The Artificial Intelligence Show

Paul Roetzer and Mike Kaput•podcast.smarterx.ai

The Artificial Intelligence Show (formerly The Marketing AI Show) is the podcast that helps your business grow smarter by making AI approachable and actionable. The AI Show podcast is brought to you by the creators of the Marketing AI Institute, AI Academy for Marketers, and the Marketing AI Conference (MAICON). Hosts Paul Roetzer, founder and CEO of Marketing AI Institute, and Mike Kaput, Chief Content Officer, break down all the AI news that matters and give you insights and perspectives that you can use to advance your company and your career. Join Paul and Mike on The AI Show as they work to accelerate AI literacy for all.

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Episodes

#7: Maggie Crowley & Jordan Esten, Drift: Accelerate Revenue with AI

How can AI enable brands to deliver personalized customer experiences in real-time, so you can increase your revenue, shorten your sales cycle and strengthen your brand? Drift leaders, Maggie and Jordan, discuss how they use AI to achieve all of the above. They also share how Drift (the world's leading conversational marketing and sales platform) thinks about AI, plus how the company is integrating AI into its platform. Listen to the full episode for more on: Virtual Selling Assistants and how t...

Mar 09, 2021•38 min•Season 1Ep. 7

#6: Special Edition: The 2021 State of Marketing AI Report

We are entering the age of intelligent automation. What does it mean for marketers? How will our jobs evolve? These are just a few of the questions we sought to answer in the 2021 State of Marketing AI Report . We teamed up with Drift in fall 2020 to gain unparalleled insights into the awareness, understanding and adoption of AI throughout the industry. What we learned is that the industry is on the cusp of transformation. In this episode Paul Roetzer, Founder and CEO, Marketing AI Institute, an...

Feb 09, 2021•1 hr 1 min•Season 1Ep. 6

#5. Harry Syed, Exec. Director of Innovation: AI That Could Change Everything

During his interview with show host Paul Roetzer, Harry discusses practical applications of AI that he has worked on and forecasts game-changing innovations coming in the next three to five years. Listen to the whole interview to hear more about: How AI will change our jobs as marketers. How machines can make us more human. Why McDonald’s is one of the most innovative brands he’s worked with. Tips for marketers looking to become innovators.

Feb 02, 2021•50 min•Season 1Ep. 5

#4. David Meerman Scott, Marketing Strategist: Is Facebook Evil?

David Meerman Scott digs into the dark side of social media and considers the question: Is Facebook evil? He also shares his thoughts on how AI-powered algorithms are affecting the way we consume news, and what it all means to brands and marketers.

Jan 19, 2021•43 min•Season 1Ep. 4

#3. Jeff Coyle, MarketMuse: Can AI Create Content?

In this episode, we address the burning question that drove our show host, Paul Roetzer, to start exploring AI years ago: Can AI create content? Back in 2015, the answer was generally no. But, so much has changed that impacts journalists, marketers, and the future of business. In this interview with Jeff, we discuss: How AI can level up your content marketing. How major advancements in natural language generation (NLG) are transforming the field. Predictions for the future of content marketing a...

Jan 19, 2021•51 min•Season 1Ep. 3

#2. Christi Olson, Microsoft: Conversational AI

In this episode, our main topic is conversational AI. Paul and Christi discuss the prevalence of conversational AI in our everyday lives—from voice search to chatbots and how they affect consumer behavior. She also answers several questions she gets from her marketing peers: When it comes to voice search, where are the answers pulled from? And how does that affect my brand’s ability to show up? What is the difference between voice search and digital assistants? How can marketers get started with...

Jan 19, 2021•56 min•Season 1Ep. 2

#1. Mathew Sweezey, Salesforce: The Post-AI Consumer

Mathew is regarded as one of the leading minds on the future of marketing. During his interview, Mathew discusses the “Post AI Consumer,” and how AI has already changed the way consumers connect, find things, interface with technology, and make purchasing decisions. Listen to the show to hear more about: How deep fakes can actually be a positive thing. Shopping on the "edge," and why it’s the next major wave of commerce. How you can adapt to a world in which AI powers everything. Ways to underst...

Jan 19, 2021•46 min•Season 1Ep. 1

Introducing The Artificial Intelligence Show

The Artificial Intelligence Show is a weekly podcast hosted by Paul Roetzer and Mike Kaput, two trusted voices helping business and marketing professionals navigate the age of AI. With 2M+ downloads and 200+ episodes, this is where real practitioners come to cut through the noise and figure out what AI actually means for their work, their teams, and their careers. Every week, Paul and Mike break down the biggest AI news, translate the latest research and tools into plain language, and share hone...

Jan 13, 2021•2 min

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