The Chelsea Peitz Podcast - podcast cover

The Chelsea Peitz Podcast

Chelsea Peitzchelseapeitz.com
The podcast for real estate & mortgage humans who want to dive into social media, branding, mindset, and more...Working in the mortgage and real estate worlds is one of the most unique and incredible ways to make connections and meet people… but it also goes hand in hand with showing people who you are. That’s where the power of great content and social media strategy comes into play — and it’s why I love helping people show up on video and online so much. If you're ready to learn more about how to use technology and social media to become MORE human and accelerate your real estate or loan business, this podcast is for you! Tune in now and find out how easy it can be to take your business to the next level without sacrificing your health or well-being in the process.
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Episodes

Ep 53: Creative Social Media Video Strategies for Real Estate with Sue "Pinky" Benson

In this episode, I talk with Sue "Pinky" Benson, realtor and national speaker on the topic of video marketing for real estate. Pinky shares her tips on how to make video content creation easy, relatable and fun and also her favorite video editing apps! Pinky's Facebook Group: https://www.facebook.com/groups/PinkyKnowsVideo/ Grab your FREE Instagram audit by sending me a DM on Insta! I N S T A G R A M ➳ https://www.instagram.com/chelsea.peitz/ F R E E D O W N L O A D S ➳ http://bit.ly/100IdeasWTP...

Apr 15, 202031 minSeason 1Ep. 53

Ep 52: How to Make Better Instagram Stories

In this episode, I share 5 tips to help you create Stories that will help you increase engagement and deepen your community! Grab your FREE Instagram audit by sending me a DM on Insta! I N S T A G R A M ➳ https://www.instagram.com/chelsea.peitz/ F R E E D O W N L O A D S ➳ http://bit.ly/100IdeasWTP Get a copy of my Amazon best selling book, What to Post: How to Create Engaging Social Media Content That Builds Your Brand & Gets Results (for Real Estate!) http://bit.ly/whattopostbook Check out...

Apr 08, 202022 minSeason 1Ep. 52

Ep 51: How to Use Instagram Carousels to Increase Engagement

In this episode, I talk about the latest 2020 Social Media Benchmark report from https://www.rivaliq.com/ and how to leverage Instagram Carousel Posts to generate more engagement and increase your share-ability! Report mentioned: RivalIQ https://www.rivaliq.com/blog/social-media-industry-benchmark-report/ Carousel Example mentioned: @neelhome on Instagram --- Grab your FREE Instagram audit by sending me a DM on Insta! I N S T A G R A M ➳ https://www.instagram.com/chelsea.peitz/ F R E E D O W N L...

Apr 01, 202015 minSeason 1Ep. 50

Ep 50: Facebook Live, IGTV & YouTube Video Tips with Katie Lance

In this episode, I talk with real estate marketing legend, Katie Lance, as we discuss all things social video and how to elevate your presence & content on the major video platforms! https://katielance.com/ --- Grab your FREE Instagram audit by sending me a DM on Insta! I N S T A G R A M ➳ https://www.instagram.com/chelsea.peitz/ F R E E D O W N L O A D S ➳ http://bit.ly/100IdeasWTP Get a copy of my Amazon best selling book, What to Post: How to Create Engaging Social Media Content That Buil...

Mar 25, 202043 minSeason 1Ep. 50

Ep 49: Content Shifts: What's Working and Where

Is content that used to work on the Feed not performing as well? In this episode I discuss my thoughts on the future of content and how platforms like TikTok and formats like Stories will likely change what kind of content you create in 2020 and beyond. Article referenced in podcast: https://www.linkedin.com/pulse/testing-new-conversational-format-linkedin-stories-pete-davies/ Grab your FREE Instagram audit by sending me a DM on Insta! I N S T A G R A M ➳ https://www.instagram.com/chelsea.peitz/...

