The Art & Science of Real Estate Negotiation - podcast cover

The Art & Science of Real Estate Negotiation

Negotiating is a mystery to most people. It doesn’t come naturally, and it isn’t taught in school. Yet it’s the key to getting what you want in business – and life. Is there an “art” to negotiation? Yes. But it’s actually the “science” that’s more important. Learning this structure unlocks an entire world of winning and success in any endeavor. Host Tom Zeeb is a best-selling author, speaker, real estate entrepreneur, and adventurer. He is the President of Traction Real Estate Investors Association and Founder of Traction Real Estate Mentors. Join him every week as he interviews successful real estate investors, partners, and students to unlock the secrets of their success. If you’ve been struggling to start your real estate business, or looking to take your existing real estate investing business to the next level, this show is for you. Learn more: https://tomzeeb.com
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Episodes

68: How Kitty Assenmacher Built A Thriving Wholesaling Business

Tom welcomes to the show Kitty Assenmacher, a successful real estate investor and licensed agent. Kitty shares her journey from being a novice in wholesaling to building her own business, focusing on acquiring properties and assisting local investors. She discusses the challenges of navigating the real estate market, the importance of genuine communication, and the value of community connections. Kitty also highlights her transition to full-time wholesaling, the significance of consistent market...

Oct 23, 202437 minSeason 5Ep. 68

67: Proven Strategies to Overcome Real Estate Hurdles - Frank & Laurie Woods

Tom welcomes to the show, a dynamic couple who transitioned from corporate jobs to being successful real estate investors. They share their journey, starting with the emotional and logistical challenges they faced when Laurie's father passed away, leading them to clean out and sell his house. This experience sparked their interest in real estate, and they dove in headfirst, learning the ropes through real estate investment groups and hands-on experience. Frank and Laurie discuss the importance o...

Jun 06, 202453 minSeason 5Ep. 67

s5e66 David Hayes - Overcoming the 'Fear of Success': Being Comfortable with the Uncomfortable

Tom welcomes to the show a long time Traction member, David Hayes, who shares his journey to real estate investing, rehabbing vs wholesaling properties, and why real estate investment truly was something which he couldn’t afford to fail. Today, David joins the show to talk about overcoming the ‘fear of success’, face-to-face negotiation tactics, and the importance of sticking to your exit strategy. Key Takeaways 01:02 – Tom introduces today’s guest, David Hayes, who joins the show to discuss how...

Oct 25, 20231 hr 3 minSeason 5Ep. 66

s5e65 What Happens When You Don’t Care Anymore with Sam Glavin

Tom welcomes to the show a successful student of his, Sam Glavin, who shares what inspired him to venture out into entrepreneurial real estate, what drew him to Tom’s program, and how he’s dealt with massive rejection. Today, Sam joins the show to talk through his marketing strategies, recent rehab deals he’s completed, what ‘wholetailing’ entails, and his future investment goals. Key Takeaways 00:59 – Tom introduces today’s guest, Sam Glavin, who joins the show to discuss what inspired him to p...

Oct 13, 202345 minSeason 5Ep. 65

s5e64 Rejection, Consistency & Persistency with Bob Erwin

Tom welcomes to the show a successful student of his, Bob Erwin, who has a background in real estate as an investor in distressed properties. Today, Bob joins the show to detail his deal flow and process, how he approaches the beginning phases of a negotiation, and marketing strategies that he has successfully implemented. Key Takeaways 00:53 – Tom introduces today’s guest, Bob Erwin, who joins the show to discuss his background in distress properties, how Craigslist helped him secure a deal, an...

Oct 02, 202334 minSeason 5Ep. 64

s5e63 The Marketing Secret Sauce :: Finding Off-Market Real Estate Deals with Matt Kamp

Matt Kamp is the Vice President of Partnerships at DealMachine, the highest-rated and most- reviewed mobile app to find off-market real estate deals. Today, Matt joins the show to discuss the many features of DealMachine, and how they are achieving their goal of helping real estate investors find deals. Matt and Tom talk about the numbers game that is Marketing, the importance of consistency, and overcoming the paralysis by analysis mindset. Key Takeaways 01:02 – Tom introduces today’s guest, Ma...

Sep 13, 202339 minSeason 5Ep. 63

s5e62 Real Estate Investing as a Couple - Awesome at Any Age with Stan Friedman & Ange Lorenz

Stan Friedman & Ange Lorenz are a husband-wife duo who have discovered the adventure of real estate investment and are reinventing themselves accordingly. Stan has a background in the financial industry and Ange is a former small business owner who loves real estate. Today, they join the show to discuss how they cope with unanticipated problems that arise from real estate investing, what it's like to work together as a couple, how they transitioned their lives and business from the DC area t...

