There was no shortage of AI product updates this week! We are back with lots of exciting AI news for episode 67 of The Marketing AI Show. Paul and Mike break down their experiences with ChatGPT Vision, delve into AI tech controversies, discuss a more personalized AI assistant with Bard, and more. 00:04:14 — MAII Tests ChatGPT’s Vision capabilities 00:23:14 — Rewind introduces controversial wearable AI pendant 00:35:41 — Google announces Assistant with Bard 00:43:06 — Adobe aims to improve AI ima...
Oct 10, 2023•1 hr 4 min•Season 1Ep. 67
After travels to Miami and Austin (Paul), and Baltimore (Mike) for events and presentations, the team is back together in Cleveland to record episode 66 of The Marketing AI Show. And the AI news didn’t slow down. The guys break down the biggest happenings and advancements including further development of ChatGPT, Meta, Anthropic, Spotify, and more. 00:05:09 — Kevin Roose took ChatGPT’s new features to the test 00:26:13 — Meta introduces AI Experiences 00:37:12 — Amazon invests $4B in Anthropic 0...
Oct 03, 2023•1 hr 6 min•Season 1Ep. 66
We’re back with an exciting week of AI news! This episode was recorded Sunday, Sept. 24, only to wake up to Anthropic/Amazon news , and ChatGPT updates ! But more on that next week. In the meantime, Paul and Mike break down some exciting updates from OpenAI, Sequoia Capital, Microsoft, and more. 00:02:44 — DALL-E 3 00:08:12 — Sequoia Capital’s Act 2 of their Gen AI Market Map 00:18:45 — AI and the accounting industry 00:30:06 — Bard and the Google apps connection 00:33:29 — Microsoft announcemen...
Sep 26, 2023•57 min•Season 1Ep. 65
Live from Los Angeles! As Mike records from Anaheim prepping for the California of Realtors annual REimagine event, and Paul Roetzer is coming off the heels of a whirlwind trip to Munich for an event he keynoted, they sit down for a quick 56 minutes to regroup on the latest in artificial intelligence, business, and marketing. Paul and Mike discuss: AI and the workforce: professional services plus AI’s impact on our work, and what’s next for AI? And then, a handful of rapid-fire topics for you. T...
Sep 19, 2023•58 min•Season 1Ep. 64
Inside Elon Musk’s struggle for the future of AI We just got a never-before-seen look at how—and why—Elon Musk decided to go all-in on artificial intelligence. This comes from an article by Walter Isaacson in Time, and is adapted from his upcoming book Elon Musk, which publishes today! Issacson’s name may ring a bell, as he’s also the author of the Steve Jobs biography.) In the article, Issacson gives new details on the actions Elon Musk has taken to get highly involved in the future of AI. It t...
Sep 12, 2023•1 hr 8 min•Season 1Ep. 63
Introducing ChatGPT Enterprise OpenAI announced they’re launching ChatGPT Enterprise. This is a version of ChatGPT with enterprise-grade security and privacy, unlimited higher-speed GPT-4 access, longer context windows, advanced data analysis capabilities, customization options, and more. The move appears to be a response to enterprise demand for a safe, compliant version of ChatGPT, says OpenAI. “Since ChatGPT's launch just nine months ago, we’ve seen teams adopt it in over 80% of Fortune 500 c...
Sep 05, 2023•58 min•Season 1Ep. 62
Pirated books are powering generative AI The Atlantic just released a major investigative journalism piece that proves popular large language models, like Meta’s LLaMA, have been using pirated books to train their models—a fact that was previously alleged by multiple authors in multiple lawsuits against AI companies. The article states, “Upwards of 170,000 books, the majority published in the past 20 years, are in LLaMA’s training data. . . . These books are part of a dataset called “Books3,” an...
Aug 29, 2023•1 hr 1 min•Season 1Ep. 61
AI is going to eliminate way more jobs than anyone realizes AI is going to eliminate way more jobs than anyone realizes, according to a new in-depth article from Business Insider. The publication says AI could disrupt over 300 million jobs worldwide but also add trillions in value to the economy. The article dives into a number of data points that support this conclusion from various sources, including the fact that non-generative and generative AI is estimated to add between $17 trillion and $2...
Aug 22, 2023•1 hr 10 min•Season 1Ep. 60
It’s been another interesting week in the world of AI…with a few things we need to keep our eyes on. Paul and Mike break it all down—and then some—on this week’s episode of The Marketing AI Show. Anthropic CEO joins the Dwarkesh podcast to talk about the future of AI. Dario Amodei, CEO and co-founder of Anthropic (maker of the Claude 2 large language model released in July of this year), just gave a wide-ranging interview on the future of AI. The interview took place on a recent episode of the D...
Aug 15, 2023•59 min•Season 1Ep. 59
Huge updates for ChatGPT are announced OpenAI just announced huge updates for ChatGPT that hold the potential to transform how we use this popular AI tool. The updates include a number of things including: Prompt examples: At the beginning of a new chat, you’ll now see examples to help you get started; Suggested replies: ChatGPT now suggests relevant ways to continue your conversation; GPT-4 by default: When starting a new chat as a Plus user, ChatGPT will remember your previously selected model...
