How to Build Trust and Repeat Customers Through Integrity
Episode description
You'll never go wrong by doing the right thing. I know it sounds obvious, but it can be so easy to make choices out of fear or scarcity that aren't in line with this principle. I recently had an interaction with a contractor that reminded me exactly what it means to operate in integrity and do what's best for your customer, even if that means turning down business opportunities in the short term. At the end of the day, doing the right thing is what's going to keep you busy and in business, when other people are wondering where the customers are.
HIGHLIGHTS
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An honest check in - are you doing the right thing for your customers?
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Where (and with WHO) people spend their dollars when times are tough.
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Real-world example of integrity in action and why it pays off.
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The value of playing the long game in your business relationships.
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