Start Before You’re Ready: How All The Bitter Was Born With Ian Blessing

In this episode, Dylan and Sammi sit down with Ian Blessing, co-founder of All The Bitter, a non-alcoholic bitters company making serious waves in the NA beverage world. Ian shares the real, unfiltered story of how he and his wife Carly started their brand — from Googling “how to make bitters” in their kitchen to now being stocked in over 100 Total Wine stores and opening their own tasting room.

We talk about the messy, imperfect path of entrepreneurship, the power of relentless connection over big ad budgets, why trusting your gut is your best business strategy, and why you don’t need a fancy degree (or millions of dollars) to start something incredible.

If you’ve ever felt like you had to “have it all figured out” before starting your dream — this episode will change your mind. Full of honest stories, practical advice, and plenty of laughs, it’s a must-listen for anyone building a brand from the ground up.

Find All The Bitter:

Website: allthebitter.com

Instagram/Facebook: @allthebitter