Send us Fan Mail Well it's been a while since we posted a Mailbag episode. We're getting so much mail--and so many questions--that we take three of them today. The most important was from a young lady who feels her product might be inferior to her competition--and she isn't totally sold on it. This is a powerful topic. Bill and Bryan delve into the inner game of this--and give you some counsel if this is happening to you. They also answer the question of 'how do you handle it if your sales manag...
May 08, 2009•17 min•Ep. 1
Send us Fan Mail It’s not the sales funnel that’s important…it’s all the stuff “above” the funnel. So what action can you take to the suspects that are orbiting the funnel? In this episode, Bill and Bryan walk through the Top 5 Techniques (you can email us for the other 5 at listener@advancedsellingpodcast.com –subject line: FUNNEL).So if you don’t have enough in your sales funnel, you may not be practicing the right Rules, Tools and Attitudes to fill it up....
Apr 30, 2009•17 min•Ep. 1
Send us Fan Mail In this economic time, how you communicate your value—and WHAT it is—will be very important. Here, Bill and Bryan pick up on a topic they began a few months ago—what is your personal value to your customers and how does it show itself in the sales process? All sorts of goodies here.
Apr 23, 2009•14 min•Ep. 1
Send us Fan Mail Today, Bill and Bryan discuss the age-old-but-still-modern problem of how to get to the decision maker. In today’s economic climate, companies are more discerning about their spending patterns and that means the decision process is changing. You, as a sales professional or manager, need to know how to navigate through the maize of roadblocks inside companies. And this podcasts gives you ideas on just how to do that. By the way, go to www.askbillandbryan.com to submit a question ...
Apr 16, 2009•12 min•Ep. 1
Send us Fan Mail Do ever feel like when you talk about your value it leaves people cold? Or maybe you wonder if your value really is special. We have a client who is wondering that very thing. So in this podcast, Bryan reviews the client issue, and we give you four ideas of how you can improve the value you bring. Then, we want you to weigh in on the fifth. The way you do that is listen to the podcast, then send an email to listener@advancedsellingpodcast.com with VALUE in subject line....
Apr 02, 2009•14 min•Ep. 1
Send us Fan Mail You are a leader—whether you’re in a position of leadership or not. In many companies, the leadership is not provided by the “one in charge” but by everyone else. So as a sales professional, you need to be in an “attitude of leadership.” Thus, we asked Kevin Eikenberry to be on this week. He wrote a book called “Remarkable Leadership,” which is a must read for anyone in business. Kevin gives us some tips on how best to have the attitude of leadership....
Mar 26, 2009•19 min•Ep. 1
Send us Fan Mail On this week’s episode, Bill, Bryan and Brooke talk about the framework for an effective Personal Business Plan and how to handle prospect resistance on price. We deal with this issue because we’ve heard from listeners that their prospects are suddenly quite price sensitive. While that’s understandable, we want to make sure we’re asking the right questions.
Mar 19, 2009•12 min•Ep. 1
Send us Fan Mail Catalytic Value. Ever heard of it? Listen to this entry of ASP and you'll dramatically change the way you think about what you bring to your market. The ideas in this episode are for ELITE salespeople only. BUT WAIT-THERE'S MORE! You also get our inaugural "ASP Premium Content" offer. It's an idea that made one listener a lot of money. You'll have the chance to get the same advice.
Mar 12, 2009•15 min•Ep. 1
Send us Fan Mail Do price objections bother you? In this episode, Bill and Bryan talk at length about a popular formula for handling price objections. They debunk this formula and give you a new way to handle those pesky price objections from prospects. We realize that in this economy price becomes more of an issue and a resistance point, and we want to help you navigate through it.
Mar 05, 2009•14 min•Ep. 1
Send us Fan Mail In today’s episode, Bill and Bryan answer some of your mail. One question is “How do I handle an office where everyone is snooping on me?” And the other is “How do I continue to sell during a recession?” That last one has been a huge issue for many salespeople. We’ll answer this one and also bring it up over and over this year. We also encourage you to go to http://www.2009salescompetencies.com and download the 12 competencies that every salesperson needs to have this year....
