81: Marketing Your Learning Projects with Hannah Waddams

In this episode, I chat with Hannah Waddams -- or Han -- from MAAS Marketing about why you need a marketing strategy for learning projects and what other best practices we can borrow from our marketing departments!

Marketing for learning® expert, Han is part of the duo that make up MAAS Marketing. With over a decade of experience, Han is on a mission to help L&D embrace the power of marketing within their function (and get the learner engagement we all so want!)

Here's where you can connect with Han:
https://www.linkedin.com/in/hannahwaddams/
https://www.maas-marketing.co.uk/
https://www.maas-marketing.co.uk/podcast/ 

Hannah's suggestion for starting to market your learning projects:

• MAAS Marketing's Guides (especially on Learner Personas!)

To learn more and get more great resources:

• Connect with me on LinkedIn
• Join our global Useful L&D Community
• Work with me or see what I'm working on with Useful Stuff