The Broker Link

The Brokerage Inc.•thebrokerlink.libsyn.com

Business

Entrepreneurship

Careers

The Broker Link empowers insurance agents to sell more, earn more and stay independent. Hosted by The Brokerage Inc.

Last refreshed: July 3rd, 2025 at 3:36 AM ⓘ

Follow this podcast in the Metacast mobile app to refresh it and see new episodes.

Follow on

Apple Podcasts

Spotify

RSS

Podcasts are better in Metacast mobile app

Don't just listen to podcasts. Learn from them with transcripts, summaries, and chapters for every episode. Skim, search, and bookmark insights. Learn more

Episodes

Medicare Marketing Final Rule: What You Need to Know

The CMS Medicare Marketing Final Rule will go into effect for Medicare agents later in June and there are definitely some changes agents need to be aware of. The Brokerage Inc. President, Mike Smith, and Vice President, Josh Slattery sat down to discuss how these changes can impact you and your business. This deep dive into the CMS rule is a thorough look into what you can expect and how to make changes to accommodate. As always, you can find out more at www.thebrokerageinc.com . Reach out to an...

Apr 25, 2023•35 min

Provider Marketing 101 with Evette Rodney

There are many ways to generate leads in this business, but one of the more unique strategies for Medicare and Health Insurance brokers is provider marketing. Whether it’s a primary care physician, dentist, or pharmacy, these providers need experts who can ethically advise their clients regarding their healthcare coverage. Evette Rodney has helped hundreds of agents to succeed with these strategies, and she’s giving us the full scoop in this informative masterclass. In this episode of The Broker...

Apr 18, 2023•52 min

Retail Marketing 101 with Jamie Gaskill

Retail Marketing has become a great source of business for insurance agents. In fact, since Covid, this has become the #1 lead source for agents. In this episode of The Broker Link, DFW Regional Sales Director, Jamie Gaskill shares her strategy for retail marketing from an agent's perspective. Who is retail marketing best suited for? How much does it cost? Where can agents go to meet potential clients? Jamie answers these questions and a lot more. If you are looking for information on Retail Mar...

Apr 11, 2023•32 min

Value-Based Care: A Better Care Model for Medicare Advantage Patients?

Can Value-Based Care make a huge difference for Medicare patients? Value-Based Care is a model where providers (doctors, hospitals, and others) are paid based on the health outcome of their patients and the quality of services given. This is to insure patients the quality of their care. In this episode of The Broker Link, Gillan talks with Carl-Philippe Denis, our Medicare Regional Sales Director in Florida, to discuss how to incentivize doctors to provide the correct care for their patients. Th...

Apr 04, 2023•18 min

AgencyBloc Acquires Radius!

If you are looking for a CRM for your insurance business, now is a great time to look into AgencyBloc. AgencyBloc is an agency management system that helps health & life insurance agencies grow. It's an all-in-one solution that helps you keep track of the day-to-day. And with the acquisition of Radius, AgencyBloc can offer you even more for your growing business. In this episode of The Broker Link, Gillan talks with Steve Ogden and Bob Burns about the acquisition and what it means for you. L...

Mar 28, 2023•31 min

New Life Insurance Partner: American Amicable

Looking for a new life insurance partner? American Amicable is a great option for agents and their clients. In this episode of The Broker Link, The Brokerage Inc. Life Insurance Support Specialist, Cristal Torres talks with Darren Hancock of American Amicable about the product and pointers when you are out in the field. American Amicable is a 100+-year-old company founded in 1910. Its home office is in Waco, Texas. Their specialty is in the Simplified Issue marketplace with an emphasis on Final ...

Mar 21, 2023•23 min

Family Glitch: Now That it’s Been Fixed, What Should Brokers do About It?

Now may be a perfect time if you've ever considered selling ACA. Two new ways to expand into the ACA or Affordable Care Act, are Medicaid Redetermination and the Family Glitch. In this episode of The Broker Link, The Brokerage Inc. President, Mike Smith explains how you can take advantage of these changes to add ACA to your product portfolio. Mike also mentions a website to get more information and clarity on the Medicaid Redetermination and that is www.medicaid.gov/unwinding . And if you want t...

Mar 14, 2023•27 min

What's Happening on Capitol Hill - 2023 NABIP

This past week NABIP or The National Association of Benefits and Insurance Professionals, held its annual Capitol Conference in Washington, D.C. The conference attracts insurance professionals from around the country along with legislators to discuss what is going on in the industry. NABIP represents more than 100,000 licensed health insurance agents, brokers, general agents, consultants, and benefit professionals through more than 200 chapters across America. The Brokerage Inc. President, Mike ...

Mar 07, 2023•50 min

How to Choose the Right FMO/IMO

In the market for an FMO? Now is the time to start doing your research. An FMO or Field Marketing Organization is an insurance marketing organization that is a third party between the agent and the insurance carrier. The insurance carriers rely on these entities to support the agent at no charge to the independent broker. In this episode of The Broker Link, Gillan breaks down the differences between an FMO, IMO, and GA. He will also share what to look for when choosing the right partner. Some th...

Feb 28, 2023•23 min

How to Recruit Agents and Build Your Own Agency

If you've ever thought about building your own insurance agency, this episode is for you. The Brokerage Inc. Regional Sales Director, David Ireland takes a look at what it takes to start an agency and what you can expect when you do. How many years do you need as an agent? Do you need start-up money to start an agency? What will be different? He answers all of these questions and more in this episode of The Broker Link. And if you are considering it or want to learn more about The Brokerage Inc....

Feb 21, 2023•38 min

← Prev

Hosted on Libsyn

For the best experience, listen in Metacast app for iOS or Android