In this episode, Bill and Bryan discuss the critical role of sales leadership in helping teams reach their full potential. The guys highlight the need for sales leaders to lead by example and invest in their own growth. The hosts also emphasize the importance of self-improvement for sales professionals and how taking ownership of your development can lead to breakthroughs in your career. If you're looking for insights on sales leadership, personal growth, and maximizing your potential in sales, ...
Oct 02, 2023•26 min
Are you in the job market or planning to make a move soon? In this episode, Bill and Bryan discuss tips for job seekers in the current market and share strategies for finishing the year strong in sales. The guys offer valuable advice on standing out and positioning yourself effectively to land your dream sales job. They also emphasize the importance of being visible and leveraging your personal brand through platforms like LinkedIn. As we celebrate our 17 years of podcasting, we want to hear fro...
Sep 25, 2023•23 min
In this episode, Bill and Bryan continue their birthday celebration by revisiting some old school sales techniques that still pack a punch in the modern world of selling. The guys share insights on picking up the phone for personal outreach, getting in the game by attending events and networking, asking for help, and the power of inviting prospects to meaningful events. These timeless strategies are a reminder that successful sales is about building genuine connections and leveraging them for bu...
Sep 18, 2023•20 min
Join Bill Caskey and Bryan Neale in this special episode as they celebrate their 17th birthday on the Advanced Selling Podcast. The guys reflect on their journey, share behind-the-scenes insights into podcasting, and answer questions from their listeners. They'll share how they consistently find topics, the platform they use, the gear they recommend, and the valuable lessons they've learned along the way. This episode is not just a celebration of their podcast but a glimpse into the power of con...
Sep 11, 2023•24 min
In this episode, Bill and Bryan tackle a unique challenge: creating a video for sales leaders, VPs, CEOs, and presidents. The goal is to explore crucial yet often overlooked sales skills. Discover how advanced LinkedIn proficiency, the ability to convey complex ideas clearly, belief as a skill, and effective planning can transform your team's performance. Get practical tips and insights to enhance your sales abilities and stay ahead in the ever-changing world of sales. Don't miss this opportunit...
Sep 05, 2023•17 min
In this episode of the Advanced Selling Podcast, hosts Bill Caskey and Bryan Neale discuss the challenges salespeople face with constant economic news bombardment. They offer strategies to cut through the noise, stay focused, and serve clients. The guys emphasize the value of personal observation over media narratives and share insights on dealing with AI-driven content. Tune in for actionable tips to remain centered and productive in uncertain times. ================================= Want our "...
Aug 28, 2023•19 min
In this episode, hosts Bill Caskey and Bryan Neale tackle the age-old question of sales cadences – the structured outreach sequences used by many salespeople. They discuss the merits of using a cadence while emphasizing the need for authenticity and value delivery. Bill and Bryan share insights into crafting meaningful interactions, rather than relying on automated templates. They challenge the idea of a one-size-fits-all approach, suggesting that offering valuable tools and advice can be more e...
Aug 21, 2023•12 min
In this episode, Bill and Bryan dive into a candid conversation about a common frustration they share when coaching clients – the challenge of convincing clients to create valuable content that bridges the gap between being unknown and becoming a trusted partner in the eyes of their prospects. The guys explore the journey from initial unawareness to eventual engagement and how offering a "gesture of value" at the start of this journey can be a game-changer for clients. They share insights on ove...
Aug 14, 2023•10 min
In this episode, Bill and Bryan return to the bedrock of successful sales: Prospecting and Active Listening. The guys reflect on the enduring power of these two fundamental skills. Bill shares a pivotal lesson from his past, shifting his prospecting mindset from self-gain to problem-solving for clients. Bryan highlights the art of active listening with genuine intention, building deeper connections. They draw insights from Steve Jobs' storytelling and Apple's timeless strategies, reminding us th...
Aug 07, 2023•13 min
Are you ready to shatter the limits on your income potential? In this episode, Bill and Bryan explore the secrets of achieving exponential income growth in sales and leadership roles. Drawing from their Insider program's insights, the guys demystify the concept of "exponential income," going beyond linear percentages. They challenge you to ask the right questions about your income goals, encouraging you to envision a world where extraordinary earnings are possible. By adopting a mindset of attra...
