Episode 201 "FANBASE"

It looks nice. One of led you know early. Just plug it in and light up, put some candy canes on it. Then it's a black Christmas tree. There you go exactly, Sinam, So you ready the whole show with us? Yes, this is not your first time, second time I've been here, but I love you all right. We was just talking off came right before we started about the lensa app. The Apple turns your simple pictures into literal works of art.

And you already did it. You haven't yet got seven bucks, right, you gotta do it's it's a free trial and then you gotta pay seven dollars and give you two photos for seven bucks. And it takes about forty minutes. I just did it with my dad, and I swear the art is crazy. Yeah, this how would be if I was an astronaut. I was against it until you guys just made it kind of fun. You feed it ten photos and and you'll never get the same photo twice. I might do it again with my pops and do

another another two hundred. I pretty wondered how these app like how something blows up overnight like that. Yeah, it just came out of nowhere to nowhere. Well, you know, I think what I think happened was I think the

company debuted at Art Basel. That's what I think, because everybody kept talking about it at Art Bassel, and I think that was very smart, and it because their AI generated photos and I was like, everybody was like where they getting as art art bassl art Bassil And then I was like, okay, they must have dropped it, or they must have talked about it the art Bassil and then that's smartest, smartest hell if they did that, yeah

that's what it is. Or somebody started using it there because I saw people posting my art bass and I was like, where people getting all these different virtu of these photos and says Ai, it's like AI art and I was like, Okay, that's dope. So I've seen a couple of people that the photos look terrible listen or they don't look like look like thank giving the right photo. Well, did you guys see Keki Palmer is pregnant. Yes, I didn't even know if she was in a relationship. Yeah, yeah,

she's been in the relation. You know. That's the absolute homie that. She's one of the first artists I worked with. I actually produced a record of her debut album on atlant Stop. The sweetest person. She got cool vibes every time. I love her ascension, I love her ride like like she's the woman she's become. She's grown into herself, confident, all the people she's doing. I'd love to see it because you know, sometimes people don't grow up, right. I

was just about to say that at the camera. I was just about to say that people that grow up and kids as kids in front of us, and I believe it a little cool because it's tough to be. But she has done a great job. Okay, I'm gonna says she's single. Guys, did you see her Twitter? I don't believe. I think it's for promotion. I think it's for promotion too. To the Twitter and how she reposting. You know everybody you know with the heartbro, this is not real what you guys are saying. I'm already is

not single man. She was just on the show. She was confessing her love for this man. You think that she said when he gets out of jail. She's not. She's gonna shut everything down. She's staying down because her boyfriend is in jail for a time, but for prison, I'm sorry, a very long time. Okay, So why she single all of a sudden, I don't know. Oh, okay. Nike officially drops Kyrie. What do you guys think about

y'all know he has a very popular signature. Shoot a lot of the young ballers for real, that ball and who they always use Kyrie Irvin signature Shoo was really good for agile guards. What do you guys think about this? You're not gonna answer, sir. I mean it's unfortunate, but I mean it's the it's the world we live in. I think. UM. I always say free speech isn't really free. Um, their consequences and so every he didn't say anything. Everybody

has the right to retweeted. He didn't say nothing here. A tweet and a retweet is saying something though. Yeah, I mean, here's the thing. I think it's unfortunate because I feel like, and I'm not gonna I am gonna blame this on Kanye. He wouldn't have posted that. If Kanye would have never said what he said, Kyrie would have never shared that link. And you know, it's not like he just woke up and said I'm a post he broke he Brews to me grows just you know,

do that and I'm not. You know, It's just unfortunate that all this this Kanye stuff is just sweeping people up, been to a bunch of mess. Yeah, Kanye is definitely taking over the media. I mean I feel like, you know, I feel like nowadays, these companies just try to find any way to save money. I feel like, I feel like if you say anything, if you you know, if you trip over the wrong baby or anybody, they're gonna

be like, yeah, we're you're getting dropped. Yeah. Well, I mean this is what I want to talk about real quick. We often say that we get penalized for saying things in the media and then people get you know, lose their deals and stuff like that. But I think there are just as many, just as many of those we see. We see people lose their jobs and corporations that call people the N word or use racial story like somebody Jess got somebody Jess got fired. I was gonna share

