In this week's episode, show host Paul Roetzer sits down with Cade Metz, technology correspondent for The New York Times, and author of the book Genius Makers: The Mavericks Who Brought AI to Google, Facebook and the World . This special episode took place during MAICON 2021 when Paul and Cade sat down for a fireside chat to discuss the story of AI throughout the past few decades. Cade's book, published in 2021, gives readers an insider’s look at the mavericks leading the race for AI supremacy. ...
Mar 15, 2022•50 min•Season 1Ep. 11
In this week's episode, show host Paul Roetzer sits down with Karen Hao, senior AI editor, MIT Technology Review . This special episode took place during MAICON 2021 when Paul and Karen sat down for a fireside chat to discuss responsible AI. In this episode, Paul and Karen explore the ethical development and application of AI. Drawing on her expansive research and writing, Hao offers: An inside look at the policies and practices of major tech companies. Lessons learned that you can use to ensure...
Mar 08, 2022•44 min•Season 1Ep. 10
In this week's episode, show host Paul Roetzer, sits down with Britney Muller, Founder of Data Science 101 and former senior SEO scientist with Moz. Britney is a prototype of what we call a next-gen marketer—or someone who understands what is possible with smarter technologies. In the episode, Muller talks about machine learning from her perspective, and the different tools and resources available to help apply AI in your career. She also discusses: Specific AI use cases for SEO. The impact of A...
Apr 06, 2021•52 min•Season 1Ep. 9
In this episode, Kevin Walsh, Group Product Manager for AI at HubSpot, gives us an inside look at how HubSpot thinks about artificial intelligence, and what customers can be doing to take advantage of AI-powered features within the CRM platform. Show host Paul Roetzer also dives into HubSpot’s point of view on AI, AI applications in the platform that customers can use today to make their marketing smarter, and a little bit into the company’s product roadmap for AI solutions!
Mar 30, 2021•48 min•Season 1Ep. 8
How can AI enable brands to deliver personalized customer experiences in real-time, so you can increase your revenue, shorten your sales cycle and strengthen your brand? Drift leaders, Maggie and Jordan, discuss how they use AI to achieve all of the above. They also share how Drift (the world's leading conversational marketing and sales platform) thinks about AI, plus how the company is integrating AI into its platform. Listen to the full episode for more on: Virtual Selling Assistants and how t...
Mar 09, 2021•38 min•Season 1Ep. 7
We are entering the age of intelligent automation. What does it mean for marketers? How will our jobs evolve? These are just a few of the questions we sought to answer in the 2021 State of Marketing AI Report . We teamed up with Drift in fall 2020 to gain unparalleled insights into the awareness, understanding and adoption of AI throughout the industry. What we learned is that the industry is on the cusp of transformation. In this episode Paul Roetzer, Founder and CEO, Marketing AI Institute, an...
Feb 09, 2021•1 hr 1 min•Season 1Ep. 6
During his interview with show host Paul Roetzer, Harry discusses practical applications of AI that he has worked on and forecasts game-changing innovations coming in the next three to five years. Listen to the whole interview to hear more about: How AI will change our jobs as marketers. How machines can make us more human. Why McDonald’s is one of the most innovative brands he’s worked with. Tips for marketers looking to become innovators.
Feb 02, 2021•50 min•Season 1Ep. 5
David Meerman Scott digs into the dark side of social media and considers the question: Is Facebook evil? He also shares his thoughts on how AI-powered algorithms are affecting the way we consume news, and what it all means to brands and marketers.
Jan 19, 2021•43 min•Season 1Ep. 4
In this episode, we address the burning question that drove our show host, Paul Roetzer, to start exploring AI years ago: Can AI create content? Back in 2015, the answer was generally no. But, so much has changed that impacts journalists, marketers, and the future of business. In this interview with Jeff, we discuss: How AI can level up your content marketing. How major advancements in natural language generation (NLG) are transforming the field. Predictions for the future of content marketing a...
Jan 19, 2021•51 min•Season 1Ep. 3
In this episode, our main topic is conversational AI. Paul and Christi discuss the prevalence of conversational AI in our everyday lives—from voice search to chatbots and how they affect consumer behavior. She also answers several questions she gets from her marketing peers: When it comes to voice search, where are the answers pulled from? And how does that affect my brand’s ability to show up? What is the difference between voice search and digital assistants? How can marketers get started with...
Jan 19, 2021•56 min•Season 1Ep. 2
Mathew is regarded as one of the leading minds on the future of marketing. During his interview, Mathew discusses the “Post AI Consumer,” and how AI has already changed the way consumers connect, find things, interface with technology, and make purchasing decisions. Listen to the show to hear more about: How deep fakes can actually be a positive thing. Shopping on the "edge," and why it’s the next major wave of commerce. How you can adapt to a world in which AI powers everything. Ways to underst...
Jan 19, 2021•46 min•Season 1Ep. 1
The Artificial Intelligence Show is a weekly podcast hosted by Paul Roetzer and Mike Kaput, two trusted voices helping business and marketing professionals navigate the age of AI. With 2M+ downloads and 200+ episodes, this is where real practitioners come to cut through the noise and figure out what AI actually means for their work, their teams, and their careers. Every week, Paul and Mike break down the biggest AI news, translate the latest research and tools into plain language, and share hone...
Jan 13, 2021•2 min
