How to test your TikTok & Facebook ad creative like an elite media buyer with William Perry

Will Perry is the CEO and CMO of Orlando-based Reason Agency, a direct
response ad agency that helps 7-figure & 8-figure DTC brands reduce
CPA with their AI-Driven Split Testing process, specializing in apparel,
health and wellness, and healthy food spaces within e-commerce.
Companies often come to REASON in order to take their current
advertising efforts to an elite level in order to discover new growth.
Will is an expert in Acquisition Strategy, Data Analysis & Optimization
processes and an eCommerce marketing consultant who knows what it
takes to scale your business. He has consulted and managed over $60M
in ads and sales, and that number continues to grow.
Will knows what works best now as well as what is going to work
moving forward, utilizing seemingly unlikely platforms such as TikTok
to get his clients ahead of the competition.