it too. They like like the girl that told the uber driver like he was a slave moving for life, and I think she got fired. While remember the girl and the girl in college. I can't remember what college she was calling. She was drunk, it was called, and she got kicked out of school. She got out of the school. They're repercussions free, it's free, but they're repercussions to the things that you say. It's definitely a no

nonsense society. That popular radio media company, one of the advertisement GMS or UM presidents got in trouble for racist remarks. But were they recorded, Oh yeah, they were recording. I feel like a lot of times, like I understand your point of view, but I also feel like a lot of times you only see these terminations because it's recorded. Well, look at how look at brown and took for them to take action because it happened two weeks prior to on all the blogs. You know, So to your point. Yeah,

I see that. Yeah, it's almost like we gotta fight for justice. Is like you know, when you have to, you have to. There's so much that goes on in the media that there's there's plenty of stories like these and then something just get highlighted and they become the point of convert station. But there's plenty of people that deserve justice and they're just not getting the same attention. So, um,

it helps. It helps when we spread the word through social media about situations like that, like somebody losing their life hanging out with your friends, I will say. Um. And now these days, I think it's different because I grew up and there wasn't no social media. Social media was created by my generation. So my kids are growing up with a social media. So it's actually a teaching moment with me with my kids because I have to explain to them how to deal with social media and

bots and trolls and negative with marks. Because we didn't have to deal with that. We just dealt with what was in front of us in the physical. But now you can literally get stressed out by comments. Yeah, like you can literally people. I mean I wouldn't get stressed out because that's not how I was raised. I didn't. I wasn't raised on social media. But people are getting stressed out by getting trolled and negative remarks against them

on social media. But but I understand that because if you got to fight at school my generation, only people a school knew about it. It was three thirty and that was it. You talked about heard about you heard about it, you talk about on the buve. Oh man, Now it lives forever and a lot. And honestly, this is something that I get shared in texts. This is something that I thought about, and I say this and I'm not I'm not saying this may be the reason

it's so fortunate happened. But I think that's a lot of times why these kids choose and higher level of violence and fighting because they don't want to lose. They don't want to lose beyond world star. And I think that's what these kids are doing, is like these kids would rather pull out guns and solve their problems rather than my My my dad said, put your dukes up and just handle it. And if you take a fade,

you take a fade. But now the fade lives, and people like, oh, you got your aunts whipped in up. People can't help the embarrassment anymore. And these kids are being talk you know, with this music and the internet, they're talk you got to shoot at the ops. Yeah, rappers don't say you gotta fight the ops, so you gotta shoot the ops. Not only that, it's gonna desensitized,

it doesn't even face anybody. Yes, speaking of viral deon, Sanders offered was offered a twenty five twenty nine point five million dollars deal, but the Colorado Athletic director admits they don't have the money yet. What do you guys think about Dion Sanders leaving Jackson State to go to Colorado. This is a blessing and we've only just begun. Wait, but they ain't got the money in Colorado yet. They too, they bet on him, said they will recoup it later. Well,

I mean, you're not gonna get all that money. They got the money five million dollars a year, right, yeah, something like that. Why people mad that he left went in He sold the big dream. Now, if you paid any attention, you knew the dream he was selling wasn't possible.

But he sold it and he got people to believe it, and then each other to do some left, So my wife went to an HBCU and over the weekend we had a very aggressive debate, and she was just saying, you know, from her aspect, a lot of people from the HBCU culture that went to an HBCU, they would have loved to see him finish. Has some kids go to the league, stuff like that. She said. She was speaking because she has like a group chatting her and

her friends all went to HBCUs. She was just saying that it kind of bothered her because the HBCU community is just kind of like more like a family orient thing, and Dion treated his decision like a business And I was trying to explain to her, like I went to a p W y on Trust scholarship. I don't necessarily know the HBCU lifestyle and how he is more like a family from what I'm hearing, but I do know that Deon Sanders is freaking Dion Sanders, and he treated

this decision like a business move. Who else is gonna come in now and do what he did. I feel like he did a great job coaching, and I also feel like he did a great job for the community and everything that he was doing. But It's like, man, if you had an opportunity to get a bag, man, you better go get that bag. And he's putting his kids in a better position to try to go to the league. You know, It's it's really hard, uh, you know, to go to the league when you're going to the