Aug 08, 2023•1 hr 7 min•Season 1Ep. 58
That’s a wrap on MAICON 2023, and Paul and Mike break down some common themes, key takeaways, thoughts on what’s next, and much, much more. And while our annual Marketing AI Conference was top of mind the most, a story on Sam Altman and more news on generative AI’s impact on jobs were two topics that needed to be covered. A recap of MAICON 2023 In case you’ve missed it, it’s been a huge week here at Marketing AI Institute as we just wrapped up our 2023 Marketing AI Conference (MAICON) last Frida...
Aug 01, 2023•1 hr 12 min•Season 1Ep. 57
With MAICON 2023 just around the corner, Paul Roetzer and Mike Kaput break down very different directions of AI this week. From incredible to dumb, from thorough to questionable, there’s lots to break down. Meta’s incredible new (free!) ChatGPT competitor is here Meta’s latest announcement has big implications for the world of AI. The company announced that its new, powerful large language model, LLaMA 2, will be available free of charge for research and commercial use. The model is “open source...
Jul 25, 2023•1 hr 19 min•Season 1Ep. 59
AI-Powered Content Strategy In exciting news, this podcast, The Marketing AI Show, recently surpassed 100,000 downloads. That’s exciting and a huge milestone for us, but the story is the content strategy…and AI’s role in it. Prior to October 2022, the podcast format was interview-style, where Paul was vetting experts, scheduling interviews, and more, causing inconsistency. This led to the podcast being an afterthought in the marketing strategy. Then in October, we put the weekly podcast at the c...
Jul 18, 2023•1 hr 8 min•Season 1Ep. 55
As generative AI continues to improve, iterate, and integrate, there are news stories to discuss and advancements to break down. That’s why we’re happy Paul Roetzer and Mike Kaput are back for episode 54 of The Marketing AI Show. ChatGPT Code Interpreter available for all OpenAI announced on July 6 that ChatGPT’s Code Interpreter feature will be made available to all ChatGPT Plus users. Previously, only select users received access after signing up for a waitlist. Code Interpreter gives ChatGPT ...
Jul 11, 2023•1 hr 8 min•Season 1Ep. 54
The band is back together! After Episode 51’s Year (so far) in Review and Episode 52’s Top AI Questions episodes, Paul Roetzer and Mike Kaput are back to the podcast format you’re used to. Well, sort of. Because there’s a bit of news to catch up on, many topics that took place over the past few weeks were covered in this episode. We hope you enjoy it! Salesforce Unveils AI Cloud Offering Salesforce just launched “AI Cloud,” which gives enterprises the ability to safely use enterprise-ready AI. A...
Jun 27, 2023•1 hr 9 min•Season 1Ep. 53
After 26 Intro to AI classes since November 2021, we’ve seen quite the gamut of questions from our attendees. So far in 2023, we’ve hosted seven classes, with a collective 147 questions asked. We wanted to take this week’s podcast episode and run through the most commonly asked questions–and answers. We hope you enjoy this episode, and join us for our next Intro to AI for Marketers class on June 28! 00:07:03 — How do you define "generative" in the context of AI, and how might it be applied in va...
Jun 20, 2023•56 min•Season 1Ep. 52
This week’s episode features Paul Roetzer giving a quick year-in-review. It’s been a busy six months, and Paul references some of the top stories and developments of 2023. Hear more, and visit our website for links, YouTube videos, and more. (www.marketingaiinstitute.com) 00:05:08 Jan. 16: ChatGPT Disrupts Education 00:05:53 Jan. 17: Getty Images Announces That It Has Commenced Legal Proceedings Against Stability AI; 00:08:05 Jan. 28: Marketing AI Institute’s Responsible AI Manifesto 00:11:51 Fe...
Jun 12, 2023•1 hr 5 min•Season 1Ep. 51
Thanks for joining us for episode 50! While AI breakthroughs slowed down this week, insights, best practices, and conversations continued. Paul Roetzer and Mike Kaput catch up on the artificial intelligence news impacting marketing and business leaders. OpenAI dropped chat prompt suggestions Logan Kilpatrick from OpenAI gave us helpful tips on crafting prompts. Quite simply (or so it seems), Kilpatrick offers six strategies for getting better results: write clear instructions, provide reference ...
Jun 06, 2023•44 min•Season 1Ep. 50
Google Introduces AI-Powered Ads Google just announced new AI features within Google Ads, from landing page summarizations to generative AI helping with relevant and effective keywords, headlines, descriptions, images, and other assets for your campaign. Microsoft Rolls Out AI Copilots and AI Plugins Two years ago, Microsoft rolled out its first AI “copilot,” and this year, Microsoft introduced other copilots across core products and services, including AI-powered chat in Bing, Microsoft 365 Cop...
May 30, 2023•1 hr 1 min•Season 1Ep. 49
AI came to Washington in a big way. OpenAI CEO Sam Altman appeared before Congress for his first-ever testimony, speaking at a hearing called by Senators Richard Blumenthal and Josh Hawley. The topic? How to oversee and establish safeguards for artificial intelligence. The hearing lasted nearly three hours and focused largely on Altman, though Christina Montgomery, an IBM executive, and Gary Marcus, a leading AI expert, academic, and entrepreneur, also testified. During the hearing, Altman cover...
