The Boostly Podcast - podcast cover

The Boostly Podcast

Mark Simpsonboostly.co.uk
Ready to reclaim control of your bookings and break free from the unpredictability of OTAs like Airbnb? Craving the stability of building your business on your terms? Dive into the Boostly Podcast, where Mark Simpson and Liam Carolan unveil the secrets to unlocking a flood of direct bookings. With a rich mix of insights, Mark and Liam equip you with the tools and strategies needed to secure your independence in the hospitality industry. Liam Carolan shines in the "Behind The Host" mini-series, offering a peek into the journeys of successful hosts. Mark Simpson, the driving force behind the Boostly Podcast, shares actionable advice and the latest trends to help you stay ahead. Join us for a journey over 700 episodes deep – all designed to empower you with knowledge and tactics for boosting your bookings. Catch our engaging video content on the Boostly YouTube channel at boostly.co.uk/youtube. Your path to direct booking mastery starts here!
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Episodes

Why NOW is the best time to start a podcast with Lloyd Knowlton

Welcome to Boostly Podcast Season 8 Episode 26. This is a recap of my interview with Lloyd Knowlton and we talked about why now is the best time to start a podcast. Recording date: Monday 20thth April *Please note events and news might have changed since the recording* 02:30 About Lloyd Knowlton 03:50 How Lloyd started in digital marketing 05:50 How Knowlton worked with former cllients 07:00 The idea of starting a podcast 10:20 The pressure to create good content 12:30 About Live videos 14:50 Si...

Sep 18, 202028 min

Why Email Marketing is the Key To Your Future Bookings

Welcome to Boostly Podcast Season 8 Episode 25. This is a recap of my recording where I talked about email marketing. Recording date: Friday 17th April *Please note events and news might have changed since the recording* 01:30 What this talk is all about 05:50 Email statistics 06:40 How to send emails correctly 10:10 About GDPR 11:30 Email Marketing Tools 12:50 Write your email well 14:10 Boostly emails 14:50 Consistency is the key 15:30 The best time to send an email • https://Boostly.co.uk • h...

Sep 11, 202019 min

You will never have to worry about a cancellation again with Chris Baxter of SuperControl

Welcome to Boostly Podcast Season 8 Episode 24. This is a recap of my interview with Chris Baxter of Supercontrol and we talked about cancellations. Recording date: Thursday 16th April *Please note events and news might have changed since the recording* 03:00 About Chris Baxter 04:00 The lockdown situation 04:40 About MasterCancel 08:30 How to sign-up in MasterCancel 10:30 Would it cover cancellations due to COVID-19? 11:50 SuperControl exclusivity in UK and Europe 12:20 About SuperControl 15:10...

Sep 04, 202024 min

Let’s talk about texting with Alix Hecht of Wishbox

Welcome to Boostly Podcast Season 8 Episode 23. This is a recap of my interview with Alix Hecht of Wishbox and we talked about using text messaging to communicate with your guests. Recording date: Wednesday 15th April *Please note events and news might have changed since the recording* 02:15 About Alix of Wishbox 03:10 Wishbox clients 04:10 The importance of texting 04:50 On Upsells 06:25 How does Wishbox help 07:05 On maximising WhatsApp 12:50 How Wishbox is helping its members during the Coron...

Aug 28, 202023 min

Stories from other hosts during the CoronaVirus Crisis

Welcome to Boostly Podcast Season 8 Episode 22. This is a recap of my interview with six hospitality owners who shared stories during the Coronavirus crisis. Recording date: Tuesday 14th April *Please note events and news might have changed since the recording* 03:20 How Andy Gannett started in the hospitality industry 04:10 Andy's experience when the Coronavirus started to peak 07:30 Occupancy level this year as compared to last year 08:50 Andy's tip to get direct bookings 10:40 About David Dia...

Aug 21, 202047 min

Giving Hope in a Post Covid-19 world with Simon Soar

Welcome to Boostly Podcast Season 8 Episode 21. This is a recap of my interview with Simon Soar about we can give hope in a post-COVID-19 world. Recording date: Monday 13th April *Please note events and news might have changed since the recording* 02:40 About Simon Soar 03:30 Biggest change from the Jersey government 05:00 The situation of hospitals in Jersey island 06:00 The situation of hospitals in Jersey island 07:20 UK may have had the virus at the end of 2019 09:00 Success stories on Jerse...