HBCU colleges. You know what I'm saying that I'm just keeping one hunted. Like if you watch sports and you know most of those guys went to a you know, a big college d one. So I feel like what he did was just ultimate decisions based on you know, his family and a business move that he took. Because let's be honest, we all know Dion Sander is trying

to be an NFL coach. When you played for the NFL, the lifespan of the NFL players probably maybe eight years years five years if you're running back, right, and so it's over after that, and you gotta figure out what you're gonna do with your life, right, And I think Dion was very passionate about highlighting h b c U s I think he brought like it was a crazy amount of money that he brought to the city of Jackson just by being there. The city of City of Jackson.

By being there, then he got them like a new training facility, a new locker room, back to and so one thing I know about Dion is he's a competitor. And what I think everybody's missing is the fact that I think he stepped in this position and said I'm a pretty damn good coach. And they're probably people saying, yeah,

but it's it's stay go do it somewhere else. And I think in Colorado was one and whatever, they were horrible, right, And I think I think this is I think this is giving him a second act, like he's Dion Sanders the coach, And I think you're right. I think he will wind up probably wanted to go to the NFL, but he's like, I'm but I'm doing it like this. I'm starting from the bottom. I starting HBCUs got too

back to back titles. I'm gonna go to Colorado, see what I do there, and then if I wanted to getting a job in NFL as an NFL coach, I wind up doing that. And that's It's he's fifty five years old. I mean, you're life has to have purpose. What do you want them to do right now? But Again, I do understand where the hurt comes to. The hurt is coming from because it was such a great thing that he has been doing. People would like to see a longer a longer tenure. But this is what I say.

I don't think that Dion Sanders is not the only person that can do that. Correct. There are dozens of NFL greers. They are When Dion did that, I feel like all them should have spread out to all the HBCU. And this is all I'm saying. This is Dion damn Sanders. Y'all. This man played for the Falcons and the Braves and did a great job playing at both. Played baseball Hall, he played in the World Series, he got a Super Bowl,

he got two Super Bowl Championships. He had his own shoes like he's one of the best athletes ever to walk the planet. Okay, let's not act like this is this. This is not this is some regular Joe blow. This is Deon Sanders. Move on. He should said that jazz right to and you gotta think about it too. He's gotta think about it too. You got to pick him in the jet, sent the jet. He came with honest intention.

He would coached for three seasons. The average tenure of a college coach is three to five years, So it's not like any you know, it's not like he's it's out of the ordinary for someone to coach somewhere for three years and leave. And he went back to back championships. I was like, what more do I need to do? I'm getting on that jet. You know that yet? You know that jet? And he's he's literally and before we go to commotional, he literally is gonna go God them

take He's literally invading Colorado. And guess what do you know where he's coaching at Guys ever been in older Colorado? Is the mascot, the buffaloes or whatever it is. Man, you know Boulder, Colorado where they filmed Mark and Mindy in the seventies. He already has some confirmed recruits. You're trying to get on boy to go there too, my Auston, Yeah, I think he's trying to get him to down there too. I think it's gonna happen. He gonna make it Happy're

gonna make it happen. Prime Time, gonna make it happen. But let's take a quick commercial break. We'll be right back with more of the ball Show podcasts available everywhere. If you get your podcast, shout out the fan base. We'll be right back with more of the Baller Alert Show. And we were back with the Baller Alert Show podcast

available everywhere you get your podcast. We're shooting at fan Base. Yeah, with the Man of the hour, the man of the show, the man of the podcast, Mr Isaac Hayes, the third. How's it going, sir, I'm doing excellent. Make sure that you download fan Base. Please make sure I've been advocate for your app. Thank you very much. Appreciate the way who invested in you invest see you invested. We're doing our final round and fan Base of investing. You can

actually invest in fan Base. UM actually owned shares. I've raised over seven million dollars in equity crowd funding for this platform. And it's good that your part of UM some way. So if I invested our own part of it. Yeah, my man, yeah, yeah, invest Hey you the minimum tost you got to start engine dot com slash fan Base sent us the link I got you. Yes, Yes, start engine dot com slash fan base minutes. The minimum to invest two forty five. I'm raising two point five million.