Jul 31, 2023•18 min
In this episode, Bill Caskey and Bryan Neale discuss the challenges sales professionals face during tough economic times marked by cutbacks and budget reductions. Drawing inspiration from their coach David Meltzer, they discuss valuable strategies for sales professionals to remain indispensable to both existing and new clients. The guys emphasize the importance of proactive communication, reevaluating offerings to meet market needs, and demonstrating exceptional value to clients. ===============...
Jul 24, 2023•17 min
In this episode, Bill and Bryan discuss the concept of offering coaching to individuals who may not have explicitly sought it. They share scenarios where providing unsolicited advice can be impactful, whether it's within your family, team, or professional circle. They delve into the significance of conscious communication, highlighting the influence of verbal tics and how they can diminish one's effectiveness. Through personal stories and practical tips, they guide listeners on navigating coachi...
Jul 17, 2023•18 min
In this episode, Bill and Bryan delve into the hidden factors that often hinder sales professionals from taking necessary actions. They shed light on the blind spots that can cloud judgment and impede success. By asking the crucial question, "What's really going on?", Bill and Bryan encourage listeners to explore the underlying fears and mindset obstacles that prevent them from reaching their full potential. They also discuss how reframing problems and embracing a contrarian perspective can lead...
Jul 10, 2023•11 min
In this episode, Bill and Bryan discuss the idea of removing friction in the sales process. Drawing inspiration from a conversation with movement specialist Dr. Kelly Sterrett, they explore the importance of setting up processes that are easy to adhere to. While discussing the parallels between fitness and sales, they highlight the challenges faced in executing the sales process and provide insights on how to overcome them. They examine various barriers that hinder the smooth execution of the sa...
Jul 03, 2023•11 min
In this episode of The Advanced Selling Podcast, Bill Caskey and Bryan Neale dive into the topic of LinkedIn fatigue. They candidly discuss their personal experiences and explore ways to overcome burnout and find meaningful engagement on the platform. If you've been experiencing LinkedIn fatigue or want to optimize your engagement on the platform, this episode offers valuable advice and actionable tips to help you find renewed energy and meaningful connections on LinkedIn. ======================...
Jun 26, 2023•18 min
In this episode, Bill Caskey and Bryan Neale delve into the world of AI and Chat GPT. As sales professionals themselves, Bill and Bryan share their perspectives on how these emerging technologies can be harnessed to enhance the sales process and boost productivity. They both share their own experiences with Chat GPT and address common fears and misconceptions. They also discuss the importance of embracing new technologies rather than succumbing to resistance or anxiety. Tune in to this episode t...
Jun 12, 2023•18 min
In this episode, Bill and Bryan dive into a common sales challenge: dealing with unexpected surprises in the sales process. They discuss a recent situation faced by one of Bill's clients, where a seemingly promising deal suddenly took a sharp turn in another direction. Bill seeks Bryan's feedback on how to handle such situations and explores the concept of preemption to prevent future shell shocks. Listen in to learn the importance of resilience, perspective, and the power of detachment in navig...
Jun 05, 2023•20 min
In this episode of The Advanced Selling Podcast, Bill and Bryan dive into the importance of customer experience beyond the sales process. Bryan shares a nerve-wracking car buying experience, highlighting the significance of every touchpoint a customer encounters. From the initial sales interaction to the onboarding process and beyond, the guys discuss the impact of consistent and thoughtful customer experience. Tune in to discover how exceptional customer experiences can lead to increased referr...
May 30, 2023•19 min
In this episode, Bill and Bryan discuss the challenge of getting individuals who are only dabbling in new information to fully commit and embrace a new way of thinking. They explore the root causes of resistance to change and going all in, highlighting fear and comfort as major factors. They also share some ways to take a rigorously honest look at one's sales approach and suggest codifying a sales philosophy as a starting point for change. Discover how going all in on a sales philosophy can lead...
May 23, 2023•28 min
In this episode, Bill Caskey and Bryan Neale of The Advanced Selling Podcast delve into the importance of engaging top-level executives, particularly CEOs, in the sales process. They discuss how involving CEOs can significantly increase closing rates and share their insights on why this is beneficial for both the salesperson and the customer. Listeners will gain valuable strategies for engaging the C-suite and improving their overall sales success. Do you want to get our "Insider Secrets?" Go to...
