How to bootstrap a SaaS startup as a content creator with Brennan Dunn (Founder of RightMessage) - podcast episode cover

How to bootstrap a SaaS startup as a content creator with Brennan Dunn (Founder of RightMessage)

The Bootstrapped SaaS Operator Podcast
Aug 02, 2023•31 min•Ep. 6
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Episode description

In this episode of The Bootstrapped SaaS Operator, Brennan Dunn, founder of RightMessage,  joins us with his exciting journey from an agency owner to a prolific content creator and then to a SaaS founder.


Tune in to learn more about:

~ What “creator habits” helped Brennan in his founder journey?
~ How to approach marketing if you have multiple ICPs?

~ The best way to bootstrap a SaaS company in 2023.


Timestamps

  • (00:00) - Intro
  • (00:08) - What problem does RightMessage solve?
  • (00:31) - RightMessage's Best ICP.
  • (01:04) - How Brennan navigates with multiple ICPs?
  • (02:53) - Why RightMessage is going up market?
  • (04:17) - How much traffic does a website need for RightMessage to work?
  • (06:13) - How did Brennan initially start RightMessage?
  • (09:02) - What mistakes Brennan and team made in the start?
  • (11:30) - Why Brennan bought his partner out?
  • (13:25) - How does Brennan handle pressure?
  • (16:14) - What would Brennan do differently if he could start over?
  • (19:47) - How's he planning to get to his goal for RightMessage?
  • (24:14) - What does RightMessage users' journey look like?
  • (27:45) - What creator habits helped Brennan in his founder journey?
  • (30:24) - Outro


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Follow Brennan Dunn

On YouTube: https://www.youtube.com/@BrennanDunn/

On LinkedIn: https://www.linkedin.com/in/brennandunn/

On Twitter: https://twitter.com/brennandunn


Mentioned In The Episode

RightMessage - Brennan’s Current Startup

TinySeed - Bootstrappers-focused funding platform

ReactSquad.io - React.js Agency for Startups


EarlyNode

On LinkedIn: https://www.linkedin.com/company/earlynode

On Twitter: https://twitter.com/EarlyNode

On Instagram: https://www.instagram.com/earlynode_crew/

On Facebook: https://web.facebook.com/earlynode

On YouTube: https://www.youtube.com/@earlynode

On TikTok: https://www.tiktok.com/@earlynode


Nikolas Chapoupis

On Twitter: https://twitter.com/nikolas_chap

On LinkedIn: https://de.linkedin.com/in/nikolas-chapoupis

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