“Bonuses”: Why It’s Time to Stop Using Them In Your Offers
Episode description
Today I want to talk about bonuses. You know, those things you add on to your offer, or your course, or your coaching program, or whatever it might be, so people feel like they're getting additional value to what they're buying.
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What I want to share with you today is a different way. I want to offer you a different perspective when it comes to bonuses. In fact, I really think that it's time to rethink how you're using bonuses to sell your product or service.
I actually think you should stop using them in your offers altogether, and I want to explain why.
This is a topic that's come up quite a bit recently, and this is something that I've thought about in my own business, especially over the past year now with our Accelerator coaching program.
So, here are some of my best quick tips and best practices around the topic of adding bonuses in your business, and what you can do instead.
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