Mar 04, 202017 minSeason 1Ep. 49

Ep 48: Mortgage Marketing Expert Podcast: Content & Social Media in 2020

Phil Treadwell of Mortgage Marketing Expert interviewed me for his podcast and we talk all things content, social media and Stories in 2020! Mortgage Marketing Expert: https://mortgagemarketingexpert.libsyn.com/ Grab your FREE Instagram audit by sending me a DM on Insta! I N S T A G R A M ➳ https://www.instagram.com/chelsea.peitz/ F R E E D O W N L O A D S ➳ http://bit.ly/100IdeasWTP Get a copy of my Amazon best selling book, What to Post: How to Create Engaging Social Media Content That Builds ...

Feb 21, 202045 minSeason 1Ep. 48

Ep 47: The Worst Branding Mistakes in 2020

Are you making these branding mistakes in 2020? It's okay, I got your back! In this episode I share what I believe are some of the most common branding mistakes being made today and how you can avoid them! Grab your FREE Instagram audit by sending me a DM on Insta! I N S T A G R A M ➳ https://www.instagram.com/chelsea.peitz/ F R E E D O W N L O A D S ➳ http://bit.ly/100IdeasWTP Get a copy of my Amazon best selling book, What to Post: How to Create Engaging Social Media Content That Builds Your B...

Feb 11, 202032 minSeason 1Ep. 47

Ep 46: Your Top 5 Social Media Questions of 2020 Answered

In this episode I answer the following commonly asked questions: How do I stay efficient and strategic with my time on The Socials? 2. Should I have two accounts - one for personal and one for business? 3. Should I even be on TikTok? 4. Is it ok to use 3rd party schedulers? 5. Is it ok to cross post the same content? What to Post Book: http://chelseapeitz.com/what-to-post-book/ Grab your FREE Instagram Audit: DM me @ Chelsea.Peitz 💛 Connect with Me + Resources Follow me on Instagram Grab your F...

Jan 31, 202033 minSeason 1Ep. 46

How to Create Engaging Content About Real Estate & Mortgage That's Not Boring

Dustin Brohm & Phil Treadwell share their best ideas for content that isn't boring and can still help you build a brand around real estate and mortgage! Dustin Brohm: https://massiveagentpodcast.com/ Industry Syndicate https://apps.apple.com/us/app/industry-syndicate/id1481606404?ls=1&fbclid=IwAR1e0kfBxBvwzoZRAW40js-PMI1YQ8JZ0RcKQo4KTSxiHmlJSnW2JZ7OxMk Phil Treadwell https://philtreadwell.com/ Don't forget to grab your FREE Instagram Audit by sending me a DM @ Chelsea.Peitz 💛 Connect wi...

Jan 17, 202047 minSeason 1Ep. 44

The ABCs of Engagement [part 2]

The follow up episode to the ABC's of Engagement from my new book What to Post: How to Create Engaging Social Media Content that Builds Brand & Gets Results Grab your FREE instagram audit by sending me a DM @ Chelsea.Peitz 💛 Connect with Me + Resources Follow me on Instagram Grab your FREE 40 Content Concepts Guide FREE Course ! Unstoppable Instagram : 3 Steps to Help You Get Found, Get Followed & Get Leads...

Jan 06, 202026 minSeason 1Ep. 44

Ep 43: The ABCs of Engagement [part one]

Double your Facebook and Instagram engagement on your social media posts with these easy to implement ABCs of Engagement! Tools mentioned: Apps4LifeHost.com DM me on Instagram for your FREE Instagram Audit @Chelsea.Peitz 💛 Connect with Me + Resources Follow me on Instagram Grab your FREE 40 Content Concepts Guide FREE Course ! Unstoppable Instagram : 3 Steps to Help You Get Found, Get Followed & Get Leads...

