In this episode, I’m joined by Tonnisha English-Amamoo of TJE Communications to talk about something many podcasters face: how to start and grow your podcast with little to no budget. Tonnisha brings her expertise in digital marketing and small business solutions to share real, actionable advice for podcasters working with limited resources. We kick things off by discussing the importance of just getting started, even if all you have is a smartphone and a laptop. Tonnisha recommends using free o...
Jul 02, 2025•25 min•Season 3Ep. 111
We’re putting the spotlight on building your personal brand—particularly for entrepreneurs, podcasters, and anyone eager to make their mark. Welcome to another episode of The Circle Sessions! I’m Brett Johnson from Circle 270 Media Podcast Consultants, and this week I’m joined by Yasmine Robles and Izzy Dadosky of Rebel Marketing. This conversation is packed with practical insights. We kick things off by defining your unique value proposition (UVP)—that is, what makes you stand out and the speci...
Jun 25, 2025•32 min•Season 3Ep. 110
I’m joined by Tonnisha English-Amamoo of TJE Communications. We explore what truly makes podcast branding successful—and how it’s different from just promoting individual episodes. Tonnisha shares valuable insights from her experience helping small businesses level the playing field with digital marketing. We talk about why the most successful podcasts, like Crime Junkies and Tenderfoot TV’s shows, build brands that go far beyond their episodes. Instead of just entertaining, they get their audie...
Jun 18, 2025•18 min•Season 3Ep. 109
We’ve all been there—you click on a website and in seconds, you’re either hooked or, well… gone. This week on The Circle Sessions, I sit down with Yasmine Robles and Izzy Dadosky of Rebel Marketing to uncover FIVE critical website mistakes that could be costing you not just podcast listeners, but potential clients too. Here’s your quick rundown of what NOT to do: 1. Unclear Messaging Izzy hits hard on the importance of clear, jargon-free messaging. If visitors can’t tell what you do within five ...
Jun 11, 2025•17 min•Season 3Ep. 108
Whether you drop episodes weekly or monthly, these strategies will help you fill the gaps between publishing dates and make your podcast stand out in a crowded field. Leveraging Social Media for Deeper Engagement: "So using your social media or your emails as a way to provide that education to people, go a little bit deeper on some of the topics, be able to provide resources." - Tonnisha English-Amamoo This one is all about the magic between the episodes. I sit down with the ever-insightful Tonn...
Jun 04, 2025•19 min•Season 3Ep. 107
Welcome to another edition of The Circle Sessions! This week, I’m thrilled to have Don The Idea Guy join me for a lively and insightful conversation about some of the latest trends and big news in the podcasting world. We kick things off by exploring the real state of podcasting in 2025. Despite the huge number of podcasts—nearly 476,000 active shows—less than 15% are active, which means it’s still a tremendous time to create and consistently produce your show. Don and I talk about how podcaster...
May 28, 2025•38 min•Season 3Ep. 106
The discussion centers around overrated marketing tactics, particularly for growing and promoting podcasts. Izzy Dadosky and Yasmine Robles from Rebel Marketing join me on this episode. First off, stay informed about marketing trends and be cautious against blindly following them. What works for one podcaster might not work for you. One of the first marketing tactics we talk about is the practice of boosting posts on social media platforms like Facebook. Boosting posts can often be a waste of mo...
May 21, 2025•29 min•Season 3Ep. 105
Monetizing Your Podcast on LinkedIn: "Are there, you know, professionals that are connected with different industries or companies that may be interested in being a sponsor of your show because you're so active promoting it." - Tonnisha English-Amamoo Welcome to this episode of The Circle Sessions, where I’m joined by Tonnisha English-Amamoo from TJE Communications to talk all things LinkedIn for podcasters. As your host, Brett Johnson, I’ve noticed that LinkedIn is often overlooked as a platfor...
May 14, 2025•29 min•Season 3Ep. 104
Growing a dedicated audience isn’t just about having listeners—it’s about engaging them, connecting with them, and offering value beyond just the episodes. I sit down with Yasmine Robles and Izzy Dadosky from Rebel Marketing to talk all about building loyal fans and communities around your podcast. We share why having a website is so important as your podcast’s central home online. Not only does it make you look more legit, but it also gives your audience a place to interact with you and with ea...
May 07, 2025•26 min•Season 3Ep. 103
Is your community asking for video? Will it actually add value? Welcome to The Circle Sessions! In this episode, I’m Brett Johnson, your host from Circle 270 Media Podcast Consultants, joined by Tonnisha English-Amamoo of TJE Communications. Today, we’re talking about when—and why—you should consider investing in a video setup for your podcast. Tonnisha and I explore the current trend of adding video to podcasts, with platforms like YouTube and social media pushing visual content to the forefron...
