[Case Study] How a Beta Course Launch Earned $16k Without a Sales Page with Chanti Zakariasen

On today’s show I wanted to share an inspiring case study with an amazing copywriter who’s appeared on the podcast before, Chanti Zakariasen (or Chanti Zak as she’s known)! 

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Last time Chanti was here we talked about how to use quizzes and Facebook ads to get quality leads to grow your business, and it has been one of the most talked about episodes we’ve aired to date. In a very short time Chanti has positioned herself as the go-to copywriter for creating quizzes that convert, and she’s helped created a quiz for our business, Become a Facebook Ads Superhero (which you can find on our website).

Chanti has created quizzes for many top online entrepreneurs, and because of how quickly she’s grown, the demand for her time and expertise has skyrocketed. For this reason, she’s decided to create an online course teaching people how to grow their businesses with quizzes, which she talks about here in this episode.

She generated $16,000 in the beta version of her new program, and what surprised me the most was that she was selling it for $2,000. I wanted Chanti to come on and share how she did it, and even though she says it was “messy and imperfect”, you’ll hear how you really don’t need all the bells and whistles to have a successful beta launch of your online program. 

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