Do you know how you can DIY your own PR to tell your story? Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help In this episode, Cher Hale is joining me to talk all about this and share her expertise! We are diving into how to use the media to tell your story in your own voice, how you can help others tell their story, and how to overcome the things that keep you from putting yourself out there. Cher Hal...
Jun 30, 2021•41 min•Ep. 508
Sometimes a way to increase launch conversions during a launch is sitting right in front of you, but you can't see it because you're too close to everything in the launch, right? Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help We're always too close to our own businesses to see what's in front of us! I know a lot of business owners (myself included) have felt this way! Usually, what you can do to inc...
Jun 25, 2021•10 min•Ep. 507
Are you ready to hear marketing strategies that actually work and can lead you to 6 and 7-figures? Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help In this episode, I am joined by Shannon Matson, and we are diving into how to leverage Instagram to grow a business, how to launch, what the key to evergreen success is, the psychology of sales, and so much more. Shannon Matson is the owner of The Social B...
Jun 23, 2021•51 min•Ep. 506
You need to hear about this super common Facebook ads targeting mistake… Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help If you're making this mistake right now, your costs are higher and you're not attracting the people that you actually want to be attracting with your ads. I know this for a fact! In this quick tip episode, I am sharing with you what you need to do to ensure that you're not making t...
Jun 18, 2021•11 min•Ep. 505
What does it mean to you to brace for impact? Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help For Ashley Shaw, former Accelerator coaching member and my guest in this episode, it means preparing for drastic changes in life and in business. For example, Ashley just had a baby, so there were so many things that changed in her life recently! We are getting into the details of this by talking about how t...
Jun 16, 2021•48 min•Ep. 504
The landscape has changed for Facebook and Instagram ads yet again due to iOS 14, and we all need to make sure that we are on top of it! Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help If you have been running ads recently, you have likely noticed these changes. I have heard that some results are great and others are not so good because of them, but what is important to realize is that these changes ...
Jun 11, 2021•39 min•Ep. 503
Are you the one running your business or is your business running you? Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help I went through a time in my business when my business was definitely running me, and I have talked to a lot of other people that have said the same thing.I am interviewing one of our Accelerator coaching members, Caitlin Mitchell, in this episode to talk all about her experience with...
Jun 09, 2021•36 min•Ep. 502
Do you want to hear how one of my Accelerator coaching program members is on their way to creating $50k per month in their business? Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help In this episode, I am taking you behind the scenes of a coaching session that I did recently with one of our brilliant members. This particular member’s goal with Accelerator is to get their business to a point of generati...
Jun 04, 2021•18 min•Ep. 501
Can you believe it? We have made it to episode 500, and it is all because of you, my friend! Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help I thought long and hard about how to celebrate episode 500, and I decided to use this milestone episode to celebrate all of you!I love recording every episode and hearing how the topics and conversations help transform the businesses and the lives of so many, so...
Jun 02, 2021•47 min•Ep. 500
Do you know what it means to refine your promise? Have you ever done it for your program, course, coaching, etc.? Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help If your answer is no and you find that you are having a hard time making sales, this could be one of the reasons why. In order to make sales, you have to understand your perfect customer, hone in on your message to align with that customer, ...
May 28, 2021•18 min•Ep. 499
How can you change your company culture to be more inclusive? How can you create a more inclusive business overall? Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help This is such an important topic, and these are questions that you should be asking yourself as a business owner.I have been thinking about this a lot recently with my diversity, equality, and inclusion coach and consultant, Erica Courdae, ...
May 26, 2021•59 min•Ep. 498
What if it were easy to accomplish all of the daunting tasks in your business such as setting up funnels, writing an email series, researching your perfect customer, and so on? Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help I heard this concept from Tim Ferriss originally, and it really stuck with me, so it is what I am sharing with you in this quick tip episode. I am asking you to think about some ...
May 21, 2021•13 min•Ep. 497
I should have had this conversation with you a long time ago...In this episode, I am getting vulnerable and sharing with you a shift that has been happening in my business and in my personal life. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help This has to do with my very limited perspective and experience of the world and the lack of impact I have been able to make because of it on my family, busine...
May 19, 2021•19 min•Ep. 496
Are you ready for practical tips that you can actually apply to get over your fear of hiring? Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help In this quick tip episode, I am sharing with you 5 ways to get over the fear of hiring including some strategies, mindset shifts, and of course, tactical tips that you can apply right away. I experienced this fear firsthand for a long time in my own business, s...
May 14, 2021•20 min•Ep. 495
It’s no secret that online entrepreneurs want to grow their businesses without working harder and longer. I am definitely one of those people, and so is my guest today! Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help I am excited to be joined by Karin Carr in this episode who is one of my Accelerator coaching members. Karin Carr is a sought-after speaker on video marketing for real estate agents. A 1...