We've already raised one point seven. So we're almost getting to the end. I definitely I'm about to go and get in earlier. You go, don't don't wait. This is our third one. So this is this the laugh one I'm doing before. Somebody that can, you know, help you get verified to you gotta still follow the guidelines and yeah, yeah, but I know somebody. I know somebody working fan base. I know somebody working fan base that got me get your blue check, got me check okay, Instagram trip No,

but listen, fan base is a dope app. I would love to come down here and uh because I've seen you one time someone was DJ and live was a b stroup. He was DJ and live from here. This is a dope app, UM, and I encourage everybody to down little to app and then participate in a because you have the same thing that UH clubhouse has. You have the same thing that uh Instagram has and Snapchat, a ticktok and TikTok. Yeah, all the apps is that

our people. And you can have subscribers. Can you break down the paying part because I have free to use, free to download, free to use UM. But you can follow someone that you can also subscribe to the same person for four ninety nine a month. And when I tell everybody is subscriptions are about to take over the globe.

And if you're not monetizing your content today, five years from now, you're gonna regret you didn't start today because you're gonna be out earned by somebody that is less talented than you are has simply decided to do so. And so it's so simple, like like everything that you see Instagram doing with subscription, we we pioneered that. Fan Base is the first app that allow you allowed you to subscribe to another person via in that purchase. No

app that before fan Base. Yeah, I definitely saw that, and then I saw Instagram. They have to they're afraid because I mean, you know, black culture is the economic engine of social media. Hello, it's it's the culture that generates the views, which creates the opportunity for them the place ads in between those views and make a billion dollars in a year, which is what Facebook may last year between Instagram and Facebook and ads und billion. But how much did they get back to the hood boom?

I just I just created my account that quick. So for you now again, I've been getting my DJ friends to come and join the app. And one thing that they all like about fan bases they don't get kicked off when you live, right, What is the difference between getting kicked off on live and then Instagram kicking you off live? A couple of reasons to see why. One, if you think about it, like what money does Instagram

make by allowing you to go live? They have to pay to license all that music based on their monthly active users, so they got to cut a check to pay for that. So so Instagram got two billion monthly active users, right, so that means they got to pay to have all that music play. So they're like, we're not even making any money. It's a free service that we provide for fan base. We have the same licenses with all the pr oh so b M, I ASCAP, C sex, so can GMR DJ to your heart's content.

And we pay based off our monthly act of users. And we're monetized, so we can still afford to pay for those licenses. Why do you call the fan base? You know what? I don't even I mean think, Well, okay, the reason why I called it fan base was because there are two things that I recognize. Everyone is a

fan of something, and everyone has a base. And that's what really made me think about it, because it's like, you know, people that follow you on social media, follow you passively like a magazine at a grocery store order nosy or their haters, right, but that five percent is

your fan base. They rock with you. And if those people subscribe to you, Let's say like I al, I say, five thousand people subscribe to you on a fan base, right, you get half the subscription revenue, which is two thousand and fifty cents, same as like twitch, prime and YouTube. So think about five thousand people subscribe you as twelve thousand, five hundred a hundred fifty thousand dollars a year. It's more than Americans making a year all tickets five thousand people.

If you have a million followers, you have fifty thousand fans, and those people will pay you a hundred twenty five thousands and mother, you make one point five million dollars year just off fifty thousand people. I know people with thirteen million TikTok followers that don't make a hundred grand a year off TikTok. Damn. I'm telling you it's in subscriptions. So do you have people on and I did check my account. I think I have like sixty bucks in

there because you got and we probably just paid. We paid it the first of very month. If you had sixty bucks, you cant pay anything with twenty five hours, we pay you. Because what happens is, let's just say I can buy hearts. I think I bought hearts and then I buy Love is a love love Yeah, so if I love your post, you get how much half a penny for every love? So someone because I someone loved my post like ten times. Every every time you love because you could like it, comment or you can

hard it. Your heart is paid love. Yeah, so you can love the posts you when you go live. You know, the hearts that fool up on Instagram don't mean anything when you live on fan base. Every time somebody tafts that you make money, I'm I'm a lot of day made like twenty real quick. That's why I was getting all my DJ buddies to sign up. We're gonna we're gonna take a don't put you on my profile picture.

