2023 Trend Forecast: Top Five Food, Nutrition & Wellness Trends You’ll See Everywhere This Year

Welcome back to part two of The Business of Wellness: 2023 Trend Forecast! 

Today I'm discussing the top five key areas of growth for consumer wellness brands, businesses, products & professional tools you need to know about for 2023 across food, nutrition, fitness, and wellness. Here's a snapshot of what's discussed on this episode:

• Science-based “personalization” vs. a customer’s own personalized experience. Why this nuance is critical to the growth and longevity of your brand & business. 
• How and why accessibility and immersion are essential to brand experience. These aren't bugs, they're mandatory features that have become (and will continue to be) so critical to food, nutrition & fitness brands in 2023 
• Lifestyle optimization vs. decreased risk of chronic disease - a snapshot across categories. The noticeable shift from focusing on  long-term health to optimization of present-day lifestyle 
• ChatGPT & the impact of AI on wellness brands, solo practitioners & healthcare professionals. How the next generation of AI will expand communication and reach for products & brands  in the wellness space (...plus, a live demo!). 
• Redefining nostalgia for 2023+: Food culture & the next generation of food trends from Sicily to Nigeria to the year 2002. 

Thanks for listening to The Business of Wellness with Jaclyn London, MS, RD. 

• Catch up on part one of the 2023 trend forecast: 3 Things Consumer Wellness Brands MUST Do to Stay Recession-Proof in 2023
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*Advice provided on this podcast should not replace medical advice provided by your physician.