Understanding Price versus Value (with Doug Howarth)
Episode description
What's the difference between value and price? Why should leaders invest resources in strategic pricing and value analysis? How do we make economics and finance topics a higher priority in our schools? How can leaders build the skill of data literacy in their teams?
To help answer these questions, we have Doug Howarth joining us today on The Balancing Act Podcast. Doug is the CEO and founder of Hypernomics. He is an author, inventor, and entrepreneur. His company’s patented software aids businesses and institutions in market identification, pricing, and product-market fit. We’re going to tap into Doug’s vast experience to discuss key future-facing skills relating to finance, data, and strategic pricing.
Tune into episode 149 to hear Doug's story, his career "rocket-booster" moment, and his thoughts on strategic pricing and value analysis.