Dec 30, 201928 minSeason 1Ep. 43

Ep 42: Decoding the Facebook Algorithm for 2020

Get more reach and engagement by understanding how the algorithm works and what you can do to generate content that converts! Grab your FREE Instagram Audit by sending me a direct message @ Chelsea.Peitz 💛 Connect with Me + Resources Follow me on Instagram Grab your FREE 40 Content Concepts Guide FREE Course ! Unstoppable Instagram : 3 Steps to Help You Get Found, Get Followed & Get Leads...

Dec 15, 201931 minSeason 1Ep. 42

Ep 41: Tik Tok: Why You Should Care About It

Tik Tok may not be on your radar just yet, but it should be. In this episode, I share my thoughts and experiences using Tik Tok, where it started, what it is and where it might be going! Podcast referenced: https://www.morningbrew.com/daily/stories/2019/11/18/different-beast-tiktoks-changing-social-media TikTok @Chelsea.Peitz Send me a direct message on Instagram to grab your FREE IG Audit: @Chelsea.Peitz https://www.instagram.com/chelsea.peitz/ 💛 Connect with Me + Resources Follow me on Instag...

Nov 19, 201925 minSeason 1Ep. 41

Ep 40: How to Un-Suck Your Content with Alex Cattoni

Alex Cattoni is an expert copywriter who's expertise in finding the right "phrase that pays" has helped brands across the globe generate more sales and brand awareness. In this episode, we talk about her HOT headline formula, 4 storytelling templates that work and the difference between Copywriting and Content Writing! Hire Alex: https://www.alexcattoni.com/ Alex's YouTube Channel: https://www.youtube.com/channel/UCPEZnYBqewx-h43B5tLymYw Grab your FREE Instagram Bio Audit by sending me a DM on I...

Nov 04, 201942 minSeason 1Ep. 40

Ep 39: Fake Followers, Likes and Views Ruled ILLEGAL by the FTC

No more bots, fake likes, views or follows! (we can only hope!) Latest ruling sets precedent for future "fake indicators of social media influence" and also reviews! FTC Press Release: https://www.ftc.gov/news-events/press-releases/2019/10/devumi-owner-ceo-settle-ftc-charges-they-sold-fake-indicators Grab your FREE IG Bio Audit by sending me a Direct Message @Chelsea.Peitz! 💛 Connect with Me + Resources Follow me on Instagram Grab your FREE 40 Content Concepts Guide FREE Course ! Unstoppable In...

Oct 29, 201918 minSeason 1Ep. 39

Ep 38: Instabrain: The New Rules of Marketing to Generation Z with Sarah Weise

Move over Millennials, there’s a new kid in town. Today, Generation Z (ages 13-24) outpaces Millennials by 3 million. They represent 40 percent of consumers and $44B in direct buying power. This generation is wielding its mighty influence on every other generation, in every industry. Yet marketing departments are still focusing on Millennial research and are missing the massive potential of Generation Z. This generation of digital natives is an entirely different type of consumer—one that you ne...

Oct 21, 201957 minSeason 1Ep. 38

Ep 37: Productivity, Outsourcing and Using Tech to Work Smarter Not Harder with Yvi Heimann

Business efficiency coach and former German pub owner, Yvi shares her best tactical advice to help the solopreneur and small business owner to build the business of their dreams in the last 90 days of this decade! https://askyvi.com/ Tools Mentioned: ClickUp: https://clickup.com/ Bulletproof Journal: https://askyvi.com/shop/ Grab your FREE Instagram Audit by sending me a direct message on Instagram @Chelsea.Peitz 💛 Connect with Me + Resources Follow me on Instagram Grab your FREE 40 Content Con...

Oct 14, 201950 minSeason 1Ep. 37

Ep 36: YouTube Secrets to Getting Real Leads in Less Than 12 Months with Karin Carr

Karin Carr shares real tactical keyword and tag advice that will help get your videos seen by the right audience so you don't have to worry about making videos for years before you get a lead! Subscribe to Karin's channels: https://www.youtube.com/user/SixFootRealtor https://www.youtube.com/channel/UC3W4Y2AE3dGGtOJhjRVSLiw Buy Karin's book: https://www.amazon.com/YouTube-Real-Estate-Agents-Learn-ebook/dp/B07WYQWDMT/ref=sr_1_1?keywords=karin+carr&qid=1570147758&sr=8-1 Grab your FREE Insta...

