Heritage Marketing With Andrew Bedford

• In this episode we hear Andrew Bedford’s passion towards heritage marketing.
• Andrew Bedford gives his story on how he became inspired to recreate the Hartt Shoe Company.
• Our hosts go over with Andrew the iconic history of the Hartt Shoe Company in New Brunswick.
• Our guest shares when he heard the history of the Hartt Shoe Company he fell in love with the brand. This inspired him to revive it.
• We hear how Hartt Shoe was a proud partner of the Canadian military during World War Two. The soldiers who fought for Canada wore Hartt boots when they fought for our country.
• We hear Andrew’s philosophy towards social responsibility and how he brings that into his businesses.
• Listen in to the episode to hear the full story!

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