Welcome listeners of The Trainers Tribe to a special, short episode. Since re-launching the podcast in March 2020, Dale and I have become aware that there are topics that we love to talk about and one's we don't. There are also topics that you love to listen to, and one's that you don't. And these two sets of topics actually line up. We wanted to come up with a new name and purpose for the podcast that reflects that. Listen to today's short episode for all of the details: Things the new podcast ...
Sep 17, 2020•6 min
As humans we all have a part of us that enjoys being creative. We like to make things that look nice and that help others. The bit that we often struggle with though is finding people to buy the thing we made. Whether it's having an effective marketing strategy for getting more clients into your sessions or getting people to sign up to your online sessions , it's often put in the too hard basket. Over the past month we've been sharing a series on how to go from idea to a product you can sell. Ho...
Sep 10, 2020•38 min
By teaming up with someone, business partnerships allow two people to create something amazing that neither could have made by themselves. But there are pit falls to be wary of. How to you find someone you can trust? Do you split things 50/50? Is it better to hire someone or partner with them? That and more answered in today’s episode of The Trainers Tribe. Here are some of the tips we cover: Don’t pair up with someone the same as you, make sure you have complimenting skills (diversity is good)....
Sep 03, 2020•34 min
When it comes to building an audience, a following or a community 2 things are key: Consistancy and Value. Consistancy will show people that you're going to keep turning up and that you'll stick around. Being valuable will help your message spread. Together it will help those who align with your values and the services you provide find you. If you struggle with consistancy then start small. Try just 30 minutes a week dedicated to building your audience. Spend the first 15 minutes creating someth...
Aug 28, 2020•41 min
Have you got a big idea? Perhaps a new service you've been wanting to add in addition to your group fitness sessions. How do you know if it will take off? In our experience ideas don’t work in reality for one of two reasons: We get so excited about the idea that we sink heaps of time and money into creating it only to launch it to the world to find no one wants to buy it (this is more Dale) The idea feels too overwhelming (too much time, money or skills we don’t have needed) and we procrastinate...
Aug 20, 2020•40 min
Want to know if your idea for your group sessions will work? Start by asking yourself: Will this solve a problem for my clients? Kyle shares how he solved two problems, wanting to find a new career and needing workout ideas for his sessions, by creating Bootcamp Ideas. Dale shares about how Energetic Education was created by a frustration with boring professional development workshops . Full show notes: https://www.bootcampideas.com/ solve-problems / Download our 5 Steps for Creating an Online O...
Aug 13, 2020•33 min
This is a great time to put together some sort of online program or service for your existing clients, and also for brand new clients who are just now finding your business. In this episode we walk you through 5 basic steps to putting out your first ever online offering, whether that's a product or online member portal. Be sure to download the accompanying cheat sheet. A little check-in with Dale & Kyle [1:15] What you can do with an online offering [6:30] Step 1: What is the Problem you’re ...
Aug 07, 2020•1 hr 3 min
If your marketing and business growing efforts seem to be getting no traction, it’s possible that you’re using the wrong Tactics. But how does one know which tactics are the right tactics? The answer: If it fits your Strategy. Once again, Kyle gesticulates wildly while talking, this time when explaining the difference between strategy and tactics. Dale shares the strategy (and then specific tactics) he used to leave full time teaching and become a presenter and keynote speaker for teachers and c...
Jul 31, 2020•37 min
In today's episode we're talking about upskilling, how the fitness industry education system works and how to pick an awesome course. What we talk about: CECs vs. what you’ll learn [1:20] Do you need to earn CECs or be registered to train people? [4:30] We pull back the curtain on how continued education works [6:30] What makes a course interesting? [10:30] Where we go to learn and upskill [14:30] Do you need points? Other options you can take [21:20] Right here, right now [26:35] Full show note...
Jul 24, 2020•35 min
With so much going on at the moment, it can be hard to still get your name and your businesses out name out there (in a way that's respectful). The pandemic we're in is a marathon, not a sprint so we need to be mindful of marketing in way that is sustainable. In today's episode Dale and Kyle share two ways to effectively spread the word on what you're doing. The 'Level 1' version just takes 5-10 minutes per day (which everyone can find time for) while the 'Level 2' version takes more time but ca...