Sep 04, 202347 minSeason 5Ep. 62

s5e61 Where Selling meets Negotiation :: Always Be Opening with Matthew Kimberley

Matthew Kimberley is the CEO of Book Yourself Solid Worldwide, author of Get A F*cking Grip, and creator of Delightful Emails, The School for Selling, The Single Malt Mastermind and more. Today, Matthew joins the show to discuss the nuances of negotiating and selling, how to exercise your ‘Sales Muscle,’ and the power of speaking things (or asking them) into existence. Key Takeaways 01:04 – Tom introduces today’s guest, Matthew Kimberley, who joins the show to discuss his background in recruitme...

Aug 25, 202342 minSeason 5Ep. 61

s5e59 How to Create a Simple, Compelling Marketing Message with Dov Gordon

Dov Gordon is a marketing expert with a gift for helping businesses create simple, compelling marketing messages. Dov has been one of Tom's consultants for many years. Dov is the Founder of JVMM, a highly curated network of "thought-leader" entrepreneurs who promote each other. Recently, Dov decided it was time for another ‘leap.’ He shut down his own boutique coaching business and made JVMM his main focus. His mission is to serve his members as best as he can. Today, Tom and Dov engage in a ric...

Aug 01, 202338 minSeason 5Ep. 59

s5e58 Debunking Excuses through Focused Consistency with Valerie Lucas

Valerie Lucas is a real estate investor, Traction REIA member, and a student of multiple training programs, including Tom’s Total Traction program. She’s a dedicated and consistent entrepreneur who took a big leap of faith and has been rewarded many times over. Today, Tom and Valerie take a deep dive into her investment strategies, how Valerie used the power of marketing and consistency to grow her business, how she combines the various programs she is in to maximize and achieve top results, and...

Jul 21, 202342 minSeason 5Ep. 58

s5e57 Your 50s is Where It’s At! with Steve Lloyd

Steve Lloyd is a Founder and Managing Partner of several real estate development companies. He is responsible for investor relations, specifically securing capital from private sources for placement into acquisition, rehab, and development activities. Steve is well-known for his abilities to identify real estate market opportunities, and he is nationally recognized as an expert in raising and investing private capital. Today, Tom and Steve engage in a rich discussion on building a real estate po...

Jul 10, 202355 minSeason 5Ep. 57

s5e56 Improving Lives through Wholesale Real Estate Deals with Roger Schulz

Roger Schulz just closed his very first wholesale real estate deal and helped improve his seller’s quality of life too! Tom welcomes his former student, Roger, to the show to break down the process, from start to finish. He explains in detail how he implemented the strategies and best practices learned from Tom’s course to find a property and seller, find a buyer, and facilitate a smooth real estate transaction. Finally, Roger provides his own pearls of wisdom for those on the fence about gettin...

Jun 23, 20231 hr 4 minSeason 5Ep. 56

s4e55 Having a No Quit Mindset with Michael Fitzgerald

Welcome to the Get Traction Podcast, a show aimed at educating aspiring real estate entrepreneurs. Today, Tom welcomes to the podcast real estate investor, developer and entrepreneur, Michael Fitzgerald. Michael is the owner of Gideon Properties and has over two decades of experience in real estate. Tom and Michael engage in a rich dialogue about what it takes to become successful in real estate, advice and best practices for those looking to break in, and Michael’s journey overcoming self-doubt...

Sep 11, 202159 minSeason 4Ep. 55

s4e54 Local Government and Real Estate Investing with Charles Tassell

Welcome to the Get Traction Podcast, a show aimed at educating aspiring real estate entrepreneurs. Today, Tom welcomes to the podcast Chief Operating Officer (COO) of the National Real Estate Investors Association, Charles Tassell. Charles shares his experience as a commercial real estate investor and political lobbyist. He speaks to best practices and strategies for evaluating neighborhoods, the strategic advantage of buying during a down cycle and the importance of choosing the correct busines...

Sep 04, 202149 minSeason 4Ep. 54

s4e53 Real Estate Investment Makes Sense with Kathy Fettke

Welcome to the Get Traction Podcast, a show aimed at educating aspiring real estate entrepreneurs. Today, Tom welcomes to the podcast real estate developer, fund manager and educator, Kathy Fettke. Kathy is the co-CEO of Real Wealth Network, a California-based real estate investment network helping local and international members build wealth through free education, resources and investment properties. Kathy shares her unique story of how a health scare led to her taking the first step towards a...