May 12, 2021•1 hr 2 min•Ep. 494
Does starting the hiring process overwhelm you? Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help In this quick tip episode, I am sharing with you a laser hot seat session that I recently did with one of our Accelerator coaching members where we talk all about getting clarity on who to hire. This is a topic that comes up a lot, and I think it is because getting started with the hiring experience can be...
May 07, 2021•17 min•Ep. 493
Do you have a solid onboarding process? So many of my students struggle with this in their business, and to be honest, I struggled with this too! Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help As CEOs, we often have to slow down to speed up when we bring on new team members which can be frustrating, but I feel like I have finally found a process and a system that works really well.In this episode, I...
May 05, 2021•43 min•Ep. 492
What time of the day do you do your best work? I call this your magic time! Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help In this quick tip episode, I am sharing with you how I have become way more productive which is something that I love talking about because I am a total productivity and efficiency nerd. I'm always looking for ways to become more efficient on my optimized CEO activities while al...
Apr 30, 2021•13 min•Ep. 491
With all of the different business coaching programs out there, how do you decide which one will benefit you the most? Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help I get a lot of questions about my Accelerator coaching program, so I am giving you a behind the scenes look at it in this episode. My goal is to give you a greater understanding of the program, why it exists, who it is for, how the appl...
Apr 28, 2021•41 min•Ep. 490
Do you want more customers or students? You’re probably overlooking how to get them... Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Today's quick tip comes from within the optimized sales and marketing pillar of the Optimized CEO Method which allows us to create more revenue, less stress, and more freedom. I am talking about the most overlooked way to get more customers or more students! When most...
Apr 23, 2021•12 min•Ep. 489
Do you know what a Tiny Offer is? Do you use them in your business? Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Allie Bjerk is joining me on the podcast to talk all about creating a Tiny Offer which is actually the term that she trademarked! Allie Bjerk is a visibility strategist, coach and consultant. Allie has helped hundreds of business owners create the visibility strategies and marketing pla...
Apr 21, 2021•42 min•Ep. 488
Do you know how to find and use your leverage point? It’s all in your data, my friend! Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help In this quick tip episode, I am walking you through how you can better your launches by finding and improving your leverage point. Throughout the episode, I am explaining how I helped a few of my accelerator coaching members find their leverage point and increase the ...
Apr 16, 2021•20 min•Ep. 487
Are you confident in your PR strategy? Do you know how to pitch your business well? Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Gloria Chou is joining me on the podcast to break down her simple 3-step method for getting PR for your business. Gloria is a diplomat-turned-PR coach helping small businesses 10x their visibility and influence without ads or agencies. From cold calling hundreds of newsr...
Apr 14, 2021•34 min•Ep. 486
How are you making sure that your students are finishing your course or program? Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help The percentage of students that actually finish the courses that they buy is only about 10-15%. I don’t feel like this is talked about nearly enough! In this quick tip episode, I am talking through 5 ways to get your students to consume your content, complete your course an...
Apr 09, 2021•26 min•Ep. 485
How confident are you when it comes to building your team and leading them well? Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help I am joined by Tianna Tye to talk about how we as entrepreneurs can take on hiring, leadership and culture and do it well. Tianna Tye is the founder of The Leaders’ Circle and the premier Team Dynamics Consultant for entrepreneurs committed to building high-performing teams...
Apr 07, 2021•50 min•Ep. 484
Are you educated on Apple’s iOS privacy updates and the 8 conversion event limit that Facebook is rolling out in light of them? Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help There is so much confusion around this, so the best thing you can do is listen in to educate yourself. In this quick tip episode, I am breaking all of these changes down and letting you know what you need to do if you have not ...
Apr 02, 2021•16 min•Ep. 483
Does your website represent who you are and your business well? It should! Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help I am joined by my website designer, Elizabeth McCravy, to talk all about my website! I wanted my website to be very simple and highly converting, and she did just that. She is breaking down the principles and the lessons that we used in creating my site so that you can do the sam...
Mar 31, 2021•58 min•Ep. 482
Do you change things in your funnel without looking at your data first? I see this happening all the time! Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help A lot of the time, business owners try to optimize a problem in their funnel that doesn’t exist. In this quick tip episode, I am encouraging you to lean on your data to determine what you should be optimizing in your funnel. From identifying what y...
Mar 26, 2021•12 min•Ep. 481
Are you apprehensive about bringing on team members to help you in your business? Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help I am joined by one of the students in my Accelerator Coaching Program, Stephanie DeLussey, to talk all about this because she was so against hiring for a long time! Now, she loves her team members and how they help drive additional success in her business. Stephanie got to...
Mar 24, 2021•39 min•Ep. 480
Are you under the impressions that working harder and longer is the only road to achieving your goals? Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help My friend, that is simply not true. In this quick tip episode, I am talking you through the mindset shift you need to make in order to rethink how you work in your business. I am also giving you some tangible tips and tactics that you can start incorpo...
Mar 19, 2021•21 min•Ep. 479