May 15, 2023•21 min
In this episode, sales experts Bill Caskey and Bryan Neale discuss the concept of burnout and the impact it can have on salespeople in today's environment. They address the self-imposed and other factors contributing to burnout and explore strategies for avoiding burnout and maintaining mental and emotional health. And emphasize the importance of managing personal well-being while continuing to grow and build in the sales industry. The guys also touch on the concept of reorienting and reinventin...
May 08, 2023•19 min
In part 2 of our series, the guys take you beyond theory and into action. Last week, Bill and Bryan equipped you with a practical framework and actionable tactics to help you identify your ideal client. This week, we're diving deeper and sharing tips on how to successfully implement your framework and proactively seek out your ideal client. Get ready to elevate your client acquisition game and take your business to new heights! Do you want to get our "Insider Secrets?" Go to http://advancedselli...
May 01, 2023•12 min
In this episode of the Advanced Selling Podcast, Bill and Bryan discuss practical frameworks and tactics you can use to find your ideal client and the importance of scoring clients based on their fit with the ideal client framework and offer a simple scoring system. The guys emphasize the importance of rethinking what your ideal client looks like in the current market and give you a framework to figure out what yours might look like. Do you want to get our "Insider Secrets?" Go to http://advance...
Apr 24, 2023•17 min
In this episode of the Advanced Selling Podcast, Bill and Bryan discuss the trend of sales resistance in certain markets and the need to retool the ideal client. The guys address the fear of change that often comes with deciding to pivot even slightly and offer strategies to overcome it. They also talk about the importance of getting back to the problem and solution alignment, exploring new departments or markets, and facilitating the retooling process with the sales team, marketing, and product...
Apr 17, 2023•17 min
In this episode of The Advanced Selling Podcast, Bill and Bryan dive into the current trends and changes happening in B2B selling. As the world of sales continues to evolve, it's crucial for sales professionals to stay up-to-date on the latest strategies and tactics. Whether you're a seasoned sales veteran or just starting out, this episode is a must-listen for anyone looking to stay ahead of the curve in B2B selling. Do you want to get our "Insider Secrets?" Go to http://advancedsellingpodcast....
Apr 10, 2023•23 min
Do you consider yourself a hunter or a farmer? And is one better than the other? In this episode, Bill and Bryan discuss this old debate that keeps coming up and give their opinions on hunters vs. farmers. They also give some tips to the sales leaders out there who feel like they don't have enough of either of these traits in their sales team. Do you want to get our "Insider Secrets?" Go to http://advancedsellingpodcast.com/insidersecrets to get them right now! ================================= ...
Mar 27, 2023•14 min
Is your marketing department working with you or against you? In this episode, Bryan and Bill talk about a problem they see in many companies: sales and marketing not working together. They discuss how the two speak different languages, but they don't have to be at odds. And they'll give you some ways to better work with your marketing team. If you have a marketing department, be sure to forward this episode to them! Do you want to get our "Insider Secrets?" Go to http://advancedsellingpodcast.c...
Mar 20, 2023•20 min
When the guys start working with a new client, they often see the same thing. Some of the people are completely open to coaching, but some are very resistant to new ideas or change. Where does this resistance come from, and is it hurting or helping us? In this episode, Bill and Bryan discuss reticence and resistance and how they might hold us back. They also give you ways to overcome this resistance to help you succeed. Do you want to get our "Insider Secrets?" Go to http://advancedsellingpodcas...
Mar 13, 2023•18 min
You've probably heard the saying, "people buy from people they know, like and trust." But, do you believe that's true? In this episode, Bryan and Bill discuss what they believe the true reason is why people buy and whether it has anything to do with us. They also discuss how they think the sales profession will be changing in the very near future. Do you want to get our "Insider Secrets?" Go to http://advancedsellingpodcast.com/insidersecrets to get them right now! ==============================...
Mar 06, 2023•17 min
Are you still using outdated sales strategies? Today, you might just find out. In this episode, Bill and Bryan discuss old-school selling techniques that no longer work and their new school alternatives. They'll also give you some ideas that you can use to modernize your sales process. —Copy and paste this in and send it to people who do bad outreach :)— Thanks for your outreach. Not interested at this time, but may I offer some unsolicited advice? This is a guide for outreach that we use for ou...
Feb 27, 2023•12 min