Apr 30, 2025•24 min•Season 3Ep. 102
How can unclear messaging on a website impact the ability to attract and retain podcast listeners or clients? I'm excited to have Yasmine Robles and Izzy Dadosky from Rebel Marketing from The Circle of Experts. Together, we uncover the five critical website mistakes that could be costing you, listeners, and potential clients. From mastering clear messaging to tackling slow load times, we guide you through the nuances of website design that can make or break your online presence. Plus, we explore...
Apr 22, 2025•19 min•Season 3Ep. 101
Why Email Marketing Still Matters "With social media, which I know we've talked about before, if you make a post, you'd hope that the algorithm favors you enough for people to see it. But with your email newsletter, you can look at the data of your audience and determine what is the best time to send that email to make sure that they will see it. So you don't have to worry about algorithm changes in your inbox." - Tonnisha English-Amamoo I have the pleasure of sitting down with Tonnisha English-...
Apr 17, 2025•25 min•Season 3Ep. 100
We're all about finding creative solutions that take your podcast to the next level. Whether it's tapping into non-traditional revenue streams or leveraging new platforms like Spotify and YouTube, the opportunities are endless! I sit down with Don The Idea Guy to tackle these topics 00:58.360 We kick things off by exploring the article from Oxford Road about podcasting's so-called "identity crisis." We dissect why this is more of an agency challenge than a true problem for podcasters, discussing...
Apr 09, 2025•52 min•Season 3Ep. 99
I chat with Yasmine Robles and Izzy Dadosky from Rebel Marketing about the fascinating ways AI and human creativity intersect in the world of marketing. We kick things off by pondering where we draw the line between using AI as a groundbreaking tool and merely a shortcut. Izzy weighs in with her thoughts, reminding us that while AI can be revolutionary, relying on it solely for content creation typically results in bland, generic output. It's all about adding that human flair to keep content fre...
Apr 02, 2025•33 min•Season 3Ep. 98
Strategies for Building a Personal Brand: Insights for Entrepreneurs and Podcasters I'm hanging out with Yasmine Robles and Izzy Dadosky from Rebel Marketing. We're all about helping you figure out how to build a personal brand that really clicks with your audience, especially if you're running a podcast or your own business. First up, we chat about nailing your unique value proposition (UVP). Yasmine breaks it down, saying your UVP is all about what makes you special and how you’re solving prob...
Mar 26, 2025•35 min•Season 3Ep. 97
"Balancing Personalization and Privacy with AI: 'But I have given details about my personality, about me, and how I want the information returned to me as I put it in, and I feel like that has helped.'" - Tonnisha English-Amamoo I hang out with Tonnisha English-Amamoo, one of our Circle of Experts and a pro at helping small businesses thrive with digital marketing. We're talk about how AI is becoming our new productivity buddy in both podcasting and day-to-day business life. Tonnisha talks about...
Mar 19, 2025•17 min•Season 3Ep. 96
Podcasting is more than a marketing tool—it's a platform for networking, showcasing expertise, and building an intimate connection with your audience. Whether you're solo or interviewing industry leaders, it's about delivering value. In this episode of The Circle Sessions, I am part of a LinkedIn Live with Yasmine Robles and Izzy Dodosky of Rebel Marketing. We explore the strategy behind creating a successful podcast for your business. We kick things off by considering why businesses should inco...
Mar 05, 2025•37 min•Season 3Ep. 95
This episode is packed with actionable tips and important insights into maximizing your marketing efforts on a limited budget. Whether it’s leveraging free social media tools, optimizing your SEO practices, effective email marketing, repurposing content, or tapping into community resources, there’s something in this episode for everybody. I’m joined by Yasmine and Izzy from Rebel Marketing. We cover practical and impactful ideas, starting with leveraging free social media tools. Izzy emphasizes ...
Feb 26, 2025•18 min•Season 3Ep. 94
"Diversifying Your Social Media Presence": "We can't rely on just one platform. I love TikTok just as much as the next person, but YouTube has recently well, recently, maybe in the last couple of years, launched YouTube Shorts, which gives that same feel with the, you know, the short form video." - Tonnisha English-Amamoo I sit down with Tonnisha English-Amamoo, founder of TJE Communications, to explore what you should do when your go-to social media platform suddenly disappears. With TikTok's u...
Feb 19, 2025•19 min•Season 3Ep. 93
I'm joined by Don The Idea Guy as we explore what's next for podcasting. We kick things off with insights from a trend-spotting article by our friend Ozeal Debastos , which discusses podcasting predictions for 2025. We talk about several key predictions, including the importance of audience retention, the domination of YouTube in the video podcast space, and the rise of local podcast communities. Don and I agree that understanding listener behavior is crucial for podcast success, and we examine ...
