Juicy updates and a BIG announcement incoming… In this episode I’m dishing the dirt on what’s coming in 2025. 😏 ➡ The Bali retreat? Almost sold out. ➡ In-person events? Yep, they’re happening. ➡ A BRAND NEW sales program? Coming soon. And let’s just say, I’m bringing my A-game and my background in psychology to completely change the way you see sales. And this podcast? Well, I’m going to be shaking things up in a big way - tune in to find out what’s happening! In the meantime, you can join the ...
Feb 03, 2025•18 min•Ep. 60
If people are enquiring to work with you, congrats! You’ve done the hard part. Whether they’re emailing, DMing, filling out your forms or downloading your price guides - this is where the magic happens. However, it’s also where things can fall apart FAST. Your first response to a new lead is single handedly one of the most important means of communication you’ll have in the entire customer journey [no pressure!] If your response is a flop, you’ll lose that sale. And honestly, too many people are...
Jan 06, 2025•23 min•Ep. 59
Content creation always seems to be every business owners pet peeve. Not enough time, don’t know what to post, stressing over the algorithm, feeling overwhelmed with all the chatter of content pillars, themes, buckets and all the things… The reason you’re overthinking it is because you’re likely drowning in a sea of social media ‘expert’ advice that’s making you think you need a fancy schmancy strategy. And when we’re confused AF, we get paralysed and don’t do anything - which means you’re very ...
Dec 16, 2024•35 min•Ep. 58
This year has gone by so fast, like holy crap! And while everyone is sharing their Spotify wrapped, huge 2024 wins and big juicy plans for 2025, it can be easy to get caught up in the income goals, milestones and comparisons. In this episode I want to share with you the process I undertake to reflect on my year, without my ‘success’ being entirely determined by my income. Because right now, at the end of 2024 I am the richest I’ve ever been [but it’s not because of what you might think!] In This...
Dec 09, 2024•41 min•Ep. 57
Let’s talk about actually enjoying your success. Because maybe you’re already owning your wins. Maybe you’re celebrating them, too. But then what? Are you actually kicking back and reaping the rewards of all your hard work? Or are you smashing the goal, ticking it off, and moving on to the next thing without pausing to soak it all in? This episode is for you if you’ve created success, but you’re struggling to slow down, enjoy the ease you’ve worked so hard to build, or let your business truly su...
Dec 02, 2024•16 min•Ep. 56
Welcome back to the success series! I am so excited for my chat this week with Em Chapman, a WA based event stylist and wedding planner who has taken her business from side-hustle to six-figures in the last 12 months. Since we started working together in 2023, Em has smashed every single thing on her to-do list, goal sheet and vision board in record timing. Hitting her first $100k+ year, buying her first home, getting her beautiful furbaby and dream car - all the things. In this episode we talk ...
Nov 25, 2024•57 min•Ep. 55
Here’s the thing: when you’re ambitious, focused, and crushing your goals left, right, and centre, it’s so easy to fall into a pattern of just ticking things off the list and moving on to the next thing. One milestone after another, with no time to stop and savor your progress. When was the last time you actually paused to celebrate your success? Because when you skip the celebration, you’re missing out on one of the best parts of the journey - not to mention a huge opportunity to supercharge yo...
Nov 18, 2024•16 min•Ep. 54
This week I’m chatting with another one of my amazing clients, Sarah Joel. When we started working together in 2022, Sarah was making $2k per month and within 6 months was making consistent $13k months. Since then she has maintained these high income months whilst also creating a new routine where she spends her weeks with her kids. In this episode Sarah talks through how she’s maintained her business growth despite facing a huge health scare earlier this year. In this episode we discuss: The im...
Nov 11, 2024•54 min•Ep. 53
It’s time for you to step up and freaking own all the cool shit you’ve done babe! Over the years I’ve supported hundreds of female entrepreneurs, watched them smash through their to do list and do some really cool shit - but when it comes to sharing that with the world, they freak out. If you’re guilty of downplaying your wins, brushing off compliments, hiding your achievements or worrying you’ll be seen as a show-off if you so much as mention the epic things you’ve achieved - this episode is fo...
Nov 04, 2024•15 min•Ep. 52
Welcome to the second installment of the Success Series! This is an 8 part segment where I’m talking to some of my amazing clients about their business journey - the amazing wins and all the crazy shit has gone on behind the scenes that they’ve never spoken about before. My first guest is one of my longest term clients, powerhouse entrepreneur and founder of the Wedding Collective, Lauren Bridge. Now where do I start with this lady? After we started working together in late 2021 she has knocked ...