Feb 26, 2009•16 min•Ep. 1
Send us Fan Mail Well, this is part two of our series on 2009 sales competencies. We’ve had a lot of people request the e-book that we created. You can go to http://www.2009salescompetencies.com and pick up a copy. In this episode, Bill and Bryan address the second group of competencies which includes a) being a problem-finder; b) being a problem-solver; and c) being skilled at new business initiation....
Feb 19, 2009•16 min•Ep. 1
Send us Fan Mail This is part 1 of our 2-part series on sales competencies—what do you need to be good at to succeed in professional selling today? Bill Caskey and Bryan Neale address the background on these competencies and how you can make them your strong points. Good for B2B sales teams and salespeople. If you’re a sales manager, play this at your next sales meeting and create discussion on whether or not you believe in these....
Feb 12, 2009•13 min•Ep. 1
Send us Fan Mail There is a Caskey concept that keeps coming up and that is the application of Detachment in the sales process. Very few other sales strategies/systems deal with this because it’s a difficult notion to get your arms around. In this week’s episode, Bill Caskey and Bryan Neale address this issue head on. What does detachment mean? How can it be used to strengthen your results? And what you should stay away from. (15:08)Check out the competencies you'll need for2009. Download your f...
Feb 05, 2009•15 min•Ep. 1
Send us Fan Mail In last week’s episode Bill and Bryan talked about how to communicate your value. But this week, they talk about that issue when it relates to the current economic climate. As sales strategies, your hosts deal with these questions in all of their current client work with sales forces around the world. The economy is on everyone’s mind—especially salespeople who call on prospects that are fearful. (11:42)
Jan 29, 2009•12 min•Ep. 1
Send us Fan Mail This is an extraordinarily difficult time to express your value to prospects. It seems like everyone is focused ONLY on money (“What does it cost?”). Yet there are ways to alleviate that. If you’re in professional sales today, you must know how to communicate what you do in a way people are compelled to hear more about. Bill and Bryan address tactics to use to sell your prospects more effectively. (13:12)...
Jan 22, 2009•13 min•Ep. 1
Send us Fan Mail Today’s question came from a listener through www.askbillandbryan.com , who wanted to know how to respond to customer demands that could not be met. That in turn got Bill and Bryan talking about the various demands that customers/prospects put on salespeople. You’ll learn how to handle these when they come up, and maybe even avoid them altogether. (11:10)
Jan 15, 2009•11 min•Ep. 1
Send us Fan Mail Now that we’re well underway in 2009, we thought it helpful to take more questions from our listening audience.Question #1: How to change your mindset to get into prospecting mode. New business development is critical this year. So Bill and Bryan talk about this. Also, if you had trouble downloading the “2009 Sales Competencies” e-book, then go to http://www.2009salescompetencies.com and you can download it there. (13:56)...
Jan 08, 2009•14 min•Ep. 1
Send us Fan Mail So what do you need to be good at? I know that sounds like a crazy question but it might be relevant. In our sales training business, we believe this: If you’re struggling with ANY part of the sales process, then it’s probably a result of insufficient skill in that area. So, in this episode, Bill and Bryan talk about a few of the new competencies that the salesperson of the future needs to have. Then you can sign up for the rest of them online at www.2009salescompetencies.com . ...
Dec 18, 2008•13 min•Ep. 1
Send us Fan Mail Sometimes we come across a person—a client in this case—who embodies our principles (and does what we say!!). In this case, the Direct Mail Diva (Stephanie Summers), sits down with us and tells us how she’s created a blog that is helping her sales efforts. She’s truly a sales 2.0 type—and you’ll learn from her. Also, you’ll get access to a PDF report on blogging—just for our listeners. Email us at listener@advancedsellingpodcast.com. Put BLOGGING in subject line.Check out Stepha...