Oct 04, 201937 minSeason 1Ep. 36

Ep 35: Get Social Smart with Katie Lance: Content creation and planning tips

Katie Lance is a nationally recognized real estate marketing keynote speaker and coach who shares her easy actionable tips on how to organize and create consistent content that builds your brand! http://www.katielance.com/ Content Grid: https://katielance.com/free-resource-library/ Connect with me on Instagram to grab your FREE Instagram Bio audit @Chelsea.Peitz 💛 Connect with Me + Resources Follow me on Instagram Grab your FREE 40 Content Concepts Guide FREE Course ! Unstoppable Instagram : 3 ...

Sep 17, 201931 minSeason 1Ep. 35

Ep 34: Social Media & YouTube Video Content Strategies that Get More Leads with Kyle Whissel

Join me and the #1 and #2 BombBomb Video Influencer Award winner in North America, Kyle Whissel of Whissel Realty, as we talk about how to create video content at scale that not only builds a powerful personal brand that attracts your ideal audience, but that puts money in your pocket! YouTube: https://www.youtube.com/user/ztretch Website: https://www.whisselrealty.com/ Connect with me on Instagram and grab your FREE Bio audit from yours truly @Chelsea.peitz 💛 Connect with Me + Resources Follow...

Sep 16, 201936 minSeason 1Ep. 34

Ep 33: Using FREE Non Traditional Tools to Generate Leads with Marki Lemons-Ryhal

Marki Lemons Ryhal is a national real estate educator spending the last 20 years training the top leaders about marketing and social media! We talk about storytelling, CRMs and lead gen for FREE! Connect with me on Instagram and request your FREE Instagram Bio Audit today! @Chelsea.Peitz Tools mentioned: Kiwilive Eventbrite Mailchimp HitEmUp Repurpose.io https://markilemons.com/ Marki's podcast: https://markilemons.com/category/podcast/ 💛 Connect with Me + Resources Follow me on Instagram Grab ...

Sep 09, 201944 minSeason 1Ep. 33

Ep 32: Hack Free Solutions to Instagram Engagement & Creator Studio

Instagram's algorithm is always in flux and many are wondering if they are being punished or their content isn't getting seen. Listen in as I share the real deal about what's happening within Instagram lately and how you can increase your reach without hacks! DM me for your FREE Instagram Bio Audit today! @Chelsea.Peitz Websites Referenced: https://www.facebook.com/business/partner-directory https://business.facebook.com/creatorstudio Articles: https://instagram-press.com/blog/2018/11/19/reducin...

Aug 26, 201929 minSeason 1Ep. 32

Ep 31: NEW Real Estate & Mortgage Facebook Ad Strategy 2020

Facebook rolls out the latest changes for all "Special Ad" Categories covering real estate housing and mortgage What you need to know to be successful for 2020 No more lookalikes No Zip Codes How to BUILD your own audience with a 2 step process Travis Thom: https://www.facebook.com/TheTravisThom/ Connect with me on Instagram: @Chelsea.Peitz 💛 Connect with Me + Resources Follow me on Instagram Grab your FREE 40 Content Concepts Guide FREE Course ! Unstoppable Instagram : 3 Steps to Help You Get ...

Aug 05, 201921 minSeason 1Ep. 31

Ep 30: Facebook 'Client Generation' with Grant Wise

There's a big difference between lead generation and client generation - do you know the difference? Do you know your 'cost per customer' (not lead)?! Grant shares his 3 step approach to generating targeted leads using Facebook ads and content that fits within "The Golden Triangle." http://likegrantwise.com/ Send me a direct message on Instagram for your FREE Instagram Bio Audit! @Chelsea.Peitz 💛 Connect with Me + Resources Follow me on Instagram Grab your FREE 40 Content Concepts Guide FREE Co...