Oct 28, 2024•50 min•Ep. 51
Welcome to the Success Series! Over the next 8 weeks, we’ll be diving ladyballs deep into the topic of success. I want this series to inspire you to really think about what success actually means to you, so you can start doing business [and life!] your way. I wanted to go a layer deeper than just the shiny highlights you see on social media - so this series is more about the messy, behind the scenes stuff that make’s everyone’s journey unique. I'm beyond excited to welcome my first guests onto t...
Oct 21, 2024•22 min•Ep. 50
Holy shit balls, the poddy is officially ONE year old! Where did that year go?? In that time we’ve hit 49 episodes and 5700+ downloads, which is epic! A huge THANK YOU for tuning in each week. I am truly so grateful to each and every one of you for your support. To celebrate, we are doing something a little bit different for this episode and I have my very first guest joining me… my husband! Lol. [well to be honest, I’m actually the guest because he’s the one interviewing me!] To make this episo...
Oct 14, 2024•1 hr 11 min•Ep. 49
Imagine having one offer that was so damn good it made you $100k+ MINIMUM! Whenever I tell people this, they look at me like I’m crazy BUT I’ve done this now for several of my own offers and helped heaps of clients make it a reality for them too. So in this episode I want to show you what’s possible, and most importantly, how you can simplify your business by focusing on one killer offer that can create six-figures and beyond. Tune in now to hear me share: The art of turning memberships and subs...
Oct 07, 2024•33 min•Ep. 48
Is your sales strategy really the issue, or is it your offer? So many business owners throw themselves into mastering sales techniques, thinking they need better strategies to make more money, but the truth is, even the best sales tactics can’t save an offer that doesn’t land with your dream clients. If you’ve ever wondered why your sales aren't clicking, despite all your hard work, this episode is for you. I dive into the importance of refining your offer and how to spot the common mistakes tha...
Sep 30, 2024•29 min•Ep. 47
Meet Gen Bot: The $100k Offer Generator Over the last 12 months I’ve been dabbling in the world of AI, in particular using this new era of technology to help streamline my own business and help my clients 10x their results in half the time. One of the ways I’ve been doing this is building Bots. Bots are essentially custom GPTs that are trained in the backend to assist with something specific. For example, I’ve created Bots to help my clients create their lead magnet, generate content ideas or st...
Sep 23, 2024•29 min•Ep. 46
You’ve done the hard work to get someone on a sales call with you, so we don’t want to mess it up and lose them now! Typically someone is already 90% sold on you before taking the time to chat, so our aim here is to ensure our conversion rate is as high as possible. Now while I don’t believe in strict, word for word sales scripts there are some things you do need to focus on if you want to increase the conversion of your sales calls. Over the years I’ve done hundreds of sales calls, I’ve also be...
Sep 09, 2024•25 min•Ep. 45
Well this week went to shit. Actual, literal shit. After landing back from Bali with a bang, my toddler ended up with gastro and totally derailed all my plans for the week. Now a few years ago this would have rattled me and I would have been scrambling to keep the business turning while I frantically tried to look after a sick kid. I would have been stressed, feeling the pressure to get stuff done and be a present mum and also worried I wouldn’t make any money. However, this wasn’t the case this...
Sep 02, 2024•37 min•Ep. 44
I freaking LOVE selling in the DMs. In fact, selling in the DMs has made me hundreds of thousands of dollars over the last few years. However, I’m still shook at how many business owners are not using this strategy in their own business. I think a lot of people are overcomplicating what it actually means to ‘sell in the DMs’ and this is costing them dollars and clients. In this episode I share: My exact process for engaging with potential clients in the DMs Why I tend to avoid sales calls The be...
Aug 26, 2024•36 min•Ep. 43
I've literally just wrapped up this year's [the first ever!] Bali business retreat, and holy shitballs! It was incredible. While I sit here reflecting on the most incredible week, I decided to hop on the mic and record an episode to share the lessons learned from spending 5 days with 12 other brilliant business women - learning, connecting, resting and resetting. This retreat was designed to be a blend of work, rest and play. Because I know that most female entrepreneurs never take time for them...
Aug 19, 2024•39 min•Ep. 42
Consistency is not a sexy word… but it’s probably the most underrated strategy for growing your business. And despite people thinking that it’s the fun, sexy stuff that will make them more money, it’s often the boring, mundane day to day things that have the most profound effect. The trouble is, many entrepreneurs aren’t willing to be committed. Maybe they try something once or twice and it doesn’t work and then they give up. Business is a long game. And consistency is not sexy, but it’s the thi...
