The Climate Strategist by Generation Terra - podcast cover

The Climate Strategist by Generation Terra

Generation Terra•generationterra.wixsite.com
Business
A podcast that takes you closer to understanding the fast-emerging world of sustainability, and how companies can be agents of change. Your host is Elena Broglia, founder and CEO of Generation Terra. Her passion for designing and scaling climate solutions is taking her on a journey to explore and reflect on what it takes to redesign business as usual.
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Episodes

Key Elements of a Sustainable Business Model

In this episode of The Climate Strategist , our host, Elena, invites you to rethink what it means to build a truly sustainable business. We explore how aligning resource management, ethical labor practices, and waste reduction can create a profitable company that’s a force for good. From IKEA’s bold renewable energy efforts to Patagonia’s commitment to ethical sourcing, we take a reflective yet practical look at the path forward. But this isn’t just about big goals—it’s about real action. We’ll ...

Sep 26, 2024•15 min•Season 1Ep. 3

Understanding Corporate Sustainability

Join us on "The Climate Strategist" as we dive into what corporate sustainability really means in today’s world. Host Elena explores why operating sustainably is crucial for businesses—balancing environmental responsibility, social equity, and economic viability. Learn about the key components, from ethical governance to stakeholder engagement and sustainability reporting. This episode unpacks how sustainable practices not only benefit the planet but also enhance business efficiency and profitab...

May 07, 2024•6 min

👚✈️ Fashion sustainability expert and full time traveler. Ludovica Braglia tells us her story.

Ludovica Braglia is always living somewhere different around the world, at the same time she follows her dreams to make a positive impact in the world by helping fashion companies increase their sustainability performance. We talk about - How she got where she is now - How to travel sustainably - Best products to always have with you - Doing everything vs doing nothing mentality - Fun fact about her Ludovica's Linkedin Products Ludo mentioned: - Ethical Grace - Lamazuna Let us know what you thin...

Jul 04, 2023•40 min

🛍 💁‍♀️ Buy less and buy better with Marketing Manager Lorenzo Colucci @ AdHoc Atelier

Lorenzo Colucci walks us through his journey from fresh grad in quarantine to co-founder at AdHoc Atelier. AdHoc Atelier is a platform that allows to shop Italian-made fashion. Amongst their selection criteria, there are also sustainability standards. Consumers are requesting transparency and truthfulness to know how their clothes were made. Discover how Lorenzo's journey is going and how AdHoc Atelier is part of the new "conscious consumer" movement in fashion.

Dec 14, 2021•36 min•Season 1Ep. 6

💼. 🚀 How to increase success by paring corporations with startups? With Verineia Codrean @ Loop Norway

Most companies want to be sustainable. But they get stuck at changing their business model and don’t know how to get solutions that fit them. Loop creates a playbook process for innovative circular solutions. We scout and match the best startups in The Nordics that’ll co-develop, pilot, and go from idea to solution in 3 days. So companies can keep growing, make green profits & hit bold sustainability goals. In this episode we will dive deep into: Why do corporations need to collaborate with ...

Dec 14, 2021•30 min•Season 1Ep. 5

🧴 💦 Water soluble packaging @ Nohbo Drops

Nohbo is a company that goes against the reduce, reuse, and recycle movements and points towards packaging materials that dissolve in water. Their story starts with 14-year-old Benjamin Stern that wanted to get rid of the world of plastic bottles. He took his idea of dissolvable shampoo pods to Shark Tank, in the US, where his story to clean up this planet one bottle at a time, saw him receive three offers from the panel of investors. As an end result, Ben made a deal with billionaire Mark Cuban...

Jun 13, 2021•7 min•Season 1Ep. 1
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