Welcome to another Quick Tip episode! This is where I share a quick tip with you each week that’s related to Facebook ads or online marketing or just general growing your business tips. Today’s quick tip is about the new update to the Facebook pixel that’s rolling out on October 24th. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Please click here to give an honest Rating/Review for the show on iTu...
Oct 19, 2018•12 min
On today’s show, I’m joined by Liz Tennyson, who runs a Facebook ads business and is helping female entrepreneurs who are building businesses that support their families. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help In this episode, we talk about how Liz got started in the online space as a health coach, and how she became an expert in building sales funnels, as well as coaching others on their mi...
Oct 17, 2018•1 hr 6 min•Ep. 213
Welcome to another Quick Tip episode! This is where I share a quick tip with you each week that’s related to Facebook ads or online marketing or just general growing your business tips. Today’s quick tip is about why are so many Facebook ad accounts getting shut down lately and what you can do about it. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Please click here to give an honest Rating/Review ...
Oct 05, 2018•17 min
A while back I had someone join my Facebook Ad Manager program, and in one of the very first conversations I had with him, he told me that it was his goal to be a case study here on the podcast. Guess what? Aaron Pearson has come full circle and he’s here to talk today about how he’s grown his Facebook Ads business from about $5,000 a month in revenue to around $25,000 at this time. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website ...
Oct 03, 2018•46 min•Ep. 211
Welcome to another Quick Tip episode! This is where I share a quick tip with you each week that’s related to Facebook ads or online marketing or just general growing your business tips. Today’s quick tip is about why are so many Facebook ads getting disapproved lately and what you can do about it. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Please click here to give an honest Rating/Review for th...
Sep 28, 2018•14 min
Today’s guest is Bedros Keuilian, someone who I connected with through our mutual friend Craig Ballantyne, who has also appeared on this podcast. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Craig shared with me how Bedros is using paid traffic to effectively sell $25,000 fitness franchises (as you’ll hear he’s now getting $30,000 for each franchise).Bedros is a best-selling author, speaker and bu...
Sep 26, 2018•42 min•Ep. 210
Today’s quick tip is about figuring out where to focus your efforts when optimizing your sales funnel. There’s a lot of moving parts to a funnel so how do you know what to focus on first when trying to improve your results. And specifically, I’m going to share a recent example that an FB AD manager student of mine brought to a recent coaching call. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Plea...
Sep 21, 2018•9 min
I’ve been talking about having today’s guest on the show for a long time now, so I’m very excited to welcome Zach Spuckler to The Art of Paid Traffic. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help When I think of challenges Zach is the person who comes to mind, and he’s here today to dive into the framework he has created that not only has worked for him but so many of his students. Zach’s been doi...
Sep 19, 2018•52 min•Ep. 209
Today’s quick tip is about how to overcome the enemy of progress in your business. This slows down so many people and they don't even know it! Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Please click here to give an honest Rating/Review for the show on iTunes ! Thanks for your support! Kwadwo [QUĀY.jo] Sampany-Kessie’s Links: Get 1:1 Meta Ads Coaching from Kwadwo ! Say hi to Kwadwo on Instagram S...
Sep 14, 2018•7 min
I’ve gotten to know today’s guest David Kelly over the past year or so, as he lives here in San Diego (when he’s not traveling, which he does often)! Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help David is the General Manager of KingSumo, the 7-figure SaaS business started by Noah Kagan, who has also appeared on this podcast, and we get into some really cool stuff in this episode. David’s got a grea...
Sep 12, 2018•49 min•Ep. 208
Welcome to another Quick Tip episode! This is where I share a quick tip with you each week that’s related to Facebook ads or online marketing or just general growing your business tips. Today’s quick tip is about what objective to choose when you’re retargeting warm traffic. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Please click here to give an honest Rating/Review for the show on iTunes ! Than...
Sep 07, 2018•10 min
Today I’m welcoming back Jim Fortin to the podcast, and like last time, we cover so much in this episode. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help I received a lot of feedback on the last show with Jim, titled How to Ethically Use Subconscious Selling to Improve Your Marketing and Sales, and today I wanted to take the next step in that conversation. You’ll hear us talk about the reasons why ha...
Sep 05, 2018•49 min•Ep. 207
Today’s quick tip is about the new ability on Facebook to track events taken on your website as a result of someone clicking on a post in your Facebook Group. So if you have a Facebook Group with more than 50 members, this one’s for you. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Please click here to give an honest Rating/Review for the show on iTunes ! Thanks for your support! Kwadwo [QUĀY.jo] ...
Aug 31, 2018•7 min
Today’s episode is going to be a strategy session with one of my Accelerator group coaching students, Lianne Kim. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Lianne and her business partner run Mamas & Co., where they serve mompreneurs through a membership program by helping them start and grow online businesses. You’re going to hear how they’re in a season of list building at the moment, and...
Aug 29, 2018•32 min•Ep. 206
Today’s quick tip is about The #1 Thing You MUST Do to Scale Your Business. I’m actually going to share TWO things you need to do, one mindset based and the other tactical because I want to make this super actionable for you. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Please click here to give an honest Rating/Review for the show on iTunes ! Thanks for your support! Kwadwo [QUĀY.jo] Sampany-Kess...
Aug 24, 2018•12 min
On today’s episode I wanted to share an interview that I did on Mike Stelzner’s The Social Media Marketing Podcast. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Mike has a way of asking some really great questions and I thought this interview could bring you a lot of value here on my show. If you’ve not yet listened to Mike’s podcast, definitely check it out because he covers a lot of good stuff o...