May 23, 2023•56 min•Season 1Ep. 48
Another week of big news from Google Google just announced major AI updates, including an AI makeover of search. The updates were announced at Google’s I/O developers conference and some of the more important updates were discussed on the podcast. A new next-generation large language model called PaLM 2, “excels at advanced reasoning tasks, including code and math, classification and question answering, translation and multilingual proficiency better than our previous state-of-the-art LLMs.” Nex...
May 16, 2023•56 min•Season 1Ep. 47
Hinton departs Google Geoffrey Hinton, a pioneer of deep learning and a VP and engineering fellow at Google, has left the company after 10 years due to new fears he has about the technology he helped develop. Hinton says he wants to speak openly about his concerns, and that part of him now regrets his life’s work. He told MIT Technology Review: “I have suddenly switched my views on whether these things are going to be more intelligent than us. I think they’re very close to it now and they will b...
May 09, 2023•53 min•Season 1Ep. 43
Big changes are coming to ChatGPT OpenAI just announced two big updates to ChatGPT. The first is a soon-to-be-released subscription tier called ChatGPT Business. Designed for enterprises, the plan will follow OpenAI’s API data usage policies. That means user data won’t, by default, be used to train ChatGPT. The second is a feature that now allows ChatGPT users to turn off their chat history, which will prevent conversations from being used to train ChatGPT. We got a startling preview of how AI i...
May 02, 2023•54 min•Season 1Ep. 45
New announcements, fast training with repercussions, and more are discussed in this week’s Marketing AI Show with Paul Roetzer and Mike Kaput. Read more, then tune in! Stunning results from ChatGPT plugins The way we all work is about to change in major ways thanks to ChatGPT—and few are ready for how fast this is about to happen. In a new TED Talk, OpenAI co-founder and president Greg Brockman shows off the power and potential of the all-new ChatGPT plugins…and the results are stunning. Thanks ...
Apr 25, 2023•54 min•Season 1Ep. 44
AI-driven automation is quickly becoming a fundamental part of businesses’ tech stacks, but there are also potential dangers associated with this technology. Paul pointed out that AI-driven automation is quickly becoming a fundamental part of businesses’ tech stacks. "I feel like the large language model is going to be as fundamental to the tech stack as a CRM has been for the last ten to 15 years," he said. Mike added that businesses should look for models that allow them to customize the model...
Apr 18, 2023•1 hr 11 min•Season 1Ep. 43
One step forward, two steps back…or at least made with caution. Meta announces their Segment Anything Model, and in that same breath, we’re talking about ChatGPT and safety, as well as the limitations of being able to detect the usage of ChatGPT. Paul and Mike break it down: Meta AI announces their Segment Anything Model An article from Meta introduces their Segment Anything project, aiming to democratize image segmentation in computer vision. This project includes the Segment Anything Model (SA...
Apr 11, 2023•40 min•Season 1Ep. 42
AI leaders say slow down, Italy blocks AI, the United Nations implements global framework. But, other leaders keep finding ways to integrate ChatGPT, and new companies are launched. This dichotomy makes for an interesting episode. Paul and Mike break it all down. “The Letter’ heard round the world made waves - but what does it really mean? In an open letter published by the nonprofit Future of Life Institute, a number of well-known AI researchers and tech figures, including Elon Musk and Steve W...
Apr 04, 2023•43 min•Season 1Ep. 39
GPT-4 is changing the game. Access is easier, outputs are better, and technologies connecting to it are increasing exponentially with the help of a new plugin system. What will the rest of this week bring us? OpenAI launches a plugin system for ChatGPT OpenAI just announced a plugin system for ChatGPT, enabling it to interact with the wider world through the internet. The plugins, developed by companies like Expedia, Instacart, and Slack, will allow users to perform a variety of tasks using thes...
Mar 28, 2023•1 hr 6 min•Season 1Ep. 40
In what may have been the biggest week in marketing AI (to date), we have a lot to review in this week’s podcast, so let’s jump right in. GPT-4 is released to the public The week started with the much-anticipated release of GPT-4, the latest, most powerful version of OpenAI’s large language model. And it’s now is being integrated into existing products via API, as well as ChatGPT. According to OpenAI, “GPT-4 can solve difficult problems with greater accuracy, thanks to its broader general knowle...
Mar 21, 2023•1 hr 1 min•Season 1Ep. 39
The Marketing AI Show is back! The smart CRM market is evolving…and so are marketers and businesses with the help of AI. First comes ChatSpot, then comes Salesforce Einstein GPT Coming on the heels of HubSpot’s ChatSpot announcement, Salesforce just announced Einstein GPT, a generative AI tool for its market-leading CRM. The tool, which is currently in closed pilot, creates content across marketing, sales, and service use cases. Salesforce’s communications say, “Einstein GPT will infuse Salesfor...
Mar 14, 2023•48 min•Season 1Ep. 38
