikTok songs this week. We shouldn't. We should do something unique, So one of the top ones that everyone's using. No, no, no, because that's already been done. You want to find something that's slightly under the radar that

people it will jar a memory or make them. But everyone that hears is like, oh, yeah, I think we're overthinking it again. No, we're not. He might be might be right. We might want to pick No. I agree with you. That's the cooler, smarter way. I agree with that. We're starting to get two point three million hits. Yeah, if you use that song that everybody's gonna be Oh, they're just trying to copy this cherry dude. People have seen exactly. You have to get

the perfect combination. That's the secret to unlocking this success of social media in the long run. Danny's right, But what you're doing is committing to a long term creative idea. You're rolling the dice. You're doing that. We need to commit to dumb, dumb quick like this immediately, Yeah, like it immediately. Never think about it again. It's like what Daryl Strawberry did, never shower, like all these things. What beats you? Huh, let's just go with it. I saw too. I just blew my mind

as I have. I still access support all forms of radio. It's a serious ExM map for whatever reason. Don't worry about why. But they have. The other day was going through the channels just to see what they have these days. And they have a station called TikTok Radio. Every week they have accounting on and top ten songs just on TikTok this week, and it's

kind of crazy. It's something new you've never heard of. And then it goes to running up the Hill. They cake Bush for the back to something else, and then there's a song from five years ago getting repurposed Bobby Coldwell, what a weird countdown, and they play they're just playing like a few seconds of it. I played the whole on the on the RADIOHO channel. You know right now, the number one song on TikTok Radio is love You So by the King Kahn and Barbecue Show exactly. Okay, so that's not

we do radio. You have to take a shot at finding something like we had described, these are the ones that they did that for and now they're popular. We're gonna make this post incredible. Okay, you know, have a good song for it. Just gotta find the perfect show. Okay, and that's your apartment. How about like dancing in the moonlight. That's a great one, the great song. No it's not. It's not hot right now, no one's thought of it, but everyone hit when they hear it

play. At the beginning of that Kevin I Got You by Matt Harvest, imagine seeing food. I think, can we see and then it's like, oh, oh two items, Oh my god, they're a whole table. I don't know how we get this time. So you thought it was what a Thin Lizzy song? Listen Thin Lizzy? We get it on? Yeah, I think Guardian you've already picked it. This is the song. Yeah, you're great that you're so good at this on it starts. I didn't even have to open my laptop. Close your laptop. You don't need it

all day. I got you, I got you today. Both you guys put your laptops away. It's my day. But that's like, can you edit the song towards HiT's pretty close to the front because of a big long intro they don't like, and the whole video should be short too, looks a proper length of a TikTok video. I had like ten seconds that ventro

wasn't that long. But maybe if you go started halfway through that intro, because so it doesn't the edit on the songs doesn't really matter, like oh end abruptly and oddly these tiktoks, like even if you start in the middle of twenty one to thirty four seconds, okay, perfectly, And that's kind of got a quirky little intro where it's like, what is this it's kind of sparkling, und wow. Yeah, do we get to dancing in the moonlight by twenty two seconds? Probably not, It doesn't matter. I mean

we're at twenty one right here. It's super job. So no, you don't even need to Yeah, that's a vibe. It's about creating a vibe. Kevin. Yeah, Kevin, do you know I know a lot about you? Don't even have I subscribe to Vibe magazine. Do you have a TikTok account? Yeah, kind of, it's one for a band, but

yeah, you know, I use it to look at stuff. I'll tell you what, man, that TikTok is evil because everyone like maybe once a month I'll open it up just to see if there's any stuff pertaining to Bastards of Soul, because that we started one couple of years ago for that. And you star running through those videos and you're the next thing, you know, it's been forty five minutes and you're just scrolling right and just looks at

the next video. How much make Yeah, I haven't soiled that account with No, I haven't destroyed that account yet, but yeah, you just kind of end up flipping, Oh this guy's working on his house. Oh wow, that's cool. Oh wow. They took this this this red hot metal ball and put it into a cake and it's melting this cake. Yeah. Are there more of these? Yeah, dude, I'm It's part of the reason why I've stayed away from it. I do not want to waste time

going. But I get what it's popular. I get that it's addicting, and I get why absolutely it could swing the election, and I totally believe that they were to ban it. I absolutely think that. But like the things that it throws that you is crazy. And I know this just because Rocks is addicted to TikTok. Whether she admits it or not, she is, Yeah, because it's just time spent on it. It's like you're get in the car first thing, you know, It's like it starts going and

