7: What now for live-events marketing? - podcast episode cover

7: What now for live-events marketing?

Mar 25, 202035 minSeason 3Ep. 7
--:--
--:--
Download Metacast podcast app
Listen to this episode in Metacast mobile app
Don't just listen to podcasts. Learn from them with transcripts, summaries, and chapters for every episode. Skim, search, and bookmark insights. Learn more

Episode description

The Campaign team reflects on major coronavirus stories affecting the advertising industry. We also take a closer look at how the crisis is impacting experiential marketing.

Omar Oakes is joined by Campaign's Yasmin Arrigo, Fayola Douglas and Jeremy Lee. This episode was recorded by Ben Londesbrough and edited by Martha Llewellyn. 
Running order:
4.00: Reaction to UK in lockdown, ad industry business still on the move, and the impact of the crisis on social media (04.00)15.00: What now for experiential marketing and what will the sector look like post-crisis? (15.00) 21.00: Looking forward to Cannes Lions in October (21.00) 24.00: How are experiential agencies adapting? (24.00)29.50: Ads of the week (29.50)

Get in touch with us
Email Omar with questions or ideas for making the podcast better: omar.oakes@haymarket.com
Follow us on Twitter: @CampaignMag
Follow us on Instagram: Campaign Magazine
Join our LinkedIn group

Read advertising industry news, features, and the latest ads on campaignlive.co.uk.

Hosted on Acast. See acast.com/privacy for more information.

For the best experience, listen in Metacast app for iOS or Android