Dec 11, 2008•14 min•Ep. 1
Send us Fan Mail Salespeople, what’s the number one attribute of the best manager you’ve had? Bryan recently conducted an informal poll, and the answers are surprisingly simple. In this episode Bill and Bryan discuss the attributes of a good sales manager and continue a previous discussion on motivation. (15:00)
Dec 04, 2008•15 min•Ep. 1
Send us Fan Mail Ever wonder if you look like the same old salesperson the prospect sees everyday? I know we all can’t imagine that, but what if you really look do like that? That wouldn’t be so good, would it? Well, in this episode, Bill and Bryan answer a question from the www.askbillandbryan.com website. It comes from a listener who’s concerned that he might be sounding like everyone else. And that frustrates him. (12:31)...
Nov 25, 2008•13 min•Ep. 1
Send us Fan Mail A valuable episode on a problem coming up more frequently these days—how to handle it when the prospect makes crazy demands in the sales process. One in particular is when they want you to come in and spend an inordinate amount of time doing unpaid consulting. Bryan and Bill take an actual coaching example to talk about how to handle this. (14:52)
Nov 13, 2008•15 min•Ep. 1
Send us Fan Mail Ever wonder if you raise expectations too high for your prospects? So that when you do business with them, there’s no way they can be satisfied? Well, you might do it unknowingly. And this is what Bryan and Bill discuss in this week’s episode. (12:27)
Nov 06, 2008•12 min•Ep. 1
Send us Fan Mail On this episode of The Advanced Selling Podcast: Networking—The 10-Letter, 4-Letter Word. Love it or hate it, it's CRITICAL to a salesperson's success. Networking "diva" Julie Bauke provides a fresh approach to an old topic. (18:16) Contact Julie Bauke at: www.congruitycareer.com
Oct 30, 2008•18 min•Ep. 1
Send us Fan Mail Do your presentations leave people cold? How would you know? Salespeople need to be good at presentations. Period. And the rules are changing as well. You’ll need to stop selling and begin educating and connecting with people. Here, Bill Caskey and Bryan Neale talk about some tips to use when doing a presentation. They cover a few. Then you can email them at listener@advancedsellingpodcast.com to get the PDF of the rest. (13:10) Other blogs/podcasts mentioned in the podcast: www...
Oct 23, 2008•13 min•Ep. 1
Send us Fan Mail Bill and Bryan go to the mailbag this week to answer two questions from their listeners: How do I ease my way in to new accounts when the account’s been transferred from another salesperson? and How do I have my boss see that this is a better way to sell? Bill Caskey and Bryan Neale address both of these issues. (12:06)
Oct 16, 2008•12 min•Ep. 1
Send us Fan Mail You’ve heard the saying, “How you do anything is how you do everything.” Well, if you haven’t heard that, you just did, so consider this your lucky day. Well, we have a cousin saying: “How you show up, determines what shows up.” Sales trainers Bryan Neale and Bill Caskey discuss the notion of how you show up on sales calls. And they help you get your mind right to do so properly. (12:28)...
Oct 09, 2008•12 min•Ep. 1
Send us Fan Mail Sales managers, have you ever wondered if in your process of motivating people—you actually demotivate them? Hard to fathom, isn’t it? In this episode, Bryan and Bill review an actual email memo sent out from a sales manager to his team at the end of the quarter. And through their discussion of that, you’ll learn a new, more effective approach to how to movitate your team to get results. (15:56)...
Oct 02, 2008•16 min•Ep. 1
Send us Fan Mail Over the last few weeks, Bill and Bryan have been working on this idea of “What trends are going to affect salespeople in the future?” As they started to outline the things they were seeing in the market, they thought it would be useful to have a podcast focused on that. Now, we must tell you that this podcast is about 30 minutes (longer than our normal episodes). But they felt the information here is vital for a sales team and salespeople to know as they pursue new business in ...
Oct 02, 2008•30 min•Ep. 1
Send us Fan Mail Sales managers—ever wonder why your sales meetings put people to sleep? Well, Bill and Bryan help you by giving you some ideas on what to do at your next sales meeting. Sales / account people? Listen closely to this podcast and then suggest to your manager that these things be covered.
Sep 25, 2008•14 min•Ep. 1