Aug 14, 202024 min

Why you should be emailing with Noah Kagan from Sumo Group

Welcome to Boostly Podcast Season 8 Episode 20. This is a recap of my interview with Noah Kagan about how businesses like yours should be utilising email. Recording date: Friday 10th April *Please note events and news might have changed since the recording* 02:20 About Noah Kagan 03:00 About Sendfox 06:40 Little tips from Noah to make things quicker 13:40 Free things where you can put your attention to 16:20 Podcast advice to hospitality owners 23:00 Success stories from Noah 26:30 Quickfire que...

Aug 07, 202033 min

What are you offering to your guests to book direct during the Coronavirus crisis?

Welcome to Boostly Podcast Season 8 Episode 19. This is a recap of my Facebook live video where I discussed the things that you can offer your guests to book direct during the Coronavirus crisis. Recording date: Thursday 9th April *Please note events and news might have changed since the recording* 03:50 About Sabrina and Rosberg House 08:50 Let's dig in the website 17:10 Quick check on social media 20:30 Quick look on Google • https://Boostly.co.uk • https://Boostly.co.uk/5steps • https://insta...

Jul 31, 202026 min

Helping Tudor Farmhouse Hotel Get More Bookings During the Coronavirus Crisis

Welcome to Boostly Podcast Season 8 Episode 18. This is a recap of my Facebook live video where I discussed how I helped Tudor Farmhouse Hotel get more bookingsduring the Coronavirus crisis. Recording date: Wednesday 8th April *Please note events and news might have changed since the recording* 00:50 What this episode is about 02:30 What is a Marketing Review 05:20 Let's start helping 12:00 Let's look at the website 16:20 Compare this to your website 18:00 Book Direct Incentives 18:50 About Crow...

Jul 24, 202026 min

Marketing Audits You Can Do During the Coronavirus Crisis

Welcome to Boostly Podcast Season 8 Episode 17. This is a recap of my Facebook live video where I talked about marketing audits you can do during the Coronavirus crisis. Recording date: Tuesday 7th April *Please note events and news might have changed since the recording* 02:40 What we will be doing in this episode 04:15 Google Search 08:00 Google business listing 10:40 Website for mobile 11:30 Full Screen Website 12:30 Booking Engine 13:30 Google Analytics 14:30 OTAs 15:30 Social Media • https:...

Jul 17, 202018 min

Practical Ways to Pivot Your Business during the Coronavirus Crisis with Janet Murray

Welcome to Boostly Podcast Season 8 Episode 16. This is a recap of my Facebook interview with Janet Murray where we talked about practical ways to pivot your business during the Coronavirus crisis. Recording date: Friday 3rd April *Please note events and news might have changed since the recording* 02:20 About Janet Murray 03:30 One piece of advice Janet wished she received before she made the pivot for her business 05:10 Janet's worksheet and how it can help you bring in revenue 11:40 The best ...

Jul 10, 202027 min

Taking a Direct Bookings Event Online During the Coronavirus Crisis with Damian Sheridan

Welcome to Boostly Podcast Season 8 Episode 14. This is a recap of my Facebook interview with Damian Sheridan where we talked about how to take a direct bookings event online during the Coronavirus crisis. Recording date: Thursday 2nd April *Please note events and news might have changed since the recording* 02:10 About Damian Sheridan 03:40 The past two weeks in Spain 06:40 Damian's personal takeaways from More Bookings Direct Conference 10:00 Damian's new idea and future plans 15:00 Additional...

Jul 03, 202022 min

How to get bookings in the future once the Coronavirus crisis ends with Henry Bennett of Your Welcome

Welcome to Boostly Podcast Season 8 Episode 14. This is a recap of my Facebook interview with Henry Bennett of Your Welcome where we talked about how to get bookings in the future once the Coronavirus crisis ends. Recording date: Wednesday 1st April *Please note events and news might have changed since the recording* 02:40 About Henry Bennett 04:00 Henry's advice to get direct bookings 07:00 Best email software to use 10:00 How to encourage a guest to book direct 13:00 How to get bookings in the...

Jun 26, 202029 min

Content Ideas during the Coronavirus Crisis

Welcome to the show notes of the Boostly Podcast Season 8 Episode 13. This is a recap of my Facebook live video where I talked about content ideas during the coronavirus crisis. Recording date: Tuesday 31st March *Please note events and news might have changed since the recording* 02:40 Why am I doing this 3:00 Be loud and keep talking in your content 6:00 How to be proactive 8:00 Social media content ideas 11:00 Social media videos 12:00 Use the stories feature 14:00 Email marketing content 17:...

