The Businessology Show

#023: Value Pricing with Wes McClure

Dan and Jason talk value pricing, agile development and so much more with Wes McClure. Big thanks to our sponsors this week, Harvest and ZenPayroll!

#022: Positioning Q&A

The Businessology Show has some of the smartest listeners around. Hear Dan and Jason answer their insightful questions about positioning, the difference between “customers” and “clients”, and how to come up with a great company name and logo (short answer – ask your wife). Big thanks to our sponsors this week, Harvest and ZenPayroll!

#021: Interview with Mike Monteiro

Mike Monteiro joins Dan and Jason for a spirited (and funny!) conversation about positioning, pricing, selling design, and how sometimes you need to fake it until you make it. Hear his insightful views on pricing effectively, never coming from a place of fear, positioning your company in the ever-changing world of design, and how in the end, you are the sum of your clients. Big thanks to our sponsors this week: Harvest and ZenPayroll!

#020: Interview with Ed Tettemer

Continuing with the theme of positioning and branding, Dan and Jason interview Ed Tettemer. Listen to hear how Ed has spent years helping organizations of all kinds (profit and non-profit, large and small) define themselves. Big thanks to our sponsors this week: Harvest and Zen Payroll!

#019: Wil Reynolds Interview

It’s time for Season 2! Dan Mall and Jason Blumer are back and will be kicking off with an interview with Wil Reynolds of SEER Interactive. Wil shares what he learned when he switched CEO roles with Rand Fishkin from Moz. Also hear how he deals with skeptics, the ONE thing SEER promises its clients, and so much more. Dan and Jason also share a few notes about what to expect in Season 2. Look for guests that can teach us about positioning, pricing, and onboarding this season. Also, get ready for ...

#18 - Season 1 Finale

Dan and Jason talk through the purpose of Businessology, as they explored it in Episode 1. They take a journey through the episodes of the first Season, highlighting the big learning points and what their greatest takeaways were. They are excited to share some thoughts on next year’s live roadshow, and how you can have a say in what you see at the live roadshow. Big thanks to our sponsors this week: Free Agent and Harvest!

#17 Interview with Greg Hoy

A true leader, Greg Hoy can talk about management, marketing, leadership, design, and more. Greg also shares about Owner Camp and Digital Project Management Summit. And finally, what did it really feel like to have his employees give him a review? Huge thanks to our sponsors this week, FreeAgent and Harvest.

Businessology #016 - Listener Q&A

Dan is back! We catch up on latest happenings, talk about upcoming changes to the show, and answer listener questions like: * Can I donate time for a tax write-off? * I'm doing design work for a client that is asking for multiple revisions and it's costing me a fortune and making me lose enthusiasm for the project. How should I handle this? * How do I know which clients are right for me? * You're hired to do three design concepts for a client, and paid 50% up front. You do the three designs, but...

#15 - Interview with Cameron Moll

#14 - Interview with Dave Onkels

Interview with Josh Long - #13

Q&A Show with Jason and Dan - #012

Responding To Growing Pains - #011

Strategies for Growth - #010

Knowledge Management Project Mngmt-#009

Ed Kless shares his theory of project management and explains why he distinguishes knowledge-based project management from other types. Other topics covered in this episode include the project management theory of duration and effort, managing capacity, and a favorite Businessology Show topic, value pricing. Also, how does scope seep lead to scope creep and what is the difference? Listen for these topics and more.

Answer Listener Questions - #008

Quickly Starting a Biz - #007

Tax Talk - #006

The Value of Innovation - #005

Value Pricing - #004

(due to some technical difficulties, give the podcast a few seconds before it starts) Dan and Jason take pricing creative services head on in this episode. Dan and Jason share their experiences in dealing with value pricing, the purpose behind it and the how-to. Learn about the balance of risk and fear, how to come up with a price, developing options for your customer, what a Value Conversation is and the strategy behind pricing.

Positioning, Branding and Value - #003

Tim Williams, author of Positioning for Professionals, speaks to us on effective positioning, and how most creative agencies fail to do this (though they do it for their own customers). Through techniques of value pricing, differentiation, and focusing on a niche small design firms and agencies can set themselves apart to pull ahead of their competitors when landing new business. Strategy is not for the weak of heart - come learn how with seasoned guest Tim Williams of Ignition Consulting Group....

Equity, Startups, Fundraising, Education

Ben Blumenfeld talks about his experience with Facebook, how he was hired at Facebook and how he negotiated some equity from them when first hired. This episode touched on designers receiving equity in a start up, what experiences designers should have before seeking investment, whether designers should build prodcuts before asking the Designer Fund for money and so much more!

What is Businessology?

Dan and Jason spend time diving into the purpose behind the Businessology Show in this initial episode. Learn more about the hosts, the branding of the show, and what the future holds!