Come up with this. It can't you know? So I was so you know, I've been producing, like I was managing my dad's to staying in producing and licensing my music, and it came from the purest place ever. It's funny how like life just throws you an idea. This kid went viral from Memphis for dancing in a Spider Man costume at a game stop. I fel people remember the clip, but he went superviral, and I just shot him a DM and said congrats young Memphis because he's from Memphis.

I'm from Memphis. And he hit me back. He's like, are you a manager? He's like, I need a manager, and he's like kind of talked to you on the phone, want to call you. And I was like, well, I think about it, but you know, I don't really manage influencers. And I left that conversation feeling like, Wow, he's having the moment of his life, and how does he monetize because he doesn't own Spider Man, and Marvel and Disney could shut that down at any time they feel like

they want to shut it down. I was like, people need to be able to subscribe to people like Netflix. I was like, I need to be able to follow you, but if you post something that's really dope, I should be able to subscribe to you. And this is a year after only Fans came out, so nobody only fan nobody knew only fans was once I did my research first. So they're only two apps out there, Patreon and only Fans. Neither one of them were social networks. Only Fans was pooring.

It was called fans only primarily porn. So I was like, we need just a regular app that any person on the planet can monetize their content and have subscribers. And then that was fan Base And so here we are now, but hundred eight plus countries, Iowa's and Android over three hundred thousand users. So you just have this idea like did you know some people in tech or did you have to research that? So so yeah, have some texts

and says. So the first thing I did is like, if I'm gonna do something, I want to learn about to educate myself about it. So, um, there's a place called the Gathering Spot here in Atlanta, and I was a member and I met three people that were in the tech space, Jewel Berk's, Barry Givings and Justin Dawkins, and they have a company called Collapse Capital. Jewels sold her company to Amazon, buried with with tech stars. Justin worked at Google and I just asked him, Okay, what's

tech like? And they gave me the foundational ideas of what what tech is about. And then um, I, I you know, started to build the company and I took two in a thousand dollars of my own money. She was just crazy, sounds crazy, but I was like, I'm

a gamble on myself. Um and built the original version of fan Base and then um and then listen to a lot of mentors and people tell me, you know, about the tech space, and coming from the music industry, nothing is more grim me than the music business, nothing like. So when I got to tech, I was like, oh, this is easy, and it's very very similar. Like vcs are like the label and your app is like the artists.

So if you walk into a VC's office, Adventure capitals to people that have fund apps, the people that fund apps, you're walk into their office is like you're walking off the street with no buzz. So they'll give you the basic deal here, here's want of your company, like damn. And people take those deals all the time. Your company for the money that I spent the building, that's called a precede. And so sometimes people wind up giving big chunks away of their company to do that. I passed

that because I paid for it myself. And so then I had one meeting with a VC and it felt very like I'm the big VC, you're the little artist, you know whatever. And then COVID hit and I couldn't move anyway. So I tried equity crowd funding. In the game me, I was like, oh, this is like going independent. So now I can sell shares out the trunk of my car to the tun of seven million dollars. I raised more money than most people that get funded by vcs,

but I got my money from the people. And simultaneously, fan Base is a product that is in the marketplace, so you can actually download and and use it see if it's something you felt like invested in. And then when you use it, you become someone that helps promote the app. A smart I'll put my coins up, yeah, and and I tell you it's the biggest It's the easiest legal flip of all time because I'll ask the question, but we all know the answer. What gives an app

it's value, it's users. So if everybody left Instagram tomorrow, Instagram were zero dollars and zero cents right, and if those people went to fan base, fan base were worth a hundred billion dollars, right, So before imagine if someone allowed you the opportunity to invest in own part of the company, and then we all move at the same time, and then the value of the company goes up. So we're inflating the value of our own asset by simply

moving over there and using it. And you can transfer all your content from Instagram or TikTok, so you can move it. You can actually take all your posts and just copy them over and stays on Instagram and we just ship everything up with a fan base, or you can store over there. What do you think it's going to take for the culture to get off of the I G T and get over the fan base? You know that's black owned. I don't I don't think. I

don't think that will happen in that way. I think that social media, every social media platform has a lifespan. They live and they die. So my Space is dead. Facebook as a senior citizen, um, Instagram is a middle aged adult Snapchat some millennial ticktoxas centennial. And I don't think I didn't really build fan base for me or

