Media Week Podcast: "The most advanced thing we've created as a species"!!
Episode description
Crypto, Metaverse, Futureverse, Readyverse...the AI revolution discussed in verse. Hosted by Bukky from Wavemaker, Harriet from Publicis and Jack from Craft Media.
Got a media confession you need to get off your chest? Need some life advice from the gang? Submit your questions here: https://forms.gle/CXPYw4SDRSqXzZTt8
The Reading List:
"Media and Society: Critical Perspectives" edited by Graeme Burton
"The Long Tail: Why the Future of Business is Selling Less of More" by Chris Anderson
Convergence Culture: Where Old and New Media Collide" by Henry Jenkins
The Shallows: What the Internet Is Doing to Our Brains" by Nicholas Carr
What Marketers Don't Know, Byron Sharp
Buyology: Truth and Lies About Why We Buy" by Martin Lindstrom
Stephen King's Planning Guide: https://www.slideshare.net/luciodiasribeiro/stephen-king-jwt-planning-guide-march-1974
How not to plan: https://www.apg.org.uk/publications-hownottoplan
Practitioners worth a LinkedIn follow:
Les Binet
Byron Sharp
Rory Sutherland
Sarah Carter
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