Aug 28, 202143 minSeason 4Ep. 53

s4e52 The Journey from 9-5 to Financial Freedom with David McGrady

Welcome to the Get Traction Podcast, a show aimed at educating aspiring real estate entrepreneurs. Today, Tom welcomes to the podcast real estate entrepreneur, David McGrady, who shares insights and stories he’s experienced while wholesaling. David talks about being consistent in your marketing and the importance of not letting fear prevent you from making offers. He opens up about the amount of work required to become a successful wholesaler and shares the craziest story from his real estate in...

Aug 23, 202159 minSeason 4Ep. 52

s4e51 Lifestyle Design & Freedom with Michael Vogel

Welcome to the Get Traction Podcast, a show aimed at educating aspiring real estate entrepreneurs. Today, Tom welcomes to the podcast real estate investor, Michael Vogel, who shares his experience as a rehabber, house flipper, and rental manager. Tom and Michael engage in a rich discussion about real estate investment strategies, the Lifestyle Design exercise and how to identify the right business partners. Michael speaks to the goals he’s set for himself and what lies ahead in the future. Key T...

Aug 14, 202153 minSeason 4Ep. 51

s4e50 Grit, Tenacity and Surviving the Sales Drought with Ryne Lambert

Welcome to the Get Traction Podcast, a show aimed at educating aspiring real estate entrepreneurs. Today, Tom welcomes to the podcast real estate investor and wholesaler, Ryne Lambert, who reflects on his journey as an investor, the types of deals he’s working on and the boom or bust nature of sales. Ryne goes into detail on marketing strategies, cold calling and the number one mindset shift necessary to become successful in the real estate industry. Key Takeaways 00:39 – Tom introduces today’s ...

Aug 07, 202151 minSeason 4Ep. 50

s4e49 Go Out and Get Your ‘No’s’ with Linda Locasio

Welcome to the Get Traction Podcast, a show aimed at educating aspiring real estate entrepreneurs. Today, Tom welcomes to the podcast real estate investor and broker, Linda Locasio, who explains lease options, how to set up resale prices with a buyer and the average profit she makes on an investment. Linda goes into detail about how she operates as a real estate investor and key insights and lessons she’s learned throughout her entrepreneurial journey. Key Takeaways 00:40 – Tom introduces today’...

Jul 31, 202155 minSeason 4Ep. 49

s4e48 Finding and Closing Deals in a Challenging Market - John Campbell

Key Takeaways 00:13 – Tom introduces today’s guest, John Campbell who joins the show to share his experience as a real estate investor and the deals he has in the pipeline today 07:26 – John speaks to other wholesale deals he’s working on 15:55 – The importance of persevering through the challenges of wholesaling 17:15 – John shares another story of his experience as a real estate entrepreneur 23:31 – John talks about how his business was performing prior to meeting Tom and what John learned fro...

Jul 24, 202159 minSeason 4Ep. 48

Season 4 Promo

RESOURCES MENTIONED Tom Zeeb on LinkedIn: https://www.linkedin.com/in/thomaszeeb/ Tom Zeeb on Twitter: https://twitter.com/TomZeeb Get Traction on Facebook: https://www.facebook.com/TractionREIA Traction Real Estate Investors on YouTube: https://www.youtube.com/user/ProfitableUSA ABOUT GET TRACTION Tom Zeeb's Get Traction Podcast outlines exactly what it takes to become a real estate entrepreneur. Each episode Tom shares his proven real estate model for ensuring you're working on the right deals...

Jul 16, 20214 min

S3E47 - Your Assignment, If You Choose to Accept It

Welcome to the Get Traction Podcast, a show aimed at educating aspiring real estate entrepreneurs. For a list of upcoming events visit our events page. Get your copy of Tom's latest book: How to Correctly Flip Houses for a Profit: The Fastest Way to More Deals, More Profits, and More Freedom! Click here to Listen and Subscribe on your favorite podcast app. Leave a rating a review at RateThisPodcast.com/GetTraction 🎙️🎙️🎙️ Podcast production and marketing provided by FullCast...