I build fan base for someone that's eighteen nineteen. We can all use it, but the but the generation is gonna understand it and carry the torch are the young kids because they understand in that purchases virtual currency monetization. My little brothers sixteen, he don't know paper money. He knows what's on his card, he knows what's on cash app. He knows that, and so I don't expect that. Plus,

people have relationships with social media. If you admit it, it's like a relation, a ship, right, It's like I've been I've been with Instagram since two thousand ten. I mean, I've been in a relationship Instagram for twelve years, and it's hard to walk away. You put a lot of time and energy building your following. You're comfortable there, and the app doesn't treat you well, and you still stay. They banned your content, they suppress you, but you still stay.

It's a psychological situation. But I tell people all the time, date apps cheat on Instagram, cheat on Instagram. Like if if dj Kalett was faithful to my Space and Facebook and Twitter and Instagram, he would have never met Snapchat. That's how he up and that was the love of it. It changed his life. It's the same thing for Jason Derulo on TikTok, and Jason Derulo's career was over he got on TikTok. Kee's one of the largest people on

TikTok and making more money than every day. But if you decided to say I'm just stuck on Instagram, it's like, no, I'm I'm trying something new. So you gotta try something new and then and then the world up. I'm telling you the world. I keep saying it's gonna be crazy. I say it on every interview so that I know that this is going to be recorded and played somewhere ten fifteen years down the line. Like subscriptions are going to make so much money for people, it's going to

be scary, Like it's going to be trillions now. They're doing it already for the networks like HBO or okay. But but what I mean is there's seven and a half billion people on the planet with a smartphone, right, how many people have Netflix? Out of seven and a half billion millions, at least half of that, it's only million people that have Netflix because they share passwords. I mean, yeah, probably, But to think that people subscribing to other people is

going to be bigger than Netflix, Disney, Apple, Spotify. I can buy at seven and a half billion people that can click a couple of buttons on a smartphone and subscribe to somebody. I know that, Like I know the people can't see this, like probably won't be able to see this, but if I can, if I showed you how easy it was to subscribe to somebody on a fan base, it's scary. Like I said, okay, I want to subscribe to this person, right, I just hit this button right and said subscribe, and I hit it again

and I'm a double clip and that's it. Damn, that's that's two dollars and fifty cents for you. So imagine like when something and this is why I don't think people understand, and when Bad Babies, when Bad Baby made all that money off only fans, I didn't. I thought it was going to change the game. Like they still

don't get it. And then a couple of weeks ago, tell the Swift selves two million dollars worth the tickets in like an hour, and I'm like, you don't understand, Like when someone goes viral from subscriptions, when somebody gets three million subscribers, four million subscribers in a day. They have made like eight nine million dollars in one day. The world is going to change. It's going to be like what am I doing? Why am I here for free? Why am I dancing and singing and tell of these

jokes and doing these kits for nothing? When everybody ain't gotta follow me? Like all it takes is five percent. Like I said, fifty thou people subscribe to you gives you one point five million dollars a year. I know artists. I know people with millions of fillers on Instagram and are making one point five million dollars year after their social media they broke. They don't know how to use it. But I think that's why a lot of these gen zeers and millennials go to YouTube, because they make that

from subscriptions off of YouTube. But but it's it's still a lot harder because they don't have the tools. And then people really get on YouTube for the monetization for the ads, but it's harder to make money off ads like all these cookies and everybody being at the opt out of people tracking you on your phone and ship like that that thing, right, there, that's over with. That's what.

That's why, that's why everybody's kind of panicking, like all these platforms are going to have a decline and AD revenue for the first time ever. YouTube I think they said they're gonna lose seven million AD revenue. Instagram is gonna lose billions and AD revenue because they're not making the money. And so these platforms are gonna decline. And we really don't know how how old a platform can get. Like Facebook is gonna turn twenty in two thousand twenty four.