Feb 12, 2025•32 min•Season 3Ep. 92
SEO Strategy Tips : "And if it is just really just you in the business and your only goal for this next year or next quarter is to increase your traffic through SEO because you're going to be blogging or creating these podcast episodes into blog posts, then look at it in 3 months because that's a slower that's one of the things that grows a bit slower, but it can make a bigger impact." Brett Johnson, My Podcast Guy, welcomes Izzy Dadosky and Yasmine Robles from Robles Designs to explore the esse...
Jan 22, 2025•24 min•Season 3Ep. 91
In this episode of The Circle Sessions, I sit down with Don The Idea Guy, a renowned expert in creative brainstorming, to explore how podcasters can thrive in an ever-evolving landscape. We kick things off by discussing Patreon and its resurgence as a key revenue source for podcasters. Don highlights the importance of having a well-thought-out strategy and producing quality content that listeners are willing to pay for. The necessity for a significant audience to attract advertising dollars beco...
Jan 08, 2025•36 min•Season 3Ep. 90
Reigniting Old Flames: The Power of Existing Audience : "It's easier to get them pulled back in and make them fall in love with your brand again than trying to get these new people." In this episode of The Circle Sessions, Brett Johnson, My Podcast Guy, is joined by Izzy Dadosky and Yasmine Robles from Robles Designs to discuss creating marketing funnels that yield real results. T he conversation starts by highlighting the importance of incremental changes in website design, stressing that tweak...
Jan 01, 2025•36 min•Season 3Ep. 89
This episode welcomes Yasmine Robles of Robles Designs. Yasmine shares valuable insights on how small business owners, podcasters, and entrepreneurs can use downtime to their advantage, effectively preparing for busier periods. Brett Johnson, My Podcast Guy, and Yasmine begin by emphasizing the importance of viewing slow seasons as opportunities rather than obstacles. Yasmine shares several actionable tips for improving website performance, including testing site speed, verifying mobile responsi...
Dec 18, 2024•29 min•Season 2Ep. 88
This week, Yasmine Robles from Robles Designs joins host Brett Johnson to discuss how small business owners can effectively build and implement their marketing plans for the upcoming year. Yasmine emphasizes the importance of analyzing previous year's data as the initial step in creating a robust marketing plan. She suggests that understanding past sales trends, evaluating the performance of marketing channels, and collecting customer feedback are critical to identifying what worked and what did...
Dec 11, 2024•28 min•Season 2Ep. 87
In this episode of The Circle Sessions, host Brett Johnson guides you through essential strategies for growing a podcast's audience in 2025. He begins by emphasizing the importance of defining your ideal podcast listener, highlighting the need to target content effectively by understanding your specific audience's demographics, behaviors, and needs. Brett shares his experience from the radio industry, noting how understanding the listener's profile can help tailor content. He provides practical ...
Dec 04, 2024•28 min•Season 2Ep. 86
Yasmine Robles from Robles Designs sheds light on the effective integration of storytelling in website design. Brett Johnson, My Podcast Guy, highlights the podcast's core focus areas—marketing, social media, monetization, and website design—and introduces Yasmine, who specializes in creating strategic, visually appealing, and user-friendly websites to help grow podcasts and businesses. Yasmine brings her decade-long experience in design and marketing, emphasizing the power of storytelling to cr...
Nov 27, 2024•21 min•Season 2Ep. 85
We talk about an innovative digital marketing tool called Minichat and how it can be leveraged to enhance podcast engagement and boost conversions. Tonnisha’s expertise and firsthand experiences with Minichat provide listeners with an in-depth understanding of its functionalities and applications, especially within the realm of social media. What is Minichat? Tonnisha explains how she stumbled upon Minichat while observing automated direct message interactions on Instagram. Minichat is described...
Nov 20, 2024•22 min•Season 2Ep. 84
Circle Sessions: Be More Than A Podcaster - Episode Overview In this enlightening episode of "The Circle Sessions," host Brett Johnson begins by revisiting an idea brought forth by Eric Nuzum during his podcasting masterclass at Radio Days Europe a few years ago. The episode grapples with the evolving identity of podcasters, urging content creators to think beyond their conventional roles. Key Concepts: Beyond Being Just a Podcaster Brett kicks off the episode highlighting two significant ideas ...
Nov 13, 2024•17 min•Season 2Ep. 83
Why do you think 66% of social media users find edutainment to be the most engaging type of brand content? How can this statistic influence a content creator’s strategy? The episode kicks off with Brett and Tonnisha dissecting the term "edutainment." Although they are unsure of who originally coined the term, they agree that it's a blend of education and entertainment—an approach that has been around longer than most people realize. Think about learning the ABCs through a catchy song; that's edu...
Oct 23, 2024•18 min•Season 2Ep. 82