Apr 13, 20205 minSeason 3Ep. 47

S3E46 - Politically Incorrect Reasons People Fail

Welcome to the Get Traction Podcast, a show aimed at educating aspiring real estate entrepreneurs. For a list of upcoming events visit our events page. Get your copy of Tom's latest book: How to Correctly Flip Houses for a Profit: The Fastest Way to More Deals, More Profits, and More Freedom! Click here to Listen and Subscribe on your favorite podcast app. Leave a rating a review at RateThisPodcast.com/GetTraction 🎙️🎙️🎙️ Podcast production and marketing provided by FullCast...

Apr 10, 20207 minSeason 3Ep. 46

S3E45 - Becoming Stronger Than American Steel

Welcome to the Get Traction Podcast, a show aimed at educating aspiring real estate entrepreneurs. For a list of upcoming events visit our events page. Get your copy of Tom's latest book: How to Correctly Flip Houses for a Profit: The Fastest Way to More Deals, More Profits, and More Freedom! Click here to Listen and Subscribe on your favorite podcast app. Leave a rating a review at RateThisPodcast.com/GetTraction 🎙️🎙️🎙️ Podcast production and marketing provided by FullCast...

Apr 10, 20206 minSeason 3Ep. 45

S3E44 - Why I Use the F Word Constantly

Welcome to the Get Traction Podcast, a show aimed at educating aspiring real estate entrepreneurs. For a list of upcoming events visit our events page. Get your copy of Tom's latest book: How to Correctly Flip Houses for a Profit: The Fastest Way to More Deals, More Profits, and More Freedom! Click here to Listen and Subscribe on your favorite podcast app. Leave a rating a review at RateThisPodcast.com/GetTraction 🎙️🎙️🎙️ Podcast production and marketing provided by FullCast...

Apr 08, 20203 minSeason 3Ep. 44

S3E43 - Corner of Main and Main

Welcome to the Get Traction Podcast, a show aimed at educating aspiring real estate entrepreneurs. For a list of upcoming events visit our events page. Get your copy of Tom's latest book: How to Correctly Flip Houses for a Profit: The Fastest Way to More Deals, More Profits, and More Freedom! Click here to Listen and Subscribe on your favorite podcast app. Leave a rating a review at RateThisPodcast.com/GetTraction 🎙️🎙️🎙️ Podcast production and marketing provided by FullCast...

Apr 08, 20204 minSeason 3Ep. 43

S3E42-3 Hidden Negotiation Lessons

Welcome to the Get Traction Podcast, a show aimed at educating aspiring real estate entrepreneurs. For a list of upcoming events visit our events page. Get your copy of Tom's latest book: How to Correctly Flip Houses for a Profit: The Fastest Way to More Deals, More Profits, and More Freedom! Click here to Listen and Subscribe on your favorite podcast app. Leave a rating a review at RateThisPodcast.com/GetTraction 🎙️🎙️🎙️ Podcast production and marketing provided by FullCast...

Apr 06, 20206 minSeason 3Ep. 42

S3E41 - Why Quitters Are Like Pill-Poppers

Welcome to the Get Traction Podcast, a show aimed at educating aspiring real estate entrepreneurs. For a list of upcoming events visit our events page. Get your copy of Tom's latest book: How to Correctly Flip Houses for a Profit: The Fastest Way to More Deals, More Profits, and More Freedom! Click here to Listen and Subscribe on your favorite podcast app. Leave a rating a review at RateThisPodcast.com/GetTraction 🎙️🎙️🎙️ Podcast production and marketing provided by FullCast...

Apr 03, 20208 minSeason 3Ep. 41

S3E40 - The Case Against Trying to Get a Job

Welcome to the Get Traction Podcast, a show aimed at educating aspiring real estate entrepreneurs. For a list of upcoming events visit our events page. Get your copy of Tom's latest book: How to Correctly Flip Houses for a Profit: The Fastest Way to More Deals, More Profits, and More Freedom! Click here to Listen and Subscribe on your favorite podcast app. Leave a rating a review at RateThisPodcast.com/GetTraction 🎙️🎙️🎙️ Podcast production and marketing provided by FullCast...

Apr 02, 20204 minSeason 3Ep. 40

S3E39 - Tear Down This Wall!

Welcome to the Get Traction Podcast, a show aimed at educating aspiring real estate entrepreneurs. For a list of upcoming events visit our events page. Get your copy of Tom's latest book: How to Correctly Flip Houses for a Profit: The Fastest Way to More Deals, More Profits, and More Freedom! Click here to Listen and Subscribe on your favorite podcast app. Leave a rating a review at RateThisPodcast.com/GetTraction 🎙️🎙️🎙️ Podcast production and marketing provided by FullCast...

Apr 01, 20205 minSeason 3Ep. 39
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