Aug 12, 2024•42 min•Ep. 41
How many potential clients have you left hanging because you were too scared to reach out and follow up? Heaps i’m sure! And this is not a vibe because not only does it mean you’re leaving thousands of dollars on the table but they’re also missing out on the amazing things you’re selling. Most people avoid following up because they don’t want to be seen as pushy, so this episode is all about how to reframe your mindset on following up and create a process that feels easeful and not-at-all creepy...
Aug 05, 2024•32 min•Ep. 40
Ain’t nobody got time for sleazy sales, right? So how can we make sure your messaging is connecting and resonating in the right way, with the right people without being a total ick? And how can we make sure that your clients feel totally freaking good about buying from you? In this episode I share about the importance of using a mixture of emotion and logic in how you market, sell and onboard your clients. Lots of entrepreneurs are currently leaning too far one way or the other in their messagin...
Jul 29, 2024•30 min•Ep. 39
If you feel like you’ve hit the $5 - $7k month ceiling, this episode is for you. If this is you, then please know you’re not alone! This is almost like a rite of passage for women in business and exactly the reason why I wanted to share today’s episode with you. This is also something I faced when I first started this business back in 2021. Back then I was selling lots of different offers and providing heaps of different services because I thought selling more things = more money. Oh how wrong I...
Jul 15, 2024•36 min•Ep. 38
I want more followers! I want more likes! These are literally the only 2 things that people are concerned with when it comes to Instagram. And yes, it can seem totally disheartening when it feels like you’re slogging your guts out showing up online and creating content and neither of these things feel like they are shifting. However, as I’ve learned from my own experience - the number of followers or likes you have have zero impact on the success of your business. And this is because there’s a h...
Jun 05, 2024•27 min•Ep. 37
When it comes to your business, you are the expert. Despite this, when we face challenges in our business, being the expert can sometimes be a bad thing. When we believe we already know something, or perhaps we’re a master - it can be really hard to think outside the box and get creative. And often, when we find ourselves in new, different or challenging scenarios, our ego can close us off from potential opportunities. In this episode I want to share the concept of a ‘beginners mindset’ with you...
May 28, 2024•17 min•Ep. 36
If there’s some aspects of biz leaving you feeling a little frazzled, it may because you need to tighten up your boundaries. Now you know for me, the aim of the game is always life first and establishing your business rules or boundaries enables you to focus on that. When done well, your biz boundaries not only ensure that you as the CEO remain happy and fulfilled, but also that your clients get the very best version of you and have a much better experience. Over the years I’ve learned this shit...
May 20, 2024•31 min•Ep. 35
I recently decided to secret shop my clients [and yes, before you ask, they fully consented! Lol] But the whole aim of this exercise was for me to act like a potential customer and see whether or not I would buy from them. This way I could really see what was working, what wasn’t and where they could potentially be leaving thousands of dollars on the table… I reviewed their messaging. Did it speak to me? I looked at their branding. Did it entice me? How easy was it to learn more about them and t...
May 13, 2024•32 min•Ep. 34
You’ve probably all heard the phrase, you shouldn’t work for free and exposure doesn’t pay the bills. Well I disagree. Working for free is actually one of the things that’s actually grown my business so fast and made me more money! Now I understand that exposure might not pay a bill right there and then but if it’s done right, it sure as shit helps pay bills later down the track. And I think this is where people often get it twisted… Working for free is not a long term solution to business growt...
May 06, 2024•34 min•Ep. 33
I’ve coached hundreds of mums in business and every single one of them has felt the push-pull between life and work. Most of us are desiring both a successful career and being a present, loving mama. But let’s face it, it’s not always easy. Trouble is, most mums often find themselves in a state of overwhelm because they’re trying to do business: The exact same way they did before they had kids. Like women who aren’t mums. How they did things when their kids were small, but now things have change...
Apr 29, 2024•57 min•Ep. 32
One of the biggest challenges with starting your own business is the shift from being someone else’s employee to becoming your own CEO. And quite often, entrepreneurs who once spent many years working for someone else can very easily slip back into employee mode in their own business, and this can have huge impacts on your business growth and overall satisfaction in what you’re doing. If you find yourself often slipping into the busy little worker-bee in your business, this episode is for you! I...
Apr 22, 2024•39 min•Ep. 31