We don't know what it's going to be. The thing I think the problem with YouTube is too, you know, because they can do subscribe. They can't do subscription based uh like where you can subscribe for free on YouTube and you can pay you know, different tiers of money for however they said it, but YouTube take so much of YouTuber's money. Ours is ours is very similar. It's

about but ours. Apple and Google take thirty because we're using the in that purchase technology the convenience of that, and then we take twenty and then we get fifty to the users. So you get but you have to give Okay, yeah, but but the convenience of being able to click two buttons or fingerprint or a face scan

or something like that. And that's what I understand. It's like like there's nothing, there's nothing in between you and seven and a half billion people except two clicks of a button and two dollars and fifty cents every time. I would be busting my ask for subscribers. My job would be to get the subscribers to get the money. Absolutely how much money that like, I can't. I'm telling you it's gonna be. So it's gonna be people that are so rich. It's like, why am I doing what

I'm doing? All right? So I need you looking at camera there and Mr Hayes, and I need you to tell there about it. Why don't you to stop doing what they're doing? Get off Instagram? Well do they need to get off Instagram base? Stay on Instagram on all your social media reforms base, you use all your other social media platforms as a a funnel to come to fan base and start building your audience there. That is

the point. I think. When when bad Baby made that money, right when she made out that money, you know what she did. She archived all her content on Instagram. She has sixteen million followers on Instagram. She took all her post down. She's like, what what point is there for me being on Instagram? I can't push a button and reach sixteen million people? Why am I here? I pull up the Rocks page right now. He has three hundred million,

three something million followers on Instagram. Right his post only gets seen by eleven million people, twelve million people. Because if the Rocky reach three hundred million people, that's three times the reach of the Super Bowl, which only comes on one day a year, four hours a day. And they charged seven million dollars for thirty seconds, So the rock could charge twenty one million dollars. You could post on one the page and reach three d million people

with a thirty second spot. He could charge twenty one million dollars a post. That's what I'm saying. That's why the algorithm is. So that's why the brushes you down, because they're like, if that's the case, then brands will just come and pay you. Instagram and they recently switched the algram rhythm around to where like you're a lot of the people that you follow their hidden Yeah, I mean, I mean, it's a it's a shell game. Everybody. I said, don't feel bad about if you feel like a shadow

man everybody. Content is suppressed on social media, everybody. I mean, I'm super suppressed. It doesn't like nothing gets seen by what I post. But I feel the same way. I'm like, how do I get how do I have more followers? But I got more likes a couple of years ago than now, from two thousand ten to two thousand and fourteen. Instagram with the funnest place on Earth. You could go viral. You can get up. You need five million follows and that you can join the platform like go viral, wind

up on world Star. I'm gonna have It. Doesn't work like that because it's a business now that advertising is the business, because they want you to pay you content says it right on top of mine. Would you like to boost this post? I'm over here like no, Yeah, I'm like, why do I got to boost the post? And they're trying to put it? Shows reels on Instagram so bad, trying to uh, how about this TikTok? If I post a regular video, just if I just do a regular post, I'll probably not even get viewed a lot.

But if I post a reel, my real gets forty fifty sixty thousand views. But if I just do the same video just on a regular post, That's what I tell you. Two reasons why that happens. One, your regular videos are are unique views, which means once you watch the video for three seconds, it counts as a view. No matter how many more times I watched that video, you don't get any more views. Rails and TikTok's the milliseconds you watched the video, it's a view. If you

watch that video twenty times, it's twenty views. That's why it looks more because it's like, oh ship, like I'm getting all these views, but it's really people watching your video two times three times and it's going viral. And those videos are shorter. Think about this. They start running ads on those long videos. That's why Country Wayne left Instagram. Remember like I g TV like they did in that because it's like YouTube they did at that because there's

not enough video to run ads in between. But if you're posting one minute videos, too many videos, you know how much contentaris to run ads in between now, So it's like they want you to post reels so that they have more content to run ads in between. To make more money. That's the game. Damn all right, let's take a quick commercial break. Isaac Hayes the Third is still here kicking it with us right here on the ball Alert Show Podcast. We'll be right back with more