Aug 22, 2018•47 min•Ep. 205
Today’s quick tip is about which Conversion Window do you optimize for when your Objective is Conversions. You know, at the Ad Set level in the Optimization and Delivery area where it asks if you if you want to optimize for a 7-day click window / 1-day view or 1-day click window? I get a ton of questions about this so I’ll be sharing which option I recommend you choose based on your offer. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business w...
Aug 17, 2018•6 min
On the show today I’m welcoming back my good friend and brilliant copywriter, Kira Hug. Kira was a guest back on Episode 136 of this podcast, where we talked about 3 steps to writing good copy. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help I asked her to come back on the show here because a few months ago she did a presentation for the mastermind group that I’m apart of when we were in New York, an...
Aug 15, 2018•51 min•Ep. 204
Welcome to another Quick Tip episode! This is where I share a quick tip with you each week that’s related to Facebook ads or online marketing or just general growing your business tips. Today’s quick tip is about: A new hack for finding new target audiences that you may not have thought of. And you have Facebook’s increased focus on transparency to thank for this hack. I’ve been using this strategy myself and I’ve uncovered some target audiences that I hadn’t thought of. So I’m really happy to p...
Aug 10, 2018•8 min
So it’s been known for several months that Facebook is removing all the targeting that’s related to 3rd party data… This means all behavioral targeting -- HHI, home buyers, renters, likely to move, car buyers, soccer moms, moms with kids between a certain age, purchase behaviors, etc… Well, the time is upon for if you want to be reaching these audiences, you’ll want to be taking action now. After Aug 15th, you won’t be able to create new ads with that targeting. Anything that’s running prior to ...
Aug 08, 2018•6 min
Today’s guest on the podcast is Rachel McMichael, someone who is also a member of James Wedmore’s Inner Circle Mastermind with me and a former student of my Facebook Ads Manager Program. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help In this episode, Rachel really opens up about the evolution of her business, and I can say that I haven’t seen her happier than she is right now. Not to mention, her an...
Aug 05, 2018•47 min•Ep. 203
When you get to the end of your workday, how do you determine whether it was a “successful” work day? For a long time in my business, once I hit the evening time, I would often question whether what I did that day was “enough”. And it was a struggle, feeling like I “should” have done more. And as I talked to more and more fellow business owners, this seemed to be a common struggle. So today I’m going to share with you what I’ve done to overcome this. And, I also asked this same question to the m...
Aug 03, 2018•16 min
I haven’t done a strategy session episode in a while, but the feedback I’ve gotten is that you want to hear more of them, so today I’m bringing you a conversation with one of my ROI Club membership students. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Larissa Maclemon serves salon owners in the hair and beauty space through a membership program and a done-for-you service at her site, SalonOwnersC...
Aug 01, 2018•33 min•Ep. 202
Today’s quick tip is about how to save massive amounts of time when you want to create a new Facebook ads campaign that has the same ad sets in it that are running in another campaign.It’s actually a really simple thing to do but yet when I show people how to do it, they’re eyes always get wide and they’re blown away at how easy it was to do yet they had no idea they could do it.This tip is going to save you a ton of time in the Ads Manager. Cut your lead gen costs in HALF with my $37 mini-co...
Jul 27, 2018•12 min
I recently did a Facebook ads class around custom audiences for Social Media Examiner’s Facebook Ads Summit, and on today’s episode, I’m answering the questions people asked during my session that I wasn’t able to answer due to time constraints. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help I would consider these questions foundational, and I thought that all of you would benefit from hearing these...
Jul 25, 2018•31 min•Ep. 201
Today’s a very special show, as it’s the big 200th episode of The Art of Paid Traffic! We’re doing things a bit differently today too, as I’m being interviewed in this one by my good friend, Amy Porterfield. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help You’ll hear Amy get down to business and ask me to share what my middle name is, the first concerts I attended and how I’m a coffee snob now (but w...
Jul 18, 2018•1 hr 2 min•Ep. 200
Today’s quick tip is about one of the best ways to lower your Facebook ad costs and get more people to see your ads, which is by aggregating your social proof. When you’re running the same ad across several ad sets, and you’re getting all those likes, comments, and shares on those ads, how can you set everything up so that you’re aggregating all that social proof onto each of those ads. It’s a simple little hack which can drastically lower your ad costs, increase relevance score, and get more pe...
Jul 17, 2018•12 min
On today’s show, I’m going to be talking about Facebook’s Dynamic Creative. Now, this isn’t to be confused with their Dynamic Product Ads (or “DPA”), which is used for marketing e-commerce products on Facebook. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help We’ll look at what Dynamic Creative is, the benefits of using it and how it differs from the split testing option that you can choose in Ads Man...
Jul 11, 2018•22 min•Ep. 199
Today’s Quick Tip Tuesday has to do with what Objective do you choose when you’re wanting to build video engagement audiences. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Please click here to give an honest Rating/Review for the show on iTunes ! Thanks for your support! Kwadwo [QUĀY.jo] Sampany-Kessie’s Links: Get 1:1 Meta Ads Coaching from Kwadwo ! Say hi to Kwadwo on Instagram Subscribe to The ...
Jul 10, 2018•11 min
If you’re managing Facebook ads for other people, or maybe you’re looking to start a Facebook ads business, you’re going to love today’s episode. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help I’m joined by a friend and student, Monica Louie, who runs a thriving Facebook ads management business. We’re going to go behind the scenes of all aspects of her business here today. Monica reveals how she got...
Jul 04, 2018•52 min•Ep. 198