Jul 16, 2020•36 min
Now we’re several months into various stages of lockdown, it’s time to look at your online sessions (and face-to-face one’s too) and start adding back in some wow and excitement. Dale’s run hundreds of bootcamp sessions and workshop sessions from all around the world. Often to groups of people where a lot of them don’t know him. He shares how he gets people engaged and having fun quickly and then leaving the session talking about what they experienced to others. Topic Times: Welcome to the show!...
Jul 09, 2020•26 min
In this much more personal episode, Dale and Kyle check in on what they are feeling at the moment, the struggles of living in a global pandemic and what they are doing to try to stay hopeful and positive. Show notes: https://www.bootcampideas.com/ soup-trainers-tribe /
Jul 02, 2020•45 min
This week on The Trainers Tribe podcast we look at books and reading and share 3 books each that forever changed out lives after reading them. Kyle's 3 involve productivity, changing the way you think about things and courage. Dale's more of an autobiography man and shares 3 books that helped him change his priorities in life and to see struggle and failure in a new light. Plus, early on in the episode there is a HUGE personal announcement from Dale. You’ll have to listen to find out what it is....
Jun 25, 2020•53 min
How can you possibly fit everything you need to do to grow your group fitness business in one day? To do lists seem like a good idea but between planning and teaching classes, being there for your clients, and all the behind the scenes that need to be done in the business and then taking care of your house and family the time runs out quickly. Especially when finding time for marketing? Between the 17 thousand social media platforms, each with a different strategy you need to learn, it can all s...
Jun 18, 2020•44 min
Sometimes it seems that no matter how good your sessions are and no matter how much energy that you pour into creating and running them, some clients still find excuses not to come. Cancelling last minute, not showing up, arriving late, injuries, getting sick, sleeping in and more. I’m sure you’ve experienced your fair share of these. In today’s episode Dale and Kyle share with you what’s going on in the minds of clients who are repeat offenders of being flaky and how you can get them motivated ...
Jun 11, 2020•43 min
This week on The Trainers Tribe we're continuing on from last weeks episode which is all about how to return to running your face-to-face sessions and make them even better than before. The original episode was so long that we decided to split it into two pieces. Last week we covered guideposts 1 to 4 , this week we're covering the 3 remaining guideposts. Guidepost 5: Time To Increase Your Prices (and what to do with clients who can’t afford it) [1:15] Guidepost 6: Think Of Another Revenue Strea...
Jun 04, 2020•35 min
There is a great opportunity to be had right now for group fitness business owners. Exercise has been one of the few things that our governments have continued to recommend we do through out this pandemic. Now, with small gatherings of people outdoors being introduced in Australia and other countries, people are going to be looking for ways to rebuild their exercise habits. In today's episode we talk about how to relaunch your bootcamp to the world and make it better than before (for both you an...
May 28, 2020•28 min
As restrictions begin to ease, what’s the best way for you to return to face-to-face training? Should you stop doing online stuff? Should you do a bit of both? Will your clients even want to come back? That, and more, is what we cover in today’s episode of The Trainers Tribe. 0:55 – Listener Question: What is going to be clients biggest barriers to returning to face-to-face training? What can we do to alleviate this and motivate clients from a heart-centered place? 4:50 – Dale talks about the op...
May 21, 2020•42 min
Did you know the questions you ask yourself can have more impact on your success than knowing the right answers ? For example: Spending a week asking yourself whether your sessions should be at 6:00 or 6:30 will leave you feeling worn out without much to show for it. If you spent that same week instead asking yourself what you'd like to help your clients achieve in 5 years, you'd end up with a much better idea of where you are going. In this episode Dale and I (Kyle) talk about the difference be...
May 14, 2020•48 min
Is being successful really about adding new clients to your business every week? When is enough clients... enough? Today’s episode is inspired by a question from a listener, Donna from New York (if you have a question for us you can ask it here ). She wrote: I would love to know your thoughts on the statements "grow or die" and "maintenance is a myth". Two statements that have been haunting me a little the last few months and how this topic came about. In my particular situation of the pandemic ...