of the Baller Alert Show Message. Dear ball Alert, I am a fifty five year old beautiful woman. I have been dating for about two years now. I most recently met this man about a month ago. We went out on a few dates and he has yet to try to kiss me or even try me. Now. We are not young, we're older and know what we both want. Why do y'all think he hasn't tried to do anything to me? Because I'm ready for it? Am I coming

on too strong? Help me out, y'all? Damn? That mean he didn't pop one of those rhinos yet, That's all that is. He gotta get started, baby. You know what I'm saying. Maybe you need to stop by the gas station. You know what I'm saying. Get one of them honey packs. You know what I'm saying, Put one of them honey packs in the in the Hennessee. But just get him a rhino, you know what I'm saying. You know he's a little older, so he might need a little jump star,

you know what I'm saying. Days I don't I don't even know. Maybe he just maybe he's six d you know. You know men's sex drive decline as we go older and women's goes up. Sure does. So he might have been like, hey, when I was twenty five, I'm five, I just want to watch football. Chill. You need one of them rhinos. Get him back and get them back. I don't know him. The fact he hasn't tried to kiss her. Maybe he just don't know. Maybe you don't

like her, don't like that. Maybe they went more than one day, so he probably like a little bit of times. How many dates think going like, no, that's not no, he's just chilling. We went on a few dates and he has yet to try to kiss me or even the first time. You're supposed to be puckering up right, that's he's just chilling. He's just moved. But that's honestly, that's that's the smart strategy. Her crispy cream light is on,

That's what I'm saying. And she says she's beautiful, so that means you better get you one of the young boys out here. He said, Now, we're not young. She said, we're not young, We're older and know what we both want. Why do y'all think he hasn't tried to do anything to me. You know he won't. I just said it. He needs that jump start, you know what I'm saying. I would definitely say, why don't she just make the first move? Then make the first move. Women are afraid

to make the first move. Aft she just set up. She's talking to phone of us right now. Make that move. A matter of fact, that one of my friends she's on, she's on social media, and she was like, shoot your shot, shot man, just now. If he rejects you, then you'll know. If he reject you, then you shoot your shot in here. He yeah, yeah, if he's on a couple of days with you, he like you. So maybe he's just trying to not be offensive or not to come on too

strong and kiss you. So check your breath, make sure your breath right. He probably went on his COVID test to come back in something. Yeah, but I usually have something crazy to say. I don't have nothing crazy decide. I just think that's the only thing I got to say. Yeah, as of Hayes, we appreciate you. Now, we do something called pep talk. That's when you look into the camera and give some people some motivation. People that may look to you for motivation, look up to you. Whatever that

may be. You look at that camera and you give him some motivation. What I can say is, do not be afraid to start something, even when you feel there's competition in the marketplace. When I started fan base, the first thing a white beast he said to me is why would you want to go up against Facebook and Mark Zuckerberg? And I was like, One, I can build everything that Mark Zuckerberg can build, but Mark Zuckerberg can't build me and my culture. Also, look at where social

media has been the last month or so. It's been very very unstable. TikTok might get banned in the US. Elon musk about Twitter. Mark Zuckerberg is building the metaverse and people are getting fed up with Instagram. Just run your race, you know what I'm saying. So do not be afraid to start something no matter what somebody else is doing. Put your blinders on, um, put your head down what I'm saying, and race forward and stay on your mission and continue to do that. Don't worry about

what everybody else has going on. There's a million pizza restaurants in town, and we still got Papa John's, Dominoes and Pizza Hut, So there's enough room to go around for everybody to have a piece of the pie. So don't let anybody intimidate you from out of doing your purpose or doing your job. They're gonna try to satilize you. They're gonna try to tie your name. They're gonna believe you. We're gonna believe you, destoy you, destoy you. They're gonna

try to believe you. They're gonna try to sell last your name. They're gonna try to soberstize you. They're gonna just try to do anything they're trying to do to destroy you, to store you. I can't get enough of baller Alert. Follow us on all social media platforms at baller Alert all go on to bollerw alert dot com