Jul 29, 201949 minSeason 1Ep. 30

Ep 29: LinkedIn Live: Everything You Need to Know with Shred Media

Shred Media founders, Jason Frazier and Josh Pitts share their experience and best practices for using LinkedIn Live! Connect with Shred here : @shredmediaco https://shredmedia.com/ LinkedIn Live Application : https://www.linkedin.com/help/linkedin/answer/100224/applying-for-live-video-broadcasting?lang=en Live Stream platforms mentioned : Switcher Studio: https://www.switcherstudio.com/ SocialLive: https://www.socialive.us/ Wirecast: https://www.telestream.net/ ReStream: https://restream.io/ DM...

Jul 22, 201943 minSeason 1Ep. 29

Ep 28: Grow your Gram with Giveaways and Contests

This episode shares the best practices for one of the fastest ways to grow your Instagram community: Contests and Giveaways! Grab your FREE Instagram audit by sending me a DM here → @chelsea.peitz Tools mentioned: Gleam: https://gleam.io/instagram Woobox: https://woobox.com/pickawinner 💛 Connect with Me + Resources Follow me on Instagram Grab your FREE 40 Content Concepts Guide FREE Course ! Unstoppable Instagram : 3 Steps to Help You Get Found, Get Followed & Get Leads...

Jul 15, 201926 minSeason 1Ep. 28

Ep 27: [Roundtable] The Most Important Marketing, Branding and Paid Strategies for 2020

In this episode I get the chance to mastermind with four of the industry's top experts about all things branding and marketing for real estate: David Greenspan: https://mindshare101.com/ Dustin Brohm: https://massiveagentpodcast.com/ Jason Frazier: https://www.theagentmarketer.com/ Travis Thom: http://www.travisthom.com/ Send me a Direct Message on Instagram for your FREE Instagram Audit @Chelsea.Peitz 💛 Connect with Me + Resources Follow me on Instagram Grab your FREE 40 Content Concepts Guide...

Jul 01, 201940 minSeason 1Ep. 27

Ep 26: Defeating the Facebook Algorithm Changes for 2019

Facebook changes algorithms once again and this time, you can use this information to work with the algorithm to gain more reach for FREE! Links to articles mentioned: https://newsroom.fb.com/news/2019/06/making-public-comments-more-meaningful/ https://newsroom.fb.com/news/2019/05/more-personalized-experiences/ https://newsroom.fb.com/news/2019/05/updates-to-video-ranking/ https://www.socialinsider.io/blog/facebook-video-study/ DM me on Instagram for a free Bio Audit: @Chelsea.Peitz Link to Face...

Jun 24, 201924 minSeason 1Ep. 26

Ep 25: Instagram Secrets for Growth with Jenn Herman Jenns_Trends

Jenn Herman is THE Instagram Guru and she shares her hashtag formula guaranteed to help you grow your channel as well as her top tips for IGTV, Instagram Stories and content strategy! Follow Jenn: @jenns_trends https://www.jennstrends.com/ Send me a DM for your FREE Instagram bio audit: @Chelsea.Peitz 💛 Connect with Me + Resources Follow me on Instagram Grab your FREE 40 Content Concepts Guide FREE Course ! Unstoppable Instagram : 3 Steps to Help You Get Found, Get Followed & Get Leads...

Jun 03, 201953 minSeason 1Ep. 25

Ep 24: Answering Your Most Asked Social Media Questions!

I answer your most asked questions: How often should I post? What are the best times to post? Should I be on all platforms? Should I share the same piece of content everywhere at the same time? Why aren't my Facebook ads working? Should I be posting on my personal Profile or my business Page? How much personal vs business content should I post? What are Stories and what should I share on them? Do I need to "pay to play" to win in social? How long will social media take to generate leads? I hate ...

May 27, 201939 minSeason 1Ep. 24
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