May 07, 2020•38 min
Facebook ads, sales pitches, cold calls. Does the thought of doing all of that make you want to curl up in a ball? There is another way to find clients, a better way, a more respectful way, and that’s what Dale and Kyle are talking about in today’s podcast episode. They dive into how to create an impact and gather a tribe, without using stereotypical marketing tactics. 4:30 – Why the way you’re marketing needs to change 6:00 – Are you going to keep doing what you’re doing? 7:15 – Why empathy is ...
Apr 30, 2020•43 min
It looks to be that this is our new way of life for now. Have you felt the emotional slump yet now that truth is landing home? It’s so important to look after yourself in this new reality so that you can keep showing up for your clients. How you can do that is exactly what we're talking about in today's episode. Note: Just a heads up if you're listening with kids around, I do drop an F-bomb right near the very end of the episode (I'm quoting someone) but I'll let you know before I say it so you ...
Apr 23, 2020•44 min
After we finished recording the last episode on community, I kept the microphones rolling a little longer. They captured this little moment of candid conversation between Dale and I (Kyle) that I wanted to share with you because it shows we're going through the same thing as you right now. Enjoy this little behind the scenes moment!
Apr 19, 2020•1 min
Community is King. That's the message Dale and I have been sharing for years. But what happens when all of the things you used to build your community with like social events, team/partner workouts and other face-to-face interactions are taken away? In this episode of The Trainers Tribe I share what I've learned from my experience of building community online over the past 10 years and Dale shares how he's been rapidly growing a community around his online bootcamps. Building an online community...
Apr 16, 2020•42 min
We're back, baby! Welcome old listeners and new to a brand new episode of The Trainers Tribe. We're kicking things off this episode by talking about Pivoting. Just like in sport where a player pivots on the spot to change direction and keep playing, pivoting in business is about changing the direction of your business to stay relevant without the need to quit and destroy everything you worked so hard for. Right now everyone in the face-to-face fitness industry is being forced to pivot online. Wh...
Apr 09, 2020•39 min
This is a replay of one of our ‘Best Of’ episodes of our podcast The Trainers Tribe. We’re publishing these fan favourites as we lead up to releasing new episodes this year. Kyle here! On today’s episode I’m really excited to have on one of my hero’s and mentors, Jonathan Fields. I was actually quite nervous giving this interview so I apologise if I’m not my chirpy self. I had Jonathan on to talk about his new book, and while we do touch on it, he ended up dropping some incredible wisdom on us a...
Mar 05, 2020•43 min
This is a replay of one of our ‘Best Of’ episodes of our podcast The Trainers Tribe. We’re publishing these fan favourites as we lead up to releasing new episodes this year. This episode is especially relevant as Dale just stepped big-time out of his comfort zone (and kicked a lifelong goal) of speaking at a TEDx talk. We're looking forward to sharing the recording with you once it become available. What are you avoiding doing that you’re afraid to do? We all have these and instead of doing them...
Feb 27, 2020•19 min
This is a replay of one of our 'Best Of' episodes. We're publishing these fan favourites as we lead up to releasing new episodes this year. So if you’ve been thinking of finally starting your own bootcamp this year or if you feel like your bootcamp could do with a restart, grab a pen and paper, hit play and start taking notes. You’ll learn: What equipment you should invest in first How to find your first few clients What business tools you need to run things smoothly How to plan awesome workouts...
Feb 20, 2020•37 min
Today’s episode is one I have been planning for about six months. Jase is a great friend of mine and we have worked very closely over the years, firstly as PE teachers and most recently through building both of our businesses. Jase’s story is one that all trainers will be able to relate to, juggling two full time jobs, whilst trying to keep a young family in tow and still managing to find the time to enjoy his own hobbies (such as footy and basketball). Jase talks about his passion for fitness a...
Jan 19, 2018•28 min
In this final episode for the season we turn things over to you, our listeners. In our Facebook group, we asked you: “What has been the number 1 thing you've done to help you find and/or keep clients?” Dale and I read your responses and add our own thoughts and experiences. Listen in to hear what they are.
Nov 27, 2017•40 min