you can't stuck because that's what you're used to get in your car. It's your daily form of entertainment. Like we're going stores and you get to the cars out man, bam man. Did you not look on the state bas deep cut that I'm trying to play for? Yeah, if you just listen. But she's not looking at the beautiful strip malls of DFW and Richardson on our way to the Covements. They've made the ut D incredible new canvas over there for the science. I'm a sucker for the uh people who do like

trick shots on TikTok. I think that's what it thinks. I like a lot, which I do. Like there's two brothers who just do trick shots in their house that just the dumbest toilet paper you try to throw across the room and get the roll of the land on the pen. Yeah, but I'll watch it. Yeah, But it's impressible, and then you'll get more

trick shots thrown into your house, exactly thrown at your algo rhythm. I like that you do and it doesn't stop, and you're like, okay, what's this and then you get some food going dogs, you know, whatever it is, you get more of it. We're going to create the perfect post today. Yes, we have a little under three hours to construct this. I think we were right online with our conceptualization. Just a matter of getting the edits right, putting it together, keeping it just long enough but

not too long. The song, the song, the food, the beautiful food laid out. Should there be an edit to the end. And one of us is just kind of like holding their belly like kind of making a funny face and that's only like a half second. Yeah, maybe that's a good idea little at the end, or just like a look on your face

like hmmm, just an expression. I don't know what the people want, because maybe the people just want you to show it, or maybe they want you to grab it whatever it is, it's post it in your mouth and take a big bite out of it. Or maybe Mikey, the buffalo wing post that you made on TikTok was wildly popular because the people weren't forced to see you in it. Yeah, generally a good idea. Maybe that's why you got a drop in radio. My least favorite thing about it. We're

not walking down runways in Malon when we do post on TikTok. I'm cool with showing behind the scenes stuff, but I'm my least favorite thing of all time is uh, I put a TikTok up or a video up or something and it starts out with me staring into my own phone. I hate that, But I'm also like, what am I supposed to do here? Then I go, I can get the phone up in y'all's face, and like, let's get a post out. I put it up in y'all's face. That's like a real invasion of privacy before six A okay, well, how

did the Okay? So, yesterday you did a post uh, promoting some crap that we were doing on the show, and you showed a video of it just randomly. It just happened to pop on purposely put the bridge collapse. Well, then good for you. So he The video starts with him taking a video of the television with the Baltimore bridge collapsing. How did that perform? That's pretty grabbing. I'm looking at it terrible. Yeah, didn't

do good at all. You'll hear four hundred and twenty three views, But it got more views than the Planeo regatta song, the white rock like regatta sailing song with you as Ai on a sailboat singing the new song. But then the potato song did Okay, the potato song did amazing. It's little reason the potato five million, dude, not two point five million? And look, what's a thousand? What's the song about? It's about food? Yeah, and what do you see? A big bowl of potatoes. Someone

told me this, and it's food. It's Danny, someone who knows more than me told me the first five seconds really matter. So here's the first five seconds of the potato video. Okay, I just want to see roasted. Yeah, it just says potatoes. Play. You don't know what you're doing, do you now? This bitch won't play? Hold on it is it was there, but potatoes are flying though, flying. It's flying. It's flying potatoes, flying potatoes. It says potatoes. And you got a

something you never heard before, but it sounds familiar. Was that blondie. What could that be? Is that joy division who knows potatoes? Oh my god. Of course it also says it's food pot of golden potatoes. But there's your first five seconds. Now, that's the five seconds of the regatta song. Because the person that tas to you, guys, it's great, but he's like, the intro is long, and it might be why it didn't take off. That's the reason. That's how it starts, though it

starts perfectly on a boat. I know, but nobody knows who I am. It's my face in it. You know what's not on that video? Food? Food should have put a hamburger in front of his face, all right, and the hamburger was so fresh. You know what we're doing right now? What we are unlocking the secrets to success. Yeah, we're breaking the algo. We're breaking the algo food like food and it like we don't know what to do food even on the show. Let me do a forward

tease. I know you've got food court today. Let's do a pre excited about it. I hope you don't have this in it. But in Dingoose Morning News eight thirty five, please tune in. It's so much fun. I've got a food story, a minor food story, because there is a new pizza place coming to DFW. Well, that was in food court yesterday at nine o'clock. Mikey will have pizza place. It's coming to DFW. Hey, Danny, if you want to replace it with some other food court

ideas. A couple got caught banging on a sidewalk at Popeye's. That's like a month old, dude. I know I've saved it for possible food court stories, and give it to Mikey. Give it to me. It's on the dock below the lines. Okay, we got tickets to see Creed. I'm looking at the clock. Here we do today? I'll think we got five pair this week. I definitely want to do two on Friday, two, tomorrow, one today. What do you think? Six ams? Like people waking up? Should we give it to the first callar right now?

