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The Copywriter Club Podcast

Ideas and habits worth stealing from top copywriters.
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Episodes

TCC Podcast #302: Doing Whatever It Takes with Raven Douglas

Raven Douglas is our guest for the 302nd episode of The Copywriter Club Podcast. Raven is a Conversion Copywriter who focuses on the user experience for her clients’ businesses. In this episode, we walk through Raven’s beginning stages as a copywriter and the moves she made to go from $55 dollar projects to $37k. Here’s how the conversation goes: How Raven became the go-to writer for her peers and how it paved the way for her copywriting career. Her cold pitch method and why she took on free wor...

Aug 02, 20221 hr 19 min

TCC Podcast #301: Crafting Your Brand Message with Tiffany A. Ingle

Tiffany A. Ingle is our guest on the 301st episode of The Copywriter Club Podcast. Tiffany is a conversion copywriter and brand strategist who finds much of her creativity from the world of fantasy. In this episode, she walks through how copywriters can tap into their most creative energy and create strong, authentic-to-them brands. Here’s how the conversation goes: What is a brand and why do you need one? How Tiffany helps people with their big picture strategy. Tiffany’s process for networking...

Jul 26, 20221 hr 13 min

TCC Podcast #300: Shootin’ the Breeze and Answering Your FAQs with Kira Hug and Rob Marsh

300 podcast episodes later and Rob and Kira STILL have things to talk about… That’s copywriters for you. On this episode of The Copywriter Club Podcast, Kira and Rob sit down and answer questions from their listeners and reflect over the last 300 episodes while looking forward to the future of TCC. Here’s how the episode goes: The act of mentally preparing for big changes – and getting back to your old self AFTER big changes. Running a business as a parent of young children and going through the...

Jul 19, 202255 min

TCC Podcast #299: Growing a Podcast, Increasing Your Sales Skills, and Mastering Your Craft with Belinda Ellsworth

Belinda Ellsworth is our guest on the 299th episode of The Copywriter Club Podcast. Belinda is a drummer turned direct sales expert who opens the conversation about mastering your craft. She is the author of a #1 international best seller, “Direct Selling for Dummies,” and successfully grew her podcast which is part of the iHeartRadio platform. Take a peek inside Belinda’s genius: Belinda’s journey from rock band to a side-hustle in direct sales. Becoming a sales and motivational speaker and tra...

Jul 12, 20221 hr 7 min

TCC Podcast #298: How to Strategically Name Offers with Avi Webb

On the 298th episode of The Copywriter Club Podcast, Avi Webb joins the show. Avi is a copywriter who specializes in naming businesses and offers (not an easy task). Is there a method to the madness? Avi spills his secrets to his research and creativity processes, and how you can tap into the naming market. Check out the goods: Avi’s transition from creative writing to persuasive writing. Why is there a lack of emphasis on copy? Are there any advantages to design vs copy first? How design and co...

Jul 05, 20221 hr 18 min

TCC Podcast #297: How to Write and Publish a Book with Mary Adkins

Our guest for the 297th episode of The Copywriter Club Podcast is Mary Adkins. Mary is an author and writing coach who helps her clients start and publish a book. She walks through her process to writing her first book and how she’s gone on to publish three. This episode is the journey of getting permission to pursue the passion project that so often gets left on the backburner and to fully embrace where your creativity takes you. And it goes like… Mary’s journey from law to fiction author in th...

Jun 28, 20221 hr 8 min

TCC Podcast #296: How to Use the C.O.U.R.S.E Framework to Launch Your Offer with Grace Fortune

On the 296th episode of The Copywriter Club Podcast, Grace Fortune joins the show. Grace a copywriter and course strategist for copywriters who are looking to launch a digital product. She uses the C.O.U.R.S.E framework to guide her clients through the launch process, and in this episode she gives our audience an inside look at how it works. Here’s how the episode breaks down: Grace’s transition from virtual assistant to copywriter to course strategist. How she overcame her fear of calling herse...

Jun 21, 20221 hr 16 min

TCC Podcast #295: How to Lead a Discovery Call, Improve Your Sales Skills, and Build Better Habits with Ed Gandia

Ed Gandia joins The Copywriter Club Podcast for its 295th episode. Ed is a business building coach and strategist for business writers and copywriters. He helps his client by teaching them to build habits, strategies, and techniques that help them earn more in less time. In this episode, he debunks the “sales” status quo and gives valuable insight on how copywriters can become better salespeople. Here’s how the conversation went down: Ed’s background in software sales and how it was the catalyst...