Jun 19, 202024 min

How to turn off the noise during the Coronavirus crisis with Karen Garcia

Welcome to Boostly Podcast Season 8 Episode 12. This is a recap of my interview with Karen Garcia where we talked about how to turn off the noise during the coronavirus crisis. Recording date: Monday 30th March *Please note events and news might have changed since the recording* 01:30 About Karen 03:00 One bit of advice from Karen 04:20 The importance of breathing and refocusing 05:20 Common areas that are creating noise 06:40 Best things to do about money worries 11:10 Symptoms that you are str...

Jun 12, 202028 min

Remove Unnecessary Spends in Business During the Coronavirus Crisis with Damien Fogg

Welcome to Boostly Podcast Season 8 Episode 11. This is a recap of my interview with Damien Fogg where we talked about how to remove unnecessary spends in business during the coronavirus crisis. Recording date: Friday 27th March *Please note events and news might have changed since the recording* 02:30 About Damien Fogg 04:45 Easy ways to start cutting costs 10:00 Government support to businesses 15:40 Basic information on investing 19:40 Final Thank Yous • https://Boostly.co.uk • https://Boostl...

Jun 05, 202021 min

Effects of Coronavirus in Bali with Danny Rusteen

Welcome to Boostly Podcast Season 8 Episode 10. This is a recap of my interview with Danny Rusteen. Recording date: Friday 27th March *Please note events and news might have changed since the recording* 03:20 About Danny Rusteen 09:20 Coronavirus in Bali 13:00 Current situation in California and New York 17:20 Planning and pricing for the off-peak season 19:40 Flexible cancellation policy 22:00 Change, not cancel 24:20 Danny's decision to switch off from the noise 27:20 The new normal • https://...

May 29, 202032 min

Pivot Your Business During the Coronavirus Crisis with Julian Sage

Welcome to Boostly Podcast Season 8 Episode 9. This is a recap of my interview with Julian Sage and we talked about how to pivot your business during the coronavirus crisis. Recording date: Thursday 26th March *Please note events and news might have changed since the recording* 02:50 About Julian Sage 05:10 Life in the USA 07:50 Current situation of the hospitality world in the USA 13:20 What AirBnb did 15:10 Recent conversations and potential ramifications in the hospitality world 19:30 More ta...

May 22, 202033 min

Is Now The Time to Go Listing Website Independent?

Welcome to the Boostly Podcast Season 8 Episode 8. This is a recap of my live Facebook video, where I talked about how you should remove your listing on the OTAs. Recording date: Wednesday 25th March *Please note events and news might have changed since the recording* 02:50 The last 24-48 hours in the hospitality world 06:00 Re-assess your partnership with OTAs 07:00 What we have been doing 11:00 Be proactive not reactive 11:40 Focus on your past guests 12:50 Offer your skills online 14:00 Sell ...

May 15, 202022 min

Insight from an Italian Living in Spain during the Coronavirus Crisis - with Gian Paolo Vairo

Welcome to Boostly Podcast Season 8 Episode 7. This is a recap of my interview with Gian Paolo Vairo, an Italian living in Spain during the Coronavirus Crisis. Recording date Monday 23rd March *Please note events and news might have changed since the recording* 02:00 About Gian Paolo Vairo 05:00 Current business situation in Italy 07:10 Gian Paolo's daily life 10:00 General opinion of Italian businesses on the OTAS and AirBnb's discussions 15:50 Hubstr and how it can benefit the vacation rental ...

May 08, 202023 min

The Future of Hospitality Check-ins After the Coronavirus Crisis with Marc Figueras of Keynest

Welcome to the show notes of the Boostly Podcast Season 8 Episode 6. This is a recap of my interview with Marc Figueras of Keynest, where we talked about the future of hospitality check-ins after the Coronavirus Crisis. Recording date Tuesday 24th March *Please note events and news might have changed since the recording* 04:00 About Marc Keynest 07:00 Monthly average of transaction rates 10:00 Advice from Marc Figueras\11:40 Keynest's current situation 11:40 Keynest's current situation 12:40 Mor...

May 01, 202024 min

Fighting Back From The Corona Crisis With James Sinclair

Welcome to Boostly Podcast Season 8 Episode 5. This is a recap of my interview with James Sinclair, where we talked about how to fight back from the Coronavirus Crisis. Recording Date Monday 23rd March *Please note events and news might have changed since the recording* 2:50 About James Sinclair 4:40 Future Mindset about the Corona Crisis 6:50 James' Advice to Hospitality Businesses 10:50 Common Painpoint or Fear of Businesses 12:20 James' Current Business Plans 13:45 Businesses can still pay st...

