Email Marketing Tips for Influencers with Hank Hoffmeier

If you're not using email to get in front of your audience and followers, you are missing out on a HUGE opportunity to increase your visibility and your sales! 

Hank Hoffmeier is an author, speaker, podcast host, and Sr. Manager of Client Success at iContact, a j2 Global company (Efax, PCMag, Mashable, IGN, Ziff Davis, Campaigner, and more). With a passion for all things digital and social, combined with more than 20 years of experience in sales and marketing, he has been dubbed the Digital Marketing Infotainer because he makes marketing fun and successful. 

A few of the things you'll learn in this 30-minute episode:

1. Tips to make your email marketing better
2. What does KLT stand for?
3. When and how to use a lead capture/pop-up on your site
4. How to turn people off and lose an opportunity (spoiler: you do NOT want to do this)
5. What kind of content should you include in your emails?
6. How important are subject lines and preheaders?

You can follow Hank in the following places:

Web
LinkedIn
YouTube
Twitter
Facebook
Instagram

You can find all the details for the upcoming "Foundations" virtual summit happening on January 16, 2021, on our site www.contentcreatorsconference.com!