Sam, Jony, McGuffin and Vaporware - podcast episode cover

Sam, Jony, McGuffin and Vaporware

Jun 01, 202530 min
--:--
--:--
Listen in podcast apps:
Metacast
Spotify
Youtube
RSS

Episode description

Is it ever a good time for a company to announce vaporware? Let’s discuss the pros and cons of pre-announcements, vaporware, and the strategy of products that may or may not ever exist.  

SHOW: 928

SHOW TRANSCRIPT: The Cloudcast #928 Transcript

SHOW VIDEO: https://youtube.com/@TheCloudcastNET 

CLOUD NEWS OF THE WEEK: http://bit.ly/cloudcast-cnotw

CHECK OUT OUR NEW PODCAST: "CLOUDCAST BASICS"

SHOW SPONSORS:


SHOW NOTES:


IS IT EVER A GOOD TIME TO PRE-ANNOUNCE SOMETHING? OR VAPORWARE ON PURPOSE?

  • Russ Hanneman (Silicon Valley) - “No Revenue”
  • Set a big ambition for the company
  • Distract the market from current company challenges
  • Distract your competitors to chase something where they don’t have strengths
  • Probe the market for ideas - sort of like a “leak”
  • Get the market to pump your valuation, so you can take other actions
  • Stall your customers from potentially buying a competitive offer

FEEDBACK?

For the best experience, listen in Metacast app for iOS or Android
Open in Metacast
Sam, Jony, McGuffin and Vaporware | The Cloudcast podcast - Listen or read transcript on Metacast