Apr 24, 202028 min

How to prevent cancellations during the Coronavirus crisis with Jessica Lorimer

Welcome to Boostly Podcast Season 8 Episode 4. This is a recap of my interview with Jessica Lorimer where we talked about how to prevent cancellations during the Coronavirus crisis. Recording Date Friday 20th March *Please note events and news might have changed since the recording* 02:33 Jessica Lorimer and how she feels about the Coronavirus crisis 06:50 Jessica's advice to property owners 15:50 March 20th press briefing 33:40 Last things from Jessica 39:00 Final Thank Yous • https://Boostly.c...

Apr 17, 202043 min

How to be Stronger Together During the Coronavirus Crisis with Scott Weir of Pillow Partners

Welcome to Boostly Podcast Season 8 Episode 3. This is a recap of my interview with Scott Weir of Pillow Partners where we talked about how to be stronger together during the Coronavirus crisis. Recording Date Thursday 19th March *Please note events and news might have changed since the recording* 3:00 About Scott Weir 06:00 The current state of the service accommodation world 08:20 Specific actions that Scott's team did to be creative with marketing 18:10 How to start the conversation 29:00 #St...

Apr 10, 202044 min

Smart and Effective Advice to Get Bookings During the Coronavirus

Welcome to Boostly Podcast Season 8 Episode 2. This is a recap of my live video on Facebook where I talked about smart and effective advice to get bookings during the Coronavirus. Recording Date Thursday 19th March *Please note events and news might have changed since the recording* 3:00 On Cancellations 9:00 On New Bookings 10:00 Contact current bookings 11:20 Contact previous guests 14:00 Offer facilities for work-from-home services 18:00 For accommodations near care homes or hospitals 19:00 O...

Apr 03, 202032 min

Fighting Back Against The Coronavirus Crisis with Simon Soar

Welcome to Boostly Podcast Season 9 Episode 1. This is a recap of my interview with Simon Soar, where we talked about fighting back against The Coronavirus Crisis Interview Date Tuesday 17th March *Please note events and news might have changed since the recording* 00:41 About Coronavirus and what this podcast is all about 3:20 About Simon Soar 4:11 About Jersey 4:46 Coronavirus situation in Jersey 6:15 Coronavirus myths 10:40 Recommendations to small to medium hospitality businesses 12:20 Oppor...

Mar 27, 202031 min

Takeaways from Two Book Direct Conferences I attended

Welcome to the show notes of the Boostly Podcast. This is a recap of my podcast about my takeaways from two Book Direct conferences I attended. 01:00 Book Direct Symposium 05:00 More Direct Bookings Conference 15:24 Reminders • https://www.Boostly.co.uk • https://www.Boostly.co.uk/5steps • https://www.instagram.com/boostlyuk • https://www.Boostly.co.uk/guidebook • https://www.Boostly.co.uk/website • https://www.BookdirectMap.com • https://www.Boostly.co.uk/podcast

Mar 23, 202019 min

How to shift your mindset to get more business bookings with Jessica Lorimer

Welcome to the show notes of the Boostly Podcast. This is a recap of my interview Jessica Lorimer, where we talked about how to shift your mindset to get more business bookings. 3:20 About the Guest 06:00 Let's begin 17:50 Know more about selling to corporates 21:49 Quickfire questions 23:43 Thank Yous • https://Boostly.co.uk • https://Boostly.co.uk/5steps • https://instagram.com/boostlyuk • https://Boostly.co.uk/guidebook • https://Boostly.co.uk/website • https://BookdirectMap.com • https://Boo...

Mar 20, 202026 min

What exactly does Book Direct mean? An Interview with Steve Kopandy of Book Direct Symposium

Welcome to the show notes of the Boostly Podcast. This is a recap of my interview Steve Kopandy, where we talked about book direct actually means. What exactly does Book Direct mean? An Interview with Steve Kopandy of Book Direct Symposium 04:00 Guest Introduction 08:20 Let's get started 33:07 Quickfire questions 40:04 Thank Yous • https://www.Boostly.co.uk • https://www.Boostly.co.uk/5steps • https://www.instagram.com/boostlyuk • https://www.Boostly.co.uk/guidebook • https://www.Boostly.co.uk/w...

Mar 13, 202043 min

Why you should get listed on niche websites with James Burrows of Rentals United

Welcome to the show notes of the Boostly Podcast. This is a recap of my interview with James Burrows of Rentals United where we talked about why you should get listed on niche websites. 02:40 Guest Introduction 07:00 Let's Begin 27:00 Quickfire questions 34:45 Know more about Rentals United • https://Boostly.co.uk • https://Boostly.co.uk/5steps • https://instagram.com/boostlyuk • https://Boostly.co.uk/guidebook • https://Boostly.co.uk/website • https://BookdirectMap.com • https://Boostly.co.uk/p...

Mar 06, 202037 min
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