The Boost

Zach Wilson - CMO at Lokal Digital Marketing•www.homeservicespodcast.com

Our guests include HVAC contractors, Roofing contractors, Garage Door contractors, Plumbing contractors, any many more...we explore growth, marketing, buying, and selling in home services. Lokal provides digital marketing for home service contractors that won’t leave you lost at sea.

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Episodes

Understanding your ideal customer profile (ICP) with Dan Maldonado

Dan sits down to discuss Native Tree Care’s ideal customer profile (ICP) and how he and Native Tree Care targets new customers and continues to grow. In this episode, we kick off our podcast with Dan Maldonado, President and founder of Native Tree Care . Dan tells us it’s important to think about our customers daily. Key Takeaways: Navigating your ideal customer profile (ICP) Getting the phone to ring to keep the crews booked - small home services struggle to find successful channels because the...

Feb 08, 2024•28 min•Ep. 1

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