Yes? Two and four eight seven. If you're willing to call in and admit on the air that you love Creed, you can go see them perform. You have to tell us the number one food and the worst food. I don't know right anything else that seems like engagement. What's the worst food? Engagement, Hang on what's the best food? Best and worst? Two one four seven eight seven seven one. Creed plays nine and they're gonna say too, We're gonna go Nona because there's been a lot of engagement topics going

up. We had a big social media meeting a couple of weeks ago and all that stuff. Have you seen Benskin's videos lately? Outside of the ones that Ben makes, it's a lot of them in the hallway before their show going We want to know what you think is the top? And I'm like, that's what they want, and honestly that those posts all do well. Yeah, they're just asking a question. And then we get a social media report back and we're either highlighted in green and good or red as bad and

yellow as mid. I didn't really understand the well that whole email, but another thing happening in green. We're good, Green's good. That's all potatoes some good. There's two greens only one read. All right, let's go to the phones. Here we go. You're going to create on maybe and maybe. Hey, who's this Hi? Hey, there's Justin? Hi, Justin? How are you great? How are you pretty good? What's the number one food? And what's the worst food? The number one food?

M hang out calling in when uh y'all were talking about that potatoes? It's not your opinion? What is your number one food? Oh? Uh, pizza? Whoa you chance? Oh you are in luck? Dude, he's right, buddy, all right, justin Pizza is the number one food? What's that worst food? Worst food would be cavar boom? You suck? Yeah, heavy are blow him out of here? That sucks, you know, don't don't? Are you really gonna don't blow him out? At least put him on hold? Who's next? Put me on hold? Eggs?

Hi? What's your name? Ruben see Creed? Oh yeah? What's the best food? What's the best food? Mexican food? Oh dude, No, we didn't ask taco. We didn't ask what cuisine it is? No that hits close to home for Kevin food food? Well tacos in I mean all right, it's really tacos. You can't go wrong with tacos. What do you guys like more pizza? Taco's go to ninety seven on the freak? What's the worst food? Worst food? I'm not a big Ties fan? What anything tie Tie food is great? Below him? Up. Oh

man, I just I just can't. I don't know, I don't know. I just can't do tie. I try get him out, great, blow him up. We don't have that. We don't have explosion noise. One more. This is gonna decide it. Morning. What are you calling? His serious? Call? Morning? I'm exhausted by this exercise. Now, just give some tickets. Hey, whoa what are you doing? I'm calling you? What are you doing? I'm working? Prove it? What's your what's your favorite food? I'll go with nice whatever, breakfast tikeito and

I love it? Yes, And what's your least favorite food? What's the worst food? Will we'll go with blow him up? Oh? Sorry, what that's okay? I will say that my leecher food is tuna of tuna. Kevin, does this pass your judgment? I do hate tuna unless it's ahi. Yeah, well he is tuna. Get him out of here? What what are you doing? Let's just not give any of them tickets right now, keep says, keep them later the way you guys, you shouldn't need all that. What a waste of time? What engagement though? What

engage? What counts? Danny? We got it. We have what we have taquita pizza and tacco goes. Who's winning doesn't matter because all their the worst foods wasn't good enough. That's the engagement. We need tuna Thai food and uh what it caviar? Caviar? Yeah, I mean by the ounce he picked the most expensive food on the planet is the worst food. More creed tickets, tager in the week, more chances, more chances, opportunities. Doesn't sound like you have much of a chance. No, it depends,

It depends. Take this up seriously, because I think people think it's easy. They're walking strutting down Easy Street getting tickets on this radio show because we're so kind. I agree. No more, mister nice guys. No handouts, no handout. Earn it, Yeah, you gotta earn it. Nasty bit coming up next. Well, our dreams are over, guys, We're gonna have to work until retirement. Next to ninety seven won the Freak

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