Jun 14, 20221 hr 18 min

TCC Podcast #294: How to be Creative and Implement New Ideas with Nicole Morton

On the 294th episode of The Copywriter Club Podcast, Nicole Morton joins the show to talk about her experience in product development and how it’s helped her build her copywriting career. From creating products to qualifying them in the current market to writing copy for them, Nicole laid out the whole process. Here’s how the conversation went: How Dollies helped Nicole get her start in the product development industry. From idea to store shelf – How to qualify a product to get into the market. ...

Jun 07, 20221 hr 23 min

TCC Podcast #293: Figuring Out When it’s Time to Quit with Marcella Allison

On the 293rd episode of The Copywriter Club Podcast, Marcella Allison comes back on the show. When she first joined the show, she was in the midst of building The Mentoress Collective, and now after 7 years, it’s time for her to pack it up and leave behind a legacy. In this episode, she talks about her decision to move on and the chance you have to get your hands on what she’s built for a steal. Here’s how the conversation breaks down: What was The Mentoress Collective all about? The difficult d...

May 31, 20221 hr 13 min

TCC Podcast #292: Changing Stories, Shifting Thoughts, and Incorporating More Play into Your Life with Jocelyn Brady

Jocelyn Brady is our guest for the 292nd episode of The Copywriter Club Podcast. Jocelyn is a brain and story coach who helps her clients create more out of their lives. She is a former copywriter whose fascination with neuroscience led her down a new path. Here’s how the conversation goes: Pig brains – How the heck did they encourage Jocelyn to go down a path of neuroscience? How tragic events can change the direction of our lives and careers. How Jocelyn built her copywriting business and agen...

May 24, 20221 hr 15 min

TCC Podcast #291: How to Create an Irresistible Offer with Lander Sulser

Lander Sulser is our guest for the 291st episode of The Copywriter Club Podcast. Lander is a marketing strategist and launch copywriter who helps her clients optimize their offer using her signature framework. Whether you’re trying to help your own clients with their offers or you’re creating your own, be sure to tune into the episode. Check out the conversation: Not knowing how the hell you get to your dreams, but you know you have them. The benefits of using mastermind to leverage your skills ...

May 17, 20221 hr 18 min

TCC Podcast #290: How to Grow Your Copywriting Business through Systems, Processes, and Mindset Shifts with Linda Perry, Jonnie Stellar, and Tamara Glick

In this special edition of The Copywriter Club Podcast, we’re joined by our three coaches inside our Think Tank Mastermind Program. Tamara Glick, Linda Perry, and Jonnie Stellar share their own experiences inside the Think Tank, and how they now support members inside the program through their expertise in mindset, systems, and community. Here’s the breakdown of the episode: How each coach grew their business with the support of The Copywriter Think Tank Mastermind. Gaining insight on what you d...

May 10, 202252 min

TCC Podcast #289: A Six-Figure Business in Year One with Hollie Tkac

Hollie Tkac joined The Copywriter Club Podcast for episode 289. Hollie is a copywriter for coaches in the online space who has built her multiple six-figure business on DFY copy. She shares her experience in creating sustainable income without the 50+ hour work weeks and how other copywriters can build a business that works for them. Here’s how the conversation breaks down: The importance of building your network and how it can translate into 50% of your income. How Hollie transitioned from coac...

May 03, 20221 hr 15 min

TCC Podcast #288: Creating Your Personal Board of Directors with Allison Carpio

Allison Carpio is our guest for the 288th episode of The Copywriter Club Podcast. Allison is a copywriter, analytics specialist, and food aficionado who breaks down what it means to overcome the headtrash that is holding us back from creating and doing what we truly want. In this episode, you’ll find out the importance of staying in alignment with your values, plus… Starting a freelance career while working a full time job. The mindset blocks and headtrash that stands in the way of pricing. The ...

Apr 26, 20221 hr 18 min

TCC Podcast #287: How to Manage Finances, Pay off Debt, and Invest for the Future with Keina Newell

Keina Newell is our guest on the 287th episode of The Copywriter Club Podcast. Keina is a financial coach who helps professionals and solopreneurs with their money. With over $75,000 in student loan debt on a teacher’s salary, Keina knew she had to make a big change if she was ever going to achieve financial freedom. Whether you want to pay off debt, save and invest money, or a bit of all three, this episode will give you practical tips on doing just that. Here’s how the conversation goes: A car...

Apr 19, 20221 hr 11 min

TCC Podcast #286: Loving What You Do, Changing Up your Business, and 60 Lessons for Life and Copy with Carline Anglade-Cole

Carline Anglade-Cole is our guest on the 286th episode of The Copywriter Club Podcast. While Carline has joined the show before, in this episode she gives us the inside scoop of creating a Youtube channel, writing her second book, and lessons we can all use in our lives and business. Check it out: Why Carline decided to channel her content on Youtube. What it takes to get started on Youtube + how to use copy skills to grow your channel. How a thumbnail is like a lead. Why Carline is giving away ...

Apr 12, 20221 hr 16 min

TCC Podcast #285: Building a Business that won’t Burn You Out with Tyler J. McCall

Tyler J. McCall guests on the 275th episode of The Copywriter Club Podcast. Tyler is an Instagram Marketing Strategist and Coach for entrepreneurs who want to build and grow their business online. With social media being at the forefront of so many businesses, Tyler shares his experience dealing with burnout and how entrepreneurs can use social media more intentionally. Take a peek at our conversation: Why Tyler founded onlinebusinessowner.com. How his nonprofit careers kickstarted his entrepren...

Apr 05, 20221 hr 22 min

TCC Podcast #284: How to Use Dubsado to Streamline Your Business and Elevate Your Client Experience with Charlotte Issac

Charlotte Davis is our guest for the 284th episode of The Copywriter Club podcast. Charlotte is a Dubsado Strategist and Business Operations Consultant, and in this episode she breaks down the best way copywriters can use systems in their businesses to create a high-level client experience and maximize their time and energy. Here’s how the episode goes down: How Charlotte transitioned from OBM to Dubsado wizard. The difference between OBM (Online Business Manager) and VA (Virtual Assistant), PLU...

Mar 29, 20221 hr 8 min

TCC Podcast #283: Crafting a High-Converting Pitch and Closing Sales Calls with Angie Federico

Angie Federico joins The Copywriter Club Podcast for its 283rd episode. Angie is a direct response copywriter who’s been in both the freelance and agency world of marketing. Her ability to craft open-worthy pitches and close sales calls are just a few qualities that make her a great copywriter and marketer. If you need a pick-me-up when it comes to your skills in selling yourself, tune into the episode. Here’s how the conversation goes: How Angie went from selling life insurance to her start in ...

Mar 22, 20221 hr 13 min

TCC Podcast #282: Agency Life, Billion Dollar Clients, and The Future of Copywriting with Jason Pickar

Jason Pickar makes his second appearance on the 282nd episode of The Copywriter Club Podcast. Jason talks how the last few years have changed and his route to becoming a VP Creative Director. If you’re wondering what it would be like to work in an agency or need advice from a pro, be sure to check out the episode. Here’s what we cover: The changes in the agency space for both copywriters and creative directors. What’s involved in being the creative director for an agency. Teams that make-up an a...

Mar 15, 20221 hr 25 min

TCC Podcast #281: What We Believe with Kira Hug and Rob Marsh

Rob and Kira take the mic for the 281st episode of The Copywriter Club Podcast. In this episode, they walk through what makes TCC… TCC. Through an introspection of beliefs and celebrating what the last 5 years have brought, they challenge everyone listening to do the same thing for their own business. Take a sneak peek: The core belief of The Copywriter Club. No one owns a niche, specialty, or title and why this is a good thing. How to use your x-factor to differentiate yourself from the sea of ...

Mar 08, 202257 min

TCC Podcast #280: How to Create a Prelaunch Strategy and Set Boundaries with Ash Chow

For the 280th episode of The Copywriter Club Podcast, we’re joined by Launch Copywriter Ash Chow. Ash helps her clients strategize for pre-launch and breaks down why it’s such an essential part of your overall launch strategy. Tune into the episode to tap into your next launch strategy. Tune into the conversation: Having a “is this really my life?” moment and completely shifting gears. How a quarterlife crisis can be a pivotal time in life. The pull to do something greater and make a big impact....

Mar 01, 20221 hr 18 min

TCC Podcast #279: How to Face Burnout and Being in the Right Room with Jude Charles, Ash Chow, and Justin Blackman

For the 279th episode of The Copywriter Club Podcast, we’ve got not one… but 4 guests jumping on the show. You’ll hear the familiar voices of Jude Charles, Justin Blackman, and Ash Chow as they chat about their experiences with both TCCIRL and (N)IRL. Thinking about joining the party? Here’s what it’s all about: The first impression of TCCIRL – are copywriters really weird? The experiences you can expect to have at your first or even second and third IRL event. Are A-listers real people? The imp...

Feb 22, 202255 min

TCC Podcast #278: Building Your Launch Strategy, Growing Your Network, and Utilizing Affiliate Marketing to Expand Your Reach with Laura Sprinkle

Laura Sprinkle is our guest for the 278th episode of The Copywriter Club Podcast. Laura is an affiliate partnerships strategist and has worked with people like Amy Porterfield, Selena Soo, and Todd Herman. Launching can be challenging, but adding an affiliate program could give your launch the eyes it deserves to increase sales and reach. Laura breaks it down like this: Laura’s fascination with the ability to sell what you create. Early beginnings as a health coach and how she transitioned to th...

Feb 15, 20221 hr 25 min

TCC Podcast #277: Writing Magnetic Copy and Creating a Signature Framework with Erin Pennings

Our guest on the 277th episode of The Copywriter Club Podcast is Erin Pennings. Erin is a B2B storyteller and marketing strategist who has nailed a framework to help others write their own websites with ease. Creating a captivating website can be a daunting task (for copywriters and other business owners alike), and Erin reveals how to simplify the process. Here’s how the episode breaks down: The transition from the tourism sector to copywriter. The early days of Facebook and LinkedIn and how Er...

Feb 08, 20221 hr 12 min

TCC Podcast #276: Changing Human Behavior, Creating a Minimum Viable Product, and Social Media Strategy with Esai Arasi

On the 276th episode of The Copywriter Club Podcast, Esai Arasi hops on the show. Esai is a Social Media Manager and Strategist who helps copywriters with their content strategy to get the most out of their content. Social media has the potential to expand your reach and connect with more leads, and in this episode, Esai walks us through how you can use it to its greatest potential. Here’s how it goes down: Esai’s transition from psychological trainer to copywriter and social media strategist. H...

Feb 01, 20221 hr 49 min

TCC Podcast #275: How to Increase Your Focus Using Neuroscience, Trigger a Flow State, and Be More Productive with Dan Clark

On the 275th episode of The Copywriter Club Podcast, we’re joined by Dan Clark. Dan is the CEO of Brain.FM, science-first functional music technology that supports focus, meditation, and sleep. In this episode, we uncover how neuroscience and music can work together to improve your productivity and trigger your flow state for maximum concentration. Having a moment of realization that makes you shift your focus to finding your purpose. Why it’s a good idea to try new (and impossible) things to bu...

Jan 25, 20221 hr 27 min

TCC Podcast #274: Embracing Your Inner Viking to Get What You Want, Being an Artistic Entrepreneur, and Writing Holistic Copy with Anna Rosa Parker

On the 274th episode of The Copywriter Club Podcast, Anna Rosa Parker joins the show. Anna is a brand alchemist and wordsmith who helps artists and creatives develop their brand personality using a holistic approach. In this episode, she uncovers how she uses her background and roots to get what she wants and how we can step into our own inner Viking. Here’s what we chat about: The shift from actor and screenwriter to copywriter. Feeling pulled in many directions and being multi-passionate. How ...

Jan 18, 20221 hr 21 min

TCC Podcast #273: The Key to Fast-Tracking Your Success, Putting on Your Business Owner Hat, and Building the Foundations in Your Copywriting Business with Tori Autumn, Peta O’Brien-Day, and Demetrius Williams

On the 273rd episode of The Copywriter Club Podcast, we’re joined by 3 guests. Peta O'Brien-Day, Tori Autumn, and Demetrius Williams join the show to talk about their experience inside The Copywriter Accelerator. The Accelerator Program is our signature program to help new-ish copywriters build the foundations they need to have a successful copywriting business. Whether you decide to join or not, this episode is filled with actionable advice no matter what stage of business you’re in. Here’s wha...

